The One Percent Solution


Book Description

The One Percent Solution is a tough no holds barred look at the world of professional high stakes sales. This book was written for those in sales with the drive and ambition to sell their way into the top One Percent income bracket. The One Percent Solution will give you a simple yet effective framework to build a winning repeatable process. • Explore the building and integrating of Vision Statements into your new limited planning processes. • Discover the Magic Seven Decisive Sales Activities that result in consistent winning performances and more effective use of your time. • Integrate the Sales Process Curve into every activity to check for proper alignment. This will redefine how you look at every sales opportunity. You’ll know when to close, and more importantly, be ready to close. Whether you’re new to sales, function as a pre or post sales team member, or are a non-traditional player, there are answers for your most pressing questions. There’s even a chapter For Women Only. The One Percent Solution is a salesman’s tale that will make you laugh, shout, and most importantly remember the course of action required to become a One Percenter for life!




Santa's Boardroom


Book Description

Santa's Boardroom: A Story of How a Company Built a Beloved Brand is a book that teaches the principals of branding. Set in the North Pole, the story starts when Santa's Workshop is on the brink of collapse after expanding their business beyond toys. With the help of a brand strategist, Santa and his executive team set out to turn around the Workshop. By engaging in a step-by-step branding process, the executives learn to refocus their efforts on their core consumers and build a brand-led company aligned with their consumers' needs.While told as a parable, this book is essentially a how-to on branding. These are just some of the practical lessons that you can learn alongside Santa's executive team: · What's a brand and why is it important· Why target marketing is essential and how to write a target profile· What's a consumer insight and how do you to use it to build a brand· How to create a brand blueprint and articulate a brand's promise to consumers· What are brand values and how do you craft them· How do you develop a visual brand identity for your brand · How to optimize your marketing mix to bring your brand to life Designed for marketers, product managers, strategists, designers, entrepreneurs, and anyone interested in branding, Santa's Boardroom will illuminate how one company built a beloved brand, so you can too.




On The Carousel


Book Description

ON THE CAROUSEL is the story of a young man’s journey through the London of the 1980s – against the background of Thatcherism and Madonna and Cabbage Patch Dolls – as he enjoys the benefits of success, but then starts to re-assess his values and priorities. In the early hours of New Year’s Day 1980, Adam Gough – a recent graduate, whose career was put on hold following a traumatic event the previous year - is walking home through the deserted City of London to his small bed-sit in Bow. He is suddenly confronted by three strange-looking women, one of whom addresses him with a prediction: “You will have riches. But you will also have a secret. A secret of death and fire”. Shortly afterwards, he takes up a post as a Junior Analyst with a firm of economic consultants. Adam finds that the people with whom he is working are a mix of characters – the intelligent, the diligent, the vacuous, the bombastic, the spiteful, the useless. The Chief Economist - a media darling – is consistently and spectacularly wrong with his forecasts, but in continual demand for his views on the future economy. Another senior colleague - a continual fount of pretentious management jargon – is, to Adam’s astonishment, no less successful when dealing with the company’s major clients. Adam thrives in this environment, progressing through the company’s hierarchy and up the property ladder. He is feted for his expertise in identifying the key business trends at home and overseas. However, as the 1980s unfold, Adam derives a growing awareness of the variable fates of those with whom he comes into contact – whether on the walk from Holborn to Waterloo Station or on a trekking holiday in the Himalayas. This causes him to reflect on the values – love, family, respect – that he holds most dearly. The decade produces winners and losers, the cast list of which extends to those with whom Adam is (or has been) most closely involved. The narrative concludes in a dramatic final climax, as the precise meaning of the woman’s prediction is revealed.




A Cold Day in Hell


Book Description

'Tis the season to be wary... Christmas is coming and all is far from calm in Pointe Judah, Louisiana. Newcomer Christian DeAngelo-Angel to his friends-is at his wit's end trying to manage Sonny, the hotheaded nineteen-year-old everyone believes is his nephew. In fact, Sonny is the orphaned son of a notorious mob boss, a protected witness...and Angel's responsibility. Angel has been commiserating with Eileen Moggeridge, whose lonely son Aaron has latched on to Sonny and gotten into deeper trouble than ever. But nothing could prepare Angel and Eileen for the boys' latest crisis: as they are horsing around in the swamp one afternoon, a shot rings out. Aaron is hit, but was the bullet meant for Sonny? Suddenly, goodwill toward men is in short supply and Angel doesn't know who's more dangerous: the hoodoo mystic with an eerie hold over the boys, the hit man roaming the bayou or Eileen's volatile ex-husband, Chuck.




