White Papers For Dummies


Book Description

A fast and easy way to write winning white papers! Whether you’re a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field, White Papers For Dummies gives you a wealth of practical, hands-on advice from one of the world’s leading experts in the field. The fact-based documents known as white papers have been called the “king of content.” No other B2B marketing piece can do more to generate leads, nurture prospects, and build mindshare. Where white papers were once used only by technology firms, they are becoming “must-have” items in the marketing toolkit for almost any B2B firm. Practically every startup must produce a white paper as part of its business planning. But writing effective white papers is a big challenge. Now you can benefit from the experience of a white paper specialist who’s done more than 200 projects for clients from Silicon Valley to Finland, from mighty Google to tiny startups. Author Gordon Graham—also known as That White Paper Guy—provides dozens of tips and tricks to help your project come together faster and easier. White Papers For Dummies will help you to: Quickly determine if your B2B firm could benefit from a white paper Master the three phases of every white paper project: planning, production, and promotion Understand when and how to use the three main types of white paper Decide which elements to include and which to leave out Learn the best practices of seasoned white paper researchers and writers Choose from 40 different promotional tactics to get the word out Avoid common mistakes that many beginners make







Equal Educational Opportunity


Book Description




Pan-Organizational Summit on the U.S. Science and Engineering Workforce


Book Description

Each of 32 nonprofit organizations contributing a presentation to the Pan-Organizational Summit on the Science and Engineering Workforce (November 11-12, 2002; The National Academies, Washington, DC) was invited to issue a corresponding position paper to be reproduced in this volume. The bulk of this report comprises these papers. In addition, Shirley Jackson and Joseph Toole, two of the keynote speakers, have included their remarks.




Model United Nations


Book Description

This textbook presents a detailed insight into the structures and processes of preparing students for Model United Nations (MUN) conferences and for attending Model United Nations conferences, subsequently. It serves as a handbook and practical guide for the implementation of MUN into courses and classes in educational institutions. Written by a Faculty Advisor, and offering additional insights from an experienced award-winning MUN delegate, the book provides a particularly exceptional insightful, and well-rounded approach. The author explains how a MUN course can be taught, presents exercises to prepare students for the conference, and discusses how the MUN delegation and trip to the conference can be organized. This comprehensive guide offers insights into a broad range of topics, including debates with peers, diplomacy to solve international crises, and learning about the system of the United Nations (UN) organization through simulation. Further, it covers the development of soft skills and communication at the conferences and building international friendships, while it additionally allows learning more about the UN Sustainable Development Goals (SDGs) in the process. With tips, tricks, and bonus material this book will serve as an anchor throughout the students' first MUN experience, as well as provide valuable help for more advanced participants. The book, therefore, is a must-read for both academic staff teaching MUN, as well as students attending MUN courses and planning to attend MUN conferences.




Biomedical Organizations


Book Description

Determine what organizations have issued position statements on a specific subject! A position document establishes the view of an organization based on its knowledge on the subject at that specific time. Biomedical Organizations: A Worldwide Guide to Position Documents puts the results of a survey of hundreds of global medical organizations and their position statements at your fingertips. This comprehensive reference not only analyzes and discusses the history and characteristics of the creation and development of the organizational position statement, but also lists medical organizations and their Web site addresses, and presents an alphabetical index of their position statements. Indexed according to subject as well as by organization, this one-of-a-kind source allows readers to determine what organizations have issued position documents on a specific subject such as alcoholism or HIV, as well as providing an appendix listing biomedical organizations without position documents. Over several years the author compiled this extensive index, which is designed to help physicians, fellows, residents, interns, medical students, and paramedical personnel to drastically cut their research time. Information can be found with ease quickly, as the index lists organizations by country, medical practice areas, and the core areas of interest of each organization. Ideally suited as a hands-on reference text in clinics, hospitals, and medical libraries, this reference cuts through the overwhelming mountain of information to give medical professionals exactly the information they are searching for while providing a historical account of position documents, their growth, their continued use, and their efficacy. Biomedical Organizations: A Worldwide Guide to Position Documents reveals the organizations with position statements on a wide variety of subjects, such as: abortion AIDS cancer diabetes homosexuality immunization long-term care mental retardation midwives malpractice nutrition ozone the Persian Gulf war pharmaceuticals pollution radon tissue transplants violence and hundreds of others! Biomedical Organizations: A Worldwide Guide to Position Documents is a timesaving reference helpful to medical professionals, students, educators, and professional medical organizations.




Bibliographic Research in Composition Studies


Book Description

Bibliographic Research in Composition Studies is a student-friendly guide to how knowledge is constructed and disseminated in composition studies, as well as a thorough handbook on how to conduct bibliographic research in the discipline. Student readers are taught Stephen North's taxonomy of scholarship, empirical research, and practice so that they can better contextualize the sources they read, and they learn the unique ways that some genres of publication function in composition studies. The book also leads students through the entire process of completing a bibliographic assignment.