Technology Roadmapping for Strategy and Innovation


Book Description

Technology roadmapping is a significant method to help companies gain orientation concerning future challenges. This work contains a description of technology roadmapping in four major parts, providing expert knowledge on framing/embedding of technology roadmapping, processes of technology roadmapping, implementing technology roadmapping and linking technology roadmapping to other instruments of strategic planning. The book provides a comprehensive survey of technology roadmapping since it contains papers by leading European, American and Asian experts, provides orientation regarding different methods of technology roadmapping and their interconnections, supplies readers with a compilation of the most important submethods, and embeds and links technology roadmapping in the framework of management research. This book aims at becoming the leading compendium on technology roadmapping.




Technology Roadmapping and Development


Book Description

This textbook explains Technology Roadmapping, in both its development and practice, and illustrates the underlying theory of, and empirical evidence for, technologic evolution over time afforded by this strategy. The book contains a rich set of examples and practical exercises from a wide array of domains in applied science and engineering such as transportation, energy, communications, and medicine. Professor de Weck gives a complete review of the principles, methods, and tools of technology management for organizations and technologically-enabled systems, including technology scouting, roadmapping, strategic planning, R&D project execution, intellectual property management, knowledge management, partnering and acquisition, technology transfer, innovation management, and financial technology valuation. Special topics also covered include Moore’s law, S-curves, the singularity and fundamental limits to technology. Ideal for university courses in engineering, management, and business programs, as well as self-study or online learning for professionals in a range of industries, readers of this book will learn how to develop and deploy comprehensive technology roadmaps and R&D portfolios on diverse topics of their choice. Introduces a unique framework, Advanced Technology Roadmap Architecture (ATRA), for developing quantitative technology roadmaps and competitive R&D portfolios through a lucid and rigorous step-by-step approach; Elucidates the ATRA framework through analysis which was validated on an actual $1 billion R&D portfolio at Airbus, leveraging a pedagogy significantly beyond typical university textbooks and problem sets; Reinforces concepts with in-depth case studies, practical exercises, examples, and thought experiments interwoven throughout the text; Maximizes reader competence on how to explicitly link strategy, finance, and technology. The book follows and supports the MIT Professional Education Courses “Management of Technology: Roadmapping & Development,” https://professional.mit.edu/course-catalog/management-technology-roadmapping-development and “Management of Technology: Strategy & Portfolio Analysis” https://professional.mit.edu/course-catalog/management-technology-strategy-portfolio-analysis




How to Think Strategically


Book Description




Product Innovation and Technology Strategy


Book Description

Backed by years of rigorous academic research and industry experience, this book brings together the salient points of effective product innovation, strategic management, and innovation governance. In this book, two of the world's foremost experts, Dr. Robert G. Cooper and Dr. Scott J. Edgett, take you step-by-step through the critical phases of developing your own product innovation strategy - a master plan for your business's entire new product effort. No other business authors give you this kind of uncomplicated narrative, informed by significant industry experience and with examples of outside-the-box thinking. This ist your guide to setting your company up for dominance in the marketplace.




Design Roadmapping


Book Description

Between initiation and launch, different 'roads' lead to different products and services creations. Roadmapping supports hereby dialogues of cross- communication.




Technology Management


Book Description

This is an exciting and innovative core textbook that focuses on the micro-level analysis of TM as a dynamic capability. Now in its second edition and fully updated throughout, it systematically addresses the major tools and techniques needed for businesses to successfully conduct TM activities. Arguing that there is no single best way to manage technology in a company and there is no mechanistic route to success, this accessible handbook provides a wealth of resources designed to increase the dynamic capability of an organisation. Written by a highly experienced team of authors from the Universities of Sabanci and Cambridge, Technology Management is the perfect companion for undergraduate and postgraduate students on a variety of business, management and engineering degree courses. It is also suitable for practitioners seeking to progress their professional development and industry knowledge.




Technology Roadmapping


Book Description




The Strategic Leader's Roadmap


Book Description

We can all become strategic leaders if we stay on the right path. Even a strong leader can flounder without an effective strategy, and the most powerful strategy can fail without the right leader. Only those who master and integrate both skills can effectively navigate the challenges that lay ahead for today's organizations. The authors offer a 6-point checklist for leading strategically that will help managers strengthen their capacity to develop strategy and to lead its execution.




Jobs to Be Done


Book Description

In a challenging economy filled with multiple competitors, no one can afford to stagnate. Yet, innovation is notoriously difficult. How do you pinpoint the winning ideas that customers will love? Sifting through purchasing data for clues about what might sell or haphazardly brainstorming ideas are typical strategies. However, innovation expert Stephen Wunker offers the effective Jobs method: determining the drivers of customer behavior--those functional and emotional goals that people want to achieve. This simple shift in perspective opens up new insights about your customers and a wealth of hidden opportunities. For example, social media newcomer Snapchat used the Jobs process to capture the millennial demographic. By reducing functionality, the company satisfied its users' unmet need to document real life in the moment, without filters and "like" buttons. Packed with similar examples from every industry, this complete innovation guide explains both foundational concepts and a detailed action plan developed by Wunker and his team. In Jobs to Be Done, the groundbreaking Jobs Roadmap takes you step-by-step through the innovation process and reveals how to: Gather valuable customer insights Turn those insights into new product ideas Test and iterate until you find original profitable solutions And much more! Jobs to Be Done gives you a clear-cut framework for thinking about your business, outlines a roadmap for discovering new markets, new products and services, and helps you generate creative opportunities to innovate your way to success.