Book Description

Sales leaders with aggressive sales targets can’t leave their sales strategy up to spontaneous market shifts and quick-fix technology. Instant solutions seem to be everything today, but it’s hard to know if that’s really what produces long-term success for sales teams. What you need is a proven, time-tested method you can rely on to create sustained sales growth, regardless of circumstances. Revenue Harvest: A Sales Leader’s Almanac for Planning the Perfect Year draws on seven timeless farming principles to teach sales leaders how to improve sales team performance. Farming and selling are two of the oldest professions and while technology has distinctly changed parts of both industries, the time tested principles remain true. The same seven principles that time after time yield the best crop are the same principles a sales leader can use to achieve their goals — regardless of how the market shifts. In the same way a farmer tends the land to produce a crop, a sales leader works the market to produce results. The quality of the crop determines the success of the farm just like the quality of a sales team’s work determines the success of the sales leader. With the wisdom shared in Revenue Harvest, you'll learn a proven system that once implemented will help you build and lead a winning sales team year in, and year out.