The ... Book of Lists


Book Description




Santa's Pandemic Cruise


Book Description

THE PANDEMIC HAS CHANGED THINGS ALL OVER THE WORLD, EVEN AT THE NORTH POLE. SANTA DECIDES TO TAKE SOME PEOPLE FROM THE VILLAGE AND GO ON A CRUISE. NOT EVERYONE AGREES WITH THIS BUT THEY GO ALONG AND TRY TO GET HIM BACK TO THE NORTH POLE IN TIME FOR CHRISTMAS




The New York Mets in Popular Culture


Book Description

Bringing fresh perspectives to the team that has brought joy, triumph and even a miracle to New York City, this collection of new essays examines portrayals of the Mets in film, television, advertising and other media. Contributors cover little-known aspects of Mets history that even die-hard fans may not know. Topics include the popularity of Rheingold's advertising in the 1950s and 1960s, Bob Murphy's broadcasting career before joining the Mets' announcing team in 1962, Mr. Met's rivalry with the Phillie Phanatic, Dave Kingman's icon status, the pitching staff's unsung performance after the 1969 World Series victory, and Joan Payson's world-renowned art collection and philanthropy.




Boardroom Reports


Book Description




KISSING SANTA CLAUS


Book Description

KISSING SANTA CLAUS-Yes! KISSING OFF SANTA CLAUS—Not the best idea! Single mom, Victoria “Tori” Barkley lied about having a husband to secure her high-powered, higher profits position at a Manhattan investment firm. Needs must and Tori needed to ensure her baby’s future in the aftermath of her biggest mistake ever--Kissing Santa Claus. But responsible career women simply do not get pregnant out-of-wedlock. Said every man who could up and walk away. But Edvin Arn Auliksen, the billionaire eccentric with a mind to give his baby the childhood he never had, is not walking away. He was bamboozled. But he'll secure parental rights for the sweet baby Victoria has denied him. The question now is whether Edvin can deny the feelings he still has for Victoria, the woman who shows him very clearly that, deceptive or not, she can still melt his icy heart. ✓Secret Baby ✓Forced Proximity ✓Billionaire ✓Fake Relationship ✓Christmas ✓Insta Love ✓Second Chance Romance Kissing Santa Claus, a Two-Hour Short Read, is the perfect escape for anyone who LOVES light-hearted, holiday romance but has trouble choosing their favorite tropes!




Santa Claus Is Alive and Well and Living on Wall Street


Book Description

Bruce Gauthier was strung along for years as a child and told to believe in Santa Claus. There were whispers about a big payout on Christmas Day, but really, its all just a lie. As an adult, he realized that those who tell you to rely on the stock market for retirement are just like the people who lie about the man in the big red suit. The only difference is that the stakes are much higher. Canada's national newspaper, The Globe and Mail, called the book one "of the years best writing on personal finance, market behaviour and investing strategies." The Globe's David Parkinson gave this review: "Just in time for Christmas comes a book that says having faith in financial markets to deliver your retirement security is as stupid as believing in Santa Claus. (Read it to the kids. Itll be a real eye-opener once they stop crying.) Toronto resident Bruce Gauthier is no financial expert just another regular Joe whose nest egg has floundered in the hands of the financial industry. Like the kid who found out theres no Santa, he feels betrayed, lied to. At times hes paranoid and irrational, seeing conspiracy theories all over the place. But beneath it all, there may be more truth here than most of us are comfortable admitting. His rants about regulatory oversight, stock options and short-selling are over the top, but they address some hard questions that maybe we all ought to be asking. Plus, its a strangely cathartic read I feel like hes more than angry enough for the both of us. Santa Claus Is Alive and Well and Living on Wall Street is not for financiers, brokers, investment advisers, or anyone with access to inside information from Wall Street. Instead, its for the everyday worker who wants to protect their retirement savings.