How to Succeed in the Cannabis Industry


Book Description

How to Succeed in the Cannabis Industry (3rd Edition) is a top-selling workbook for professionals, contractors and entrepreneurs looking to transition their skills into the legal cannabis industry. This book provides a step-by-step explanation of current opportunities in the industry whether you want to build a side hustle or launch an empire. Access 95+ self-assessment questions and exercises to determine the best place to enter the market based on your skills, resources and talent! Learn insider tips & tricks from an industry pioneer already capitalizing on the fastest growing global industry. Avoid the common misconceptions and mistakes that waste valuable time and money. Foreword written by Roz McCarthy, Founder & CEO of Minorities for Medical Marijuana. Customer Reviews "Dasheeda has helped me synthesize how all of my experiences and passions can be married together for this industry." -- Vanessa J., Oakland CA "Dasheeda has simplified a complicated process and made it so that you don't have to reinvent the wheel to enter this industry." -- Bonniewell G., Trenton, NJ "This workbook has helped because it actually provided a guide to the industry outside of growing and retail." -- Cassandra O., Atlanta GA ABOUT THE AUTHOR Dasheeda Dawson is The WeedHead(TM)​ - a global cannabis advocate, award-winning executive strategist and author. An industry thought leader featured across multiple outlets, including a historic Times Square billboard campaign, Entrepreneur.com, Huffington Post, Black Enterprise, and Essence Festival, Dasheeda is a corporate crossover pioneer spearheading the "rebranding" of cannabis as medicine for mainstream consumer market adoption. From Target to THC, she has over 15 years of business development, strategic management and brand marketing excellence while leading teams for United Way, Target Corporation, and Victoria's Secret. Dasheeda received her MBA from Rutgers Business School and completed her undergraduate degree in Molecular Biology at Princeton University. Originally conceived to document her experience, The WeedHead(TM) & Company has grown to encompass education, empowerment and e-commerce for professionals curious about and working in cannabis. Additional affiliations within the industry include Chief Strategy Officer for Minorities for Medical Marijuana (M4MM) and co-founder of Cannabis Education Advocacy Symposium & Expo (CEASE).




Start Your Own Cannabis Business


Book Description

Everything You Need to Start and Run a Successful Cannabis Business From retailers to growers, producers, and suppliers, there's a seemingly never-ending list of startup opportunities in this emerging market. In Start Your Own Cannabis Business, cannabis, biotech, and entrepreneurship reporter Javier Hasse introduces forward-thinking entrepreneurs lie you to the industry and shares hard-earned tips and success stories from pioneers and visionaries in the marijuana industry. Take a closer look at the world of weed and what it holds for you and your future as a cannabis entrepreneur. You'll learn how to: Put together a solid business plan with tips from cannabis lawyers Estimate startup costs with the help of cannabis-experienced CPAs Assemble a team of employees with insight from legal cannabis recruiting and dispensary training agencies Protect your assets in case something goes wrong with your business Familiarize yourself with the tax and legal regulations of the industry Understand what's legal and what's not in the U.S. in cannabis Grow your cannabis business into a multistate company




