The Cumulative Book Index


Book Description

A world list of books in the English language.




Changing Women, Changing History


Book Description

Changing Women, Changing History is a bibliographic guide to the scholarship, both English and French, on Canadian's women's history. Organized under broad subject headings, and accompanied by author and subject indices it is accessible and comprehensive.




The First Book of Jewish Jokes


Book Description

Works on Jewish humor and Jewish jokes abound today, but what formed the basis for our contemporary notions of Jewish jokes? How and when did these perceptions develop? In this groundbreaking study and translation, noted humor and folklore scholar Elliott Oring introduces us to the joke collections of Lippmann Moses Büschenthal, an enlightened rabbi, and an unknown author writing as "Judas Ascher." Originally published in German in 1812 and 1810, these books include jokes and anecdotes that play on stereotypes. The jokes depict Jews dealing with Gentiles who are bent on their conversion, Jews encountering government officials and institutions, newly propertied Jews attempting to demonstrate their acquisition of artistic and philosophical knowledge, and Jews engaged in trade and moneylending—often with the aim to defraud. In these jokes we see the antecedents of modern Jewish humor, and in Büschenthal's brief introduction we find perhaps the earliest theory of the Jewish joke. Oring provides helpful annotations for the jokes and contextualizing essays that examine the current state of Jewish joke scholarship and the situation of the Jews in France and Germany leading up to the periods when the two collections were published. Intended to stimulate the search for even earlier examples, Oring challenges us to confront the Jewish joke from a genuine historical perspective.







Psycholinguistic Phenomena in Marketing Communications


Book Description

The field of psycholinguistics and the application of psycholinguistic theory to advertising and marketing communication has become a topic of great prominence in the field of consumer behavior. Psycholinguistic Phenomena in Marketing Communications is the first book to address the growing research in this area. This timely volume combines research conducted by current scholars as it demonstrates diversity of the field in terms of relevant topics and methodological approaches. It examines brand names and their semantic and sound-based impact; sentence structure and research in marketing communication; advertising narratives evoking emotional responses; the effects of empathy response on advertising; and the role of language and images in creation of advertising. The book includes authors from a variety of fields, including mass communication, marketing, social psychology, linguistics, and neuropsychology. A range of perspectives is discussed, from qualitative text analysis to controlled psychological experimentation. Psycholinguistic Phenomena in Marketing Communications is intended for students and scholars in numerous disciplines, such as advertising, marketing, social psychology, sociology, and linguistics. It is also suitable for graduate courses in these disciplines.




Journal of Education


Book Description







Senior High Core Collection


Book Description

Features annotations for more than 6,200 works in the main volume (2007), and more than 2,400 new titles in three annual supplements published 2008 through 2010. New coverage of biographies, art, sports, Islam, the Middle East, cultural diversity, and other contemporary topics keeps your library's collection as current as today's headlines.




A Companion to Ancient Egyptian Art


Book Description

A Companion to Ancient Egyptian Art presents a comprehensive collection of original essays exploring key concepts, critical discourses, and theories that shape the discipline of ancient Egyptian art. • Winner of the 2016 PROSE Award for Single Volume Reference in the Humanities & Social Sciences • Features contributions from top scholars in their respective fields of expertise relating to ancient Egyptian art • Provides overviews of past and present scholarship and suggests new avenues to stimulate debate and allow for critical readings of individual art works • Explores themes and topics such as methodological approaches, transmission of Egyptian art and its connections with other cultures, ancient reception, technology and interpretation, • Provides a comprehensive synthesis on a discipline that has diversified to the extent that it now incorporates subjects ranging from gender theory to ‘X-ray fluorescence’ and ‘image-based interpretations systems’