› › Price Optimization And Management A Complete Guide 2019 Edition

The Oxford Handbook of Pricing Management

Author : Özalp Özer

Publisher : OUP Oxford

Page : 976 pages

File Size : 38,27 MB

Release : 2012-06-07

Category : Business & Economics

ISBN : 0191634263

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Book Description

The Oxford Handbook of Pricing Management is a comprehensive guide to the theory and practice of pricing across industries, environments, and methodologies. The Handbook illustrates the wide variety of pricing approaches that are used in different industries. It also covers the diverse range of methodologies that are needed to support pricing decisions across these different industries. It includes more than 30 chapters written by pricing leaders from industry, consulting, and academia. It explains how pricing is actually performed in a range of industries, from airlines and internet advertising to electric power and health care. The volume covers the fundamental principles of pricing, such as price theory in economics, models of consumer demand, game theory, and behavioural issues in pricing, as well as specific pricing tactics such as customized pricing, nonlinear pricing, dynamic pricing, sales promotions, markdown management, revenue management, and auction pricing. In addition, there are articles on the key issues involved in structuring and managing a pricing organization, setting a global pricing strategy, and pricing in business-to-business settings.



Pricing and Revenue Optimization

Author : Robert Phillips

Publisher : Stanford University Press

Page : 470 pages

File Size : 18,67 MB

Release : 2005-08-05

Category : Business & Economics

ISBN : 0804781648

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Book Description

This is the first comprehensive introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. Solutions to the end-of-chapter exercises are available to instructors who are using this book in their courses. For access to the solutions manual, please contact [email protected].



Pricing and Revenue Optimization

Author : Robert L. Phillips

Publisher : Stanford University Press

Page : 503 pages

File Size : 31,15 MB

Release : 2021-05-18

Category : Business & Economics

ISBN : 1503614263

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Book Description

This book offers the first introduction to the concepts, theories, and applications of pricing and revenue optimization. From the initial success of "yield management" in the commercial airline industry down to more recent successes of markdown management and dynamic pricing, the application of mathematical analysis to optimize pricing has become increasingly important across many different industries. But, since pricing and revenue optimization has involved the use of sophisticated mathematical techniques, the topic has remained largely inaccessible to students and the typical manager. With methods proven in the MBA courses taught by the author at Columbia and Stanford Business Schools, this book presents the basic concepts of pricing and revenue optimization in a form accessible to MBA students, MS students, and advanced undergraduates. In addition, managers will find the practical approach to the issue of pricing and revenue optimization invaluable. With updates to every chapter, this second edition covers topics such as estimation of price-response functions and machine-learning-based price optimization. New discussions of applications of dynamic pricing and revenue management by companies such as Amazon, Uber, and Disney, and in industries such as sports, theater, and electric power, are also included. In addition, the book provides current coverage of important applications such as revenue management, markdown management, customized pricing, and the behavioral economics of pricing.



Cost and Value Management in Projects

Author : Ray R. Venkataraman

Publisher : John Wiley & Sons

Page : 256 pages

File Size : 15,5 MB

Release : 2011-08-26

Category : Technology & Engineering

ISBN : 1118174186

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Book Description

Cost and Value Management in Projects provides practicing managers with a thorough understanding of the various dimensions of cost and value in projects, along with the factors that impact them, and the managerial approaches that would be most effective for achieving cost efficiency and value optimization. This book addresses cost from a strategic perspective, offering thorough coverage of the various elements of value management such as value planning, value engineering and value analysis from the perspective of projects.



Managing the Supply Chain

Author : David Simchi-Levi

Publisher : McGraw Hill Professional

Page : 321 pages

File Size : 36,83 MB

Release : 2003-11-22

Category : Business & Economics

ISBN : 0071435875

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Book Description

In today's environment of tight budgets and even tighter turnarounds, effective supply-chain management has become a core business requirement. Managing the Supply Chain adapts the number one supply-chain book on the college market to examine how professionals can consistently turn supply-chain strategy into a competitive advantage. This results-based book examines the experiences of today's most accomplished companies to demonstrate supply-chain innovation at work in the marketplace.



WordPress Search Engine Optimization

Author : Michael David

Publisher : Packt Publishing Ltd

Page : 318 pages

File Size : 49,33 MB

Release : 2015-10-28

Category : Computers

ISBN : 1785887807

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Book Description

A complete guide to dominating search engines with your WordPress site About This Book Everything you need to get your WordPress site to the top of search engines and bring thousands of new customers to your blog or business Learn everything from keyword research and link building to customer conversions, in this complete guide Packed with real-word examples to help get your site noticed on Google, Yahoo, and Bing Who This Book Is For This book is for anyone who runs any of the over 90,000,000 WordPress installations throughout the world. If you can login to your WordPress website, you can implement most of the tips in this book without any coding experience. What You Will Learn The elements that search engines use to rank websites—and how to optimize your site for premium placement Harness social media sites to extend the reach of your site and gain more visitors Discover the high-volume, high-value search phrases that customers use when searching for your products or services Avoid dangerous black-hat optimization techniques and the people who advocate and purvey them Build high-quality, high-value links from other websites to raise your rankings in search engines Create optimized and engaging content that both search engines and readers will love Avoid common SEO mistakes that can get your site penalized by search engines In Detail WordPress is a powerful platform for creating feature-rich and attractive websites but, with a little extra tweaking and effort, your WordPress site can dominate search engines and bring thousands of new customers to your business. WordPress Search Engine Optimization will show you the secrets that professional SEO companies use to take websites to the top of search results. You'll take your WordPress site to the next level; you'll brush aside even the stiffest competition with the advanced tutorials in this book. Style and approach This is a practical, hands-on book based around sound SEO techniques specifically applied to WordPress. Each chapter starts with a brief overview of the important concepts then quickly moves into practical step-by-step actions you can take immediately. Throughout the book, you'll get clear instructions and detailed screenshots, so you can see exactly what to do each step of the way.



