Book Description
Principles of Management will serve as a textbook for the West Bengal University of Technology (WBUT) students of computer science engineering, information technology, electronics and communication engineering, electrical, electronic and mechanical engineering. All aspects of management, including financial, marketing, operations, technology and customer management as well as key areas like decision making, leadership, planning and corporate social responsibility have been comprehensively dealt with. KEY FEATURES • Comprehensive coverage of the syllabi • Simplification of complex concepts for easy understanding • Extensive use of diagrams and figures • Includes the 2013 university question paper, along with solutions