Smokescreen


Book Description

From the leading authority on marijuana—a man who has served as White House advisor on drugs to three different administrations and who NBC News once called “the prodigy of drug politics"—comes the remarkable and shocking exposé about how 21st century pot, today’s new and highly potent form of the drug, is on the rise, spreading rapidly across America by an industry intent on putting rising profits over public health. Smokescreen: What the Marijuana Industry Doesn't Want You to Know examines the inside story behind the headlines, containing accounts from Sabet’s time in the Obama administration to stunning revelations from whistleblowers speaking out for the first time. What it finds is how the marijuana industry is running rampant without proper oversight, leaving Americans’ health seriously at risk. Included are interviews with industry insiders who reveal the hidden dangers of a product they had once worshipped. Also contained in these pages are insights from a major underground-market dealer who admits that legalization is hastening the growth of the illicit drug trade. And more to the heart of the issue are the tragic stories of those who have suffered and died as a result of marijuana use, and in many cases, as a result of its mischaracterization. Readers will learn how power brokers worked behind the scenes to market marijuana as a miracle plant in order to help it gain widespread acceptance and to set the stage for the lucrative expansion of recreational pot. The author of this compelling first-person narrative leading the national fight against the legalization of cannabis through his nonprofit, Smart Approaches to Marijuana (aka SAM) is Kevin Sabet. As a policy advisor to everyone from county health commissioners to Pope Francis, and a frequent public speaker on television, radio and through other media outlets, his analysis is consistently relied upon by those who recognize what’s at stake as marijuana lobbyists downplay the risks of massive commercialization. A book several years in the making, filled with vivid characters and informed by hundreds of interviews and scores of confidential documents, Sabet's Smokescreen lays bare the unvarnished truth about marijuana in America.




Gone to Pot


Book Description

Gone to Pot is an unfiltered look into today's most talked-about industry: cannabis. Written by the Chief Financial Officer of a company which sold for close to $1 billion in one of the largest transactions in the history of the U.S. cannabis industry, Gone to Pot offers readers a rare peek behind the curtain into the arcane world of the cannabis industry.With over 30 combined years of C-level business experience in a variety of industries, including as a cannabis industry insider, Dean K. Matt offers a valuable outsider's perspective and helps readers to see the forest from the trees. With a skeptical, irreverent, and humorous voice, he uncovers the industry's dirty little secrets and scoundrels and explores the reasons for the cannabis industry's quick fall from grace. Gone to Pot is the single repository for everything good and bad with the cannabis industry and is a must-read for all industry stakeholders: C-suite executives, employees, investors, Board members, vendors, regulators, and the general public. The industry's future is anything but rosy--buyer beware!




Secrets of the Cannabis Industry


Book Description

For more than 160 years, the cannabis industry was a valued and trusted friend of the American people. Thirty-one consecutive presidents, including George Washington and Abraham Lincoln, didn’t have a problem with the cannabis plant. It was the most valued commodity traded for on the free market until 1937. In Secrets of the Cannabis Industry, author Chuck Allen Jr. provides a look at the cannabis industry and the men and women who risk their family, friends, and freedom to work within it. Each chapter narrates a story from the subculture of cannabis entrepreneurs. There’s Professor Muzzo, who unknowingly helped one of his students achieve financial success by selling a popular fast-food item spiced with a secret ingredient; a postal employee with a secret garden in his basement; an entrepreneur who made a fortune selling franchises for indoor-growing opportunities; and a fireman’s wife who owned a video store with extra-special movie-rental benefits. Secrets of the Cannabis Industry considers the courage and the determination of these entrepreneurs and shares the secrets of how they became independent and financially successful in the cannabis industry.




Joint Ventures


Book Description

CNBC anchor Trish Regan takes you behind the scenes of America's thriving pot industry, to show readers things only drug dealers know about this secret world. Forget amber waves of grain. Today, it's marijuana plants that blanket the nation from sea to shining sea in homes, in backyards, and even in our national parks. In Joint Ventures, Trish Regan takes you behind the scenes to explore every aspect of this flourishing underground economy. Her focus is the so-called Emerald Triangle Northern California's Mendocino, Humboldt and Trinity counties where many small-time, part-time marijuana growers contribute to a trade that generates roughly a billion dollars a year. A fascinating investigation into the inner workings of today's exploding American marijuana industry Based on extensive research and interviews by Trish Regan, whose Emmy nominated documentary Marijuana, Inc. attracted more viewers than any documentary in CNBC's history Regan examines all aspects of this new culture. She reveals how small time growers get their start, make (or lose) a fortune, struggle with violence, try to keep up with constantly changing laws and regulations all while walking an increasingly fine line with the Feds Regan reports on the current and potential impact of legalized marijuana on local economies, uncovers the link between marijuana and violent Mexican cartels, questions whether decriminalization would work on a national scale, as it has in Portugal since 2001 As the decriminalization and legalization debates gather steam, Joint Ventures arms you with the facts on both sides of the issue.




