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Success Secrets of the Online Marketing Superstars

Author : Mitch Meyerson

Publisher : Entrepreneur Press

Page : 214 pages

File Size : 45,33 MB

Release : 2015-03-04

Category : Business & Economics

ISBN : 1613083025

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Book Description

Eager business owners gain access to the playbooks of 23 of today’s most respected and well-known online marketers, who reveal their most valuable online strategies and tactics for capturing new customers and influencing ongoing purchases from current ones. Each chapter is a coaching session designed to help business owners avoid the pitfalls and mistakes by the experts who have been there and done that. Readers learn how to develop a personal media brand, build a total online presence, and create a social media strategy that increases traffic. They also discover how to develop and use content that converts visitors into buyers and ultimately loyal customers, succeed with SEO, pay-per-click, and linking strategies that get websites ranked. Also included is information on leveraging social networking apps, including Facebook, online video, and Instagram, and avoiding the mistakes made by new online businesses.



Digital Impact

Author : Vipin Mayar

Publisher : John Wiley & Sons

Page : 226 pages

File Size : 23,36 MB

Release : 2011-05-18

Category : Business & Economics

ISBN : 1118087747

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Book Description

Win online by attracting the right customers and getting the right performance measurement Digital Impact answers the critical questions marketers have about connecting with and influencing consumers online. Written in an easy-to-read, approachable format, this helpful guide presents provocative content along with practical, commonsense methods that can be followed by any businessperson at companies of all sizes. The discussion hones in on two keys to success: building a performance measurement approach that will let you get maximum impact out of your online marketing and ad dollars, and creating magnetic content that attracts customers and keeps them engaged with your brand. Leverage trust and build ROI in social media and mobile spaces Get actionable data, best practices, cases studies, anecdotes, practical coaching tips and strategic insights Engage customers who typically resist advertising messages Learn from authors who have extensive experience across major industries and accounts, giving them a wide business appeal Whether your budget is corporate-sized or on a shoestring, you'll want to achieve the measurable bottom-line improvements that come with having Digital Impact.



The Digital Pivot

Author : Eric Schwartzman

Publisher :

Page : pages

File Size : 35,76 MB

Release : 2021-04-14

Category :

ISBN : 9781736621820

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Book Description

What's the secret to driving demand, and generating leads and revenue online? What's a digital transformation, and why do some companies succeed while others fail? And how do you stage a winning digital pivot?In this book, Eric Schwartzman, bestselling author of Social Marketing to the Business Customer, explains what successful digital marketers do differently. This is the inside track 0n how to pivot to digital marketing in four easy steps, so you can earn more and work less. We are living through a time of unprecedented migration, from analog to digital business practices. Find out what it takes to stake your own claim online, so you can participate in the ever-growing digital economy, and get your share of the profits. Through real world stories and numerous examples of digital marketing pivots told in easy-to-follow, nontechnical language, you'll learn the secrets of what it really takes to be competitive online, so you can increase revenue, decrease costs, and control your future.Drawing on his experience leading online marketing programs for clients such as Toyota, UCLA, Marine Corps, US Dept. of State, LA Opera, and dozens of small and midsize companies, Eric walks you step-by-step through the process of pivoting to digital marketing.This all-in-one, practical playbook covers everything you need to know to about the people, processes, and technology that power a successful digital business, including:?Determining what people really want online?Choosing and set-up the right software?Learning the basics of search engine optimization?Driving demand with owned media ?Growing your social media following?Generating leads with content marketing?Creating email campaigns that convert?Convert traffic into leads and revenue?Improving your conversion rates continuouslyThe Digital Pivot provides you with an overview of the pieces that make up the digital marketing puzzle so you can see the forest through the trees. If you're ready to scale up and grow up, it's time to find out everything you need to know to migrate your business and career online. Your digital pivot starts right now!



Secrets of Social Media Marketing

Author : Paul Gillin

Publisher : Linden Publishing

Page : 412 pages

File Size : 42,28 MB

Release : 2008-11-01

Category : Business & Economics

ISBN : 1610350995

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Book Description

""Secrets of Social Media Marketing"" is a handbook for marketers and business owners to use in deciding how to employ the new social media for online marketing. Social media has quickly moved from the periphery of marketing into the forefront, but this is a new and quickly-evolving field and there are few established formulas for success. Building on the lessons set out in Gillin's acclaimed and oft-reviewed ""The New Influencers: A Marketer's Guide to the New Social Media,"" this book provides practical advice on strategy, tools, and tactics. It is a hands-on manual that will educate marketers on how to extend their brands, generate leads, and engage customer communities using online tools.



Webify Your Business, Internet Marketing Secrets for the Self-Employed

Author : Patrick Schwerdtfeger

Publisher : Lulu.com

Page : 217 pages

File Size : 10,32 MB

Release : 2009

Category : Computers

ISBN : 0557049016

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Book Description

Webify Your Business, Internet Marketing Secrets for the Self-Employed offers a detailed marketing roadmap for entrepreneurs, small business owners, commission salespeople and service professionals who wish to grow their business online. The steps described in this book lay the foundation for an impressive and sophisticated internet presence. Today's professionals understand the internet offers tremendous business opportunities but they lack practical strategies to take action. Existing resources are too technical, too simplistic or too expensive. Meanwhile, new tech-savvy competitors steal customers from under their feet. For these professionals, online profits seem unattainable. Webify Your Business provides the solution. Short and concise chapters are presented in a deliberate and strategic sequence designed to maximize results. Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end, allowing the reader to take immediate action and see results quickly.



