Selling Today: Partnering to Create Value, Global Edition


Book Description

For courses in Sales and Personal Selling. Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of learn by doing materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this edition prepares students to succeed as members of a new generation of businesspeople. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.




Sell it Today, Sell it Now


Book Description

Have you discovered the power of the one-call close? Sell it Today, Sell it Now by sales champion, Tom Hopkins, is your ultimate reference guide to planning and perfecting the art of one-call closing. Whether you are an established sales professional with a long track record of achievement or a newcomer yet to make that first sale, you will learn why hundreds of thousands of salespeople use this book as a resource for new techniques and surprising insights. You will discover how easy it is to: Employ the 15 keys of overcoming objections Overcome your fear of closing Manage the 4 concepts that control all sales Let your customers answer their own objections Master the art of the one-call close Once you get a taste of this easy-going, soft-selling, results-only-system, you’ll absolutely love it and never want to sell any other way. This step-by-step sales training book holds the key to your successful sales career.




SNAP Selling


Book Description

Selling is tougher than ever before. Potential customers are under extreme pressure to do more with less money, less time, and fewer resources, and they're wary of anyone who tries to get them to buy or change anything. Under such extreme conditions, yesterday's sales strategies no longer work. No matter how great your offering, you face the daunting task of making yourself appear credible, relevant, and valuable. Now, internationally recognized sales strategist Jill Konrath shows how to overcome these obstacles to get more appointments, speed up decisions, and win sales with these short-fused, frazzled customers. Drawing on her years of selling experience, as well as the stories of other successful sellers, she offers four SNAP Rules: -Keep it Simple: When you make things easy and clear for your customers, they'll change from the status quo. -Be iNvaluable: You have to stand out by being the person your customers can't live without. -Always Align: To be relevant, make sure you're in synch with your customers' objectives, issues, and needs. -Raise Priorities: To maintain momentum, keep the most important decisions at the forefront of their mind. SNAP Selling is an easy-to-read, easy-to-use guide for any seller in today's increasingly frenzied environment.




Selling Today


Book Description

For the Introductory level course in personal selling, sales, and/or tele-course in selling.Selling Today is a best-selling sales textbook because it integrates the concept of customer value at every step of the selling process. The tenth edition builds on the delivery of customer value by offering time-proven fundamentals and practical practices needed to succeed in today's world of sales and marketing.




Selling in Today's Economy


Book Description

Unemployment! Recession! The best of the best are competing for the same jobs! Selling in Todays Economy will sharpen the competitive skills of those who sell. Who sells? EVERYBODY sells everyday! Parents sell to children. Politicians sell to constituents. Preachers sell to congregations. Bosses sell to employees. Marketing and sales professionals sell to us. The unique information in this book will get your point across more effectively (selling) to get others to do what you want them to do more often (buying). Is your sales success measuring up? Is it as good as you think it could be? With over fifty years of sales experience, authors J. M. Barry and Lawrence Coats have worked with, managed, or trained the sales forces of the best sales and development companies in the world; Marriott, Ritz-Carlton, Starwood, Four Seasons, Playground, and EMI Music Publishing. Selling in Todays Economy, distinctly different from any other sales Guide, applies Laws of Physics and performance art secrets used by the best actors of our time to sales fundamentals. The proven cutting-edge training techniques provided in this book, which continue to grow the bottom lines of companies throughout the nation and abroad, have been coveted by large corporations for over a decadeand now they can be yours today!




Success Today


Book Description

Few topics have been written about as much as SUCCESS. Even among most seriously-discussed subjects like religion and politics, the concept of success plays a critical role. Something just as interesting is that success means different things to each of us. This reflects the individuality that we enjoy. In a commercial context, success is most often measured using the currency of exchange as well as the achievement of goals. Philosophically, success may even be the attainment of a mental state of satisfaction as a result of your actions or thoughts. Whichever way you look at it, success is a topic of interest to everyone. The PremierExperts(r) in this book allow you see their formulas for success, and through their experiences, offer many valuable lessons (including errors to avoid) that are particularly meaningful. Just as action is an integral part of success, mentoring means a faster rate of achievement. However, despite our changing world, we know that the basic tenets of success remain the same, no matter how fast the pace. The PremierExperts(r) in Success Today are willing to mentor you. They have lived what it is all about. . . . Success depends upon previous preparation, and without such preparation there is sure to be failure. Confuciu




Agile Selling


Book Description

Being an agile seller virtually guarantees a prosperous career. When salespeople are promoted, switch jobs, or face new business conditions, they need to learn lots of new information and skills quickly. It's a daunting task, compounded by the fact that they're under intense pressure to deliver immediate results. What Jill Konrath calls agile selling is the ability to quickly learn all this new info and then leverage it for maximum impact. Having an agile mindset, one that keeps you going through challenging times, is the crucial starting point. You also need a rapid-learning plan that helps you establish situational credibility with your targeted or existing customers in just thirty days. In Agile Selling, you'll discover numerous strategies to help you become an overnight sales expert, slashing your path to proficiency. Jill Konrath's fresh sales strategies, provocative insights, and practical advice help sellers win business with today's crazy-busy prospects.




Selling Today


Book Description

Helps students understand the value of developing personal selling skills by exposing them to a personal selling academic theory, role play scenarios, and real-world applications and ethical dilemmas--Publisher.




Selling Today


Book Description

This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Ex> Selling Today: Partnering to Create Value helps readers understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares readers to succeed as members of a new generation of businesspeople.




Selling Today


Book Description

Students heading for a career in business will benefit from researched and proven selling techniques. Professional sales skills are becoming increasingly important in today’s business world. This text covers up-to-date academic topics and rich application materials, providing students with everything they need to understand and apply selling techniques. In the eleventh edition, Manning and Reece have invited Michael Ahearne to join their best-selling author team. Ahearne’s experience as Associate Professor of Marketing and Executive Director of the Sales Excellence Institute, in addition to his extensive educational background, provides invaluable insight to this already well-researched text. Developing a Personal Selling Philosophy; Developing a Relationship Strategy; Developing a Product Strategy; Developing a Customer Strategy; Developing a Presentation Strategy; Management of Self and Others Advances in technology and changes in customer expectations mean that sales personnel need to be adaptive and employ the latest in selling techniques. The authors have updated this text with new research and new interactive tools to engage students and reinforce learning with doing.