Sales Management Success

Author : Warren Kurzrock

Publisher : John Wiley & Sons

Page : 205 pages

File Size : 26,7 MB

Release : 2019-10-15

Category : Business & Economics

ISBN : 1119575850

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Book Description

The most up-to-date and proven strategies from the CEO of Porter Henry & Co., written exclusively for sales managers Sales Management Success: Optimizing Performance to Build a Powerful Sales Team contains a leading-edge training program that is filled with state-of-the-art approaches specifically designed for sales managers. Drawing on the author’s experience as the CEO of Porter Henry & Co. (the oldest sales-force training company in the world), Warren Kurzrock details the 8 most critical abilities and strategies in the sales manager's job. The Porter Henry process has proven to routinely help teams and individuals multiply their bottom-line results. While all major companies provide basic orientations for new sales managers, these sessions are usually focused on policy, procedure, product, and marketing information. Most companies spend huge amounts of money on sales training new employees but do little for sales manager development. Written for sales executives in an appealing, upbeat tone, the book is well-grounded in research and real-world experience, as well as proven ideas and tools. The 8 strategies are supported with illustrative examples and quotes from successful sales executives. This must-have book: Contains the most up-to-date strategies for sales executives Offers compelling real-world examples Includes the ideas and tools that can be put into action immediately Draws on the experience of the CEO of Porter Henry & Co. Reinforces the immediate application and learning with assessments, exercises, professional toolbox Sales Management Success: Optimizing Performance to Build a Powerful Sales Team offers a well-organized, real-world process for today's sales leader to meet the challenge of a most challenging, chaotic job.



Construction Scheduling, Cost Optimization and Management

Author : Hojjat Adeli

Publisher : CRC Press

Page : 178 pages

File Size : 34,64 MB

Release : 2003-09-02

Category : Architecture

ISBN : 0203302230

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Book Description

Construction Scheduling, Cost Optimization and Management presents a general mathematical formula for the scheduling of construction projects. Using this formula, repetitive and non-repetitive tasks, work continuity considerations, multiple-crew strategies, and the effects of varying job conditions on the performance of a crew can be modelled.L This book presents an entirely new approach to the construction scheduling problem. It provides a practical methodology which will be of great benefit to all those involved in construction scheduling and cost optimization, including construction engineers, highway engineers, transportation engineers, contractors and architects. It will also be useful for researchers, and graduates on courses in construction scheduling and planning.



Spare Parts Inventory Management

Author : Phillip Slater

Publisher :

Page : 0 pages

File Size : 36,87 MB

Release : 2016-11-25

Category : Technology & Engineering

ISBN : 9780831136086

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Book Description

Overview No previous works have focused on the topic of inventory reduction and optimization to the extent that this one does. Spare Parts Inventory Management: A Complete Guide to Sparesology(tm) by Philip Slater covers the whole part's life cycle, from initial purchase to final disposal, and addresses issues throughout, including maintenance, repair, and overhaul (MRO). The author, Phillip Slater, was described in a recent podcast as "truly one of the leaders in the MRO information segment." Sparesology is a term coined by Slater to describe the discipline of optimizing the physical, financial, and human resource management processes of spare parts inventory management. Sparesology is much more than just inventory optimization. It involves an understanding of the complete "ecosystem," within which the spare parts inventory is managed, and seeks to ensure that all of the factors influencing this management work together to achieve an organization's goals.



Business Intelligence

Author : Carlo Vercellis

Publisher : John Wiley & Sons

Page : 314 pages

File Size : 20,56 MB

Release : 2011-08-10

Category : Mathematics

ISBN : 1119965470

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Book Description

Business intelligence is a broad category of applications and technologies for gathering, providing access to, and analyzing data for the purpose of helping enterprise users make better business decisions. The term implies having a comprehensive knowledge of all factors that affect a business, such as customers, competitors, business partners, economic environment, and internal operations, therefore enabling optimal decisions to be made. Business Intelligence provides readers with an introduction and practical guide to the mathematical models and analysis methodologies vital to business intelligence. This book: Combines detailed coverage with a practical guide to the mathematical models and analysis methodologies of business intelligence. Covers all the hot topics such as data warehousing, data mining and its applications, machine learning, classification, supply optimization models, decision support systems, and analytical methods for performance evaluation. Is made accessible to readers through the careful definition and introduction of each concept, followed by the extensive use of examples and numerous real-life case studies. Explains how to utilise mathematical models and analysis models to make effective and good quality business decisions. This book is aimed at postgraduate students following data analysis and data mining courses. Researchers looking for a systematic and broad coverage of topics in operations research and mathematical models for decision-making will find this an invaluable guide.