Secret Conversations with Internet Millionaires

Author : Robert Plank

Publisher : Createspace Independent Publishing Platform

Page : 142 pages

File Size : 13,21 MB

Release : 2013-02-12

Category :

ISBN : 9781481825214

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Book Description

ATTENTION: You have just been granted special access to be a fly on the wall and spy in 10 private conversations with people who have the following in common: 1. Every single person in this book has generated over ONE MILLION DOLLARS in online sales 2. They didn't inherit the money. Instead, each person built an online business from scratch, from humble beginnings, stumbled at several obstacles, but thanks to an overwhelming desire to meet their goals, course-corrected their way to success 3. Whether it was through software, seminars, services, affiliate marketing, or information products -- each person found a way to channel their passion to a side business, remove the 80% that didn't work, and scale up the 20% that remained into a full time income 4. Each person you'll hear from found a way to move outside their comfort zone -- and use tools like paid advertising, public speaking, list building, social media, or joint venture to generate traffic and put that business on autopilot 5. All the interviewees listed here are so enthusiastic about their business that they freely share what's working for them -- there's nothing left out, there are no "half baked" action plans, and there are no "closed door" secrets. It's all laid out in the open for you in this guide and it's up to you to apply them Although you might not be a PHP programmer like Robert Plank, a list builder like Lance Tamashiro, a product creator like Kevin Riley, an internet marketer like Willie Crawford, an affiliate marketer like Jason Parker, a business builder like Stu McLaren, a copywriter like Ryan Healy, a strategist like Ray Edwards, a speaker like David Cavanagh, or a teacher like Armand Morin... you can definitely apply the techniques explained here in your own business and everyday life.



Online Marketing Success Stories

Author : René V. Richards

Publisher : Atlantic Publishing Company

Page : 290 pages

File Size : 21,17 MB

Release : 2006

Category : Business & Economics

ISBN : 0910627657

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Book Description

Online Marketing Success Stories Insider Secrets, from the Experts who are Making Millions on the Internet Today, will give you real life examples of how successful businesses market their products online. The information is so useful you can read a page and put the idea into action today! Standing out in the turmoil of today's internet marketplace is a major challenge. There are many books and courses on internet marketing; this is the only book that will provide you with insider secrets. The reason we asked the marketing experts who make their living on the internet every day and they talked! With e-commerce reaching over $40 billion and online businesses anticipated to increase by 500 percent, your business needs guidance from today's successful internet marketing veterans. Learn the most efficient ways to bring consumers to your site, get visitors to purchase, how to up sell, oversights to stay away from, and how to steer clear of years of disappointment. We spent thousands of hours interviewing, e-mailing, and communicating with hundreds of today's most successful e-commerce marketers. This book is a compilation of their secrets, and proven successful ideas. If you are interested in learning hundreds of hints, tricks and secrets on how to make money or more money with your Web site than this book is for you. Instruction is great, but advice from experts is something else, and the experts chronicled in this book are earning millions. This new exhaustively researched book will provide you with a jam-packed assortment of innovative ideas you can put to use today. This book gives you the proven strategies, innovative ideas, and actual case studies to help you sell more with less time and effort. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.



Dotcom Secrets

Author : Russell Brunson

Publisher : Hay House, Inc

Page : 425 pages

File Size : 31,35 MB

Release : 2020-04-07

Category : Business & Economics

ISBN : 140196060X

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Book Description

Master the science of funnel building to grow your company online with sales funnels in this updated edition from the $100M entrepreneur and co-founder of the software company ClickFunnels. DotCom Secrets is not just another "how-to" book on internet marketing. This book is not about getting more traffic to your website--yet the secrets you'll learn will help you to get exponentially more traffic than ever before. This book is not about increasing your conversions--yet these secrets will increase your conversions more than any headline tweak or split test you could ever hope to make. Low traffic or low conversion rates are symptoms of a much greater problem that's a little harder to see (that's the bad news), but a lot easier to fix (that's the good news). What most businesses really have is a "funnel" problem. Your funnel is the online process that you take your potential customers through to turn them into actual customers. Everyone has a funnel (even if they don't realize it), and yours is either bringing more customers to you, or repelling them. In this updated edition, Russell Brunson, CEO and co-founder of the multimillion-dollar software company ClickFunnels, reveals his greatest secrets to generating leads and selling products and services after running tens of thousands of his own split tests. Stop repelling potential customers. Implement these processes, funnels, frameworks, and scripts now so you can fix your funnel, turn it into the most profitable member of your team, and grow your company online.



Network Marketing Secrets

Author : Russell Brunson

Publisher :

Page : 108 pages

File Size : 34,62 MB

Release : 2018-02-14

Category :

ISBN : 9781985393349

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Book Description

The Hidden Funnel Strategy... That Easily Attracts The RIGHT People, Who Are SO SUPER INTERESTED In What You're Selling, They Actually Raise Their Hands And Ask You To Sign Them Up!This book will take you behind the scenes of the three funnels that have built 99% of ALL successful network marketing companies, and show you how to replicate them online with simple sales funnels. You'll be able to plug your network marketing opportunity into these funnels within just a few minutes. I'll also tell you the one step that everyone forgets. Miss this step and your funnels will never gain the momentum you need to be a top earner. Ready? Good. Me too!