Cannabis Drinks


Book Description

In Cannabis Drinks, join Jamie Evans (The Herb Somm) for a complete course on cannabis-infused beverages, from lattes and smoothies to cocktails and zero proof mixed drinks.




The Secrets of the West Coast Masters


Book Description

OUNCES ARE FOR AMATEURS. LEARN HOW TO YIELD A POUND PER PLANT INDOORS. Throughout the mountains and valleys of the US West Coast resides a secret society of master growers who are organically producing marijuana of unbelievable yields and potency. While most growers are content with a yield of 2 ounces, these West Coast Masters consistently yield over 2 pounds per plant indoors, all while staying within the limits of their medical marijuana programs.In this book, Dru West uncovers the never-before-published secrets of the West Coast Masters. From setting up your grow room to drying and curing your medicine, Dru leaves no leaf unturned in showing you the ways of the Masters. IN THIS STEP-BY-STEP GROW GUIDE YOU WILL LEARN HOW TO: - Design and set up your grow room for stealth and success- Build your own custom equipment clone machines, hydro systems, training rails and SCROGs- Choose your optimum growing medium and start your garden from seeds or clones - Master secret growing techniques transplanting, feeding, training, and pest control- Use simple math to turn your plants into monsters capable of yielding over a pound- Convert your oversized plants into highly potent medicine




Master Gardener's Medical Cannabis Secrets


Book Description

LEARN TO GROW AN OUTDOOR 5 POUND MINIMUM MEDICAL MARIJUANA PLANT CONSISTENTLY! HOW TO INCREASE YIELDS, IMPROVE QUALITY, AND SAVE MONEY EVERY CYCLE ON YOUR INDOOR AND OUTDOOR! This is not a Beginners grow manual! It is designed for the master gardener who wants to refine his or her techniques and constantly improve. Learn to grow Nor-Cal style and become your own expert. Relevant to both Indoor and Outdoor gardens, and all Medical growers, this book will take you to the next level!




Marijuana Growing Secrets


Book Description

The Ultimate Blueprint For Growing Your Own Marijuana (Even If You've Never Grown A Plant Before) Do you have a health condition like chronic pain or a mental health issue where medical cannabis would help?Or are you simply interested in growing weed for recreational purposes but don't know where to start? Either way, this is the only cannabis growing book you'll ever need. This marijuana growing guide is aimed at beginners like you - people who have a good reason to use cannabis but are fed up with buying overpriced marijuana from shady dealers. Why pay for something you can grow yourself - even in the tiniest apartment? Cannabis plants might be easy to grow and relatively hard to kill, but getting impressive yields and high-quality weed takes more than just planting some seedlings and watering them whenever they look sad. You need to carefully plan your grow space, make sure the lighting is perfect, keep your plants pest-free without using toxic chemicals (unless you want to smoke pesticides) and pay attention to many other details. But don't worry, this book makes growing top-quality cannabis as easy as following a simple step-by-step instruction! Here's a sneak peek of what you'll find inside: What sellers won't tell you about the different strains of cannabis, their effects and their cultivation The differences between indoor and outdoor weed growing methods - and how to set up your grow space without overpaying A complete step-by-step guide that will take you from taking care of your seedlings to enjoying your very first harvest Typical beginner pitfalls to watch out for - don't lose your plants because of a silly mistake that could have been prevented easily! And much more! But what if you've never grown a houseplant in your life (plastic ones don't count)? Don't worry - this complete cannabis growing guide takes all the guesswork and intuition out of growing the best weed you've ever tried. Scroll up, add this book to your bookshelf, and Start Growing Today!