Minority Business Success


Book Description

In Minority Business Success, authors Leonard Greenhalgh and James Lowry chart a path for the full participation of minority businesses in the U.S. economy. Today, minorities are well on their way to becoming the majority of our workforce and a large part of our entrepreneurial endeavors; their full contribution is essential to national competitive advantage in a global economy. The beginning of this book summarizes demographic changes in America and shows why it's in the national interest to foster the survival, prosperity, and growth of minority-owned businesses. The authors outline why these businesses are vital to the solution to our current economic woes. Next, the book turns to what minority firms must do to take their place in major value chains, and, finally, the book examines what governments, corporations, and support organizations ought to be doing to foster minority inclusion. In total, Greenhalgh and Lowry lay out a new paradigm for developing minority businesses so that they can fully contribute to our national competitive advantage and prosperity.




Thriving As a Minority-Owned Business in Corporate America


Book Description

The dramatic increase in minority- and female-owned companies continues to transform the business world while setting standards for those who follow. Thriving as a Minority-Owned Business in Corporate America offers you a comprehensive guide to current practical knowledge of minority business development, from grants and loans to market building. This book demonstrates how you can use specific laws, institutions, and new technologies to set up and steer your business to success. Expert coverage includes both established and underused resources at the federal, state, and local levels dedicated to minority business expansion. You will learn how to tap resources made available by government agencies like the Minority Business Development Agency (MBDA) and programs such as the Offices of Minority and Women Inclusion (OMWI). Non-governmental funding sources (e.g., banks, credit unions, venture capital) are also examined in depth, with sound advice on approaching each. The author explores the critical role of social media in leveling the playing field, spotlighting minority/female business-related sites and strategies for leveraging your online presence. And he provides real-world guidance on business certifications, tax breaks, credit issues, and more. Whether you're in start-up or expansion mode, after reading this book, you will have the know-how needed to seize the opportunity and succeed with your enterprise.




Minority Business Today


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Ready, Set, Deal: How a Small Minority- and Women-Owned Company Can Win Big Business from Corporate America


Book Description

Ready, Set, Deal depicts how small companies owned by minorities and women can take advantage of the supplier diversity movement and sell themselves to Corporate America. Many small and medium sized MWBEs start with jumping on the tradeshows and networking train and end up with no contract signed after multiple events. Discouraged, the companies often give up. With years of experience in working with MWBEs and witnessing their triumphs and failures, the author contends that while winning business from Corporate America and multinational companies is a must for a small MWBE company to grow, the starting point is not at the tradeshow and networking events, but at home. Like many other endeavors, to grow, a small MWBE needs preparation, markets right, meets and exceeds the high expectations of their big corporate customers.




Selling to corporate America


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Constructing Corporate America


Book Description

Why and how has the business corporation come to exert such a powerful influence on American society? The essays here take up this question, offering a fresh perspective on the ways in which the business corporation has assumed an enduring place in the modern capitalist economy, and how it has affected American society, culture and politics over the past two centuries. The authors challenge standard assumptions about the business corporation's emergence and performance in the United States over the past two centuries. Reviewing in depth the different theoretical and historiographical traditions that have treated the corporation, the volume seeks a new departure that can more fully explain this crucial institution of capitalism. Rejecting assertions that the corporation is dead, the essays show that in fact it has survived and even thrived down to the present in part because of the ways in which it has related to its social, political and cultural environmental. In doing so, the book breaks with older explanations ground in technology and economics, and treats the corporation for the first time as a fully social institution. Drawing on a variety of social theories and approaches, the essays help to point the way toward future studies of this powerful and enduring institution, offering a new periodization and a new set of question for scholars to explore. The range of essays engages the legal and political position of the corporation, the ways in which the corporation has been shaped by and shaped American culture, the controversies over corporate regulation and corporate power, and the efforts of minority and disadvantaged groups to gain access to the resources and opportunities that corporations control.