Service Management Principles for Hospitality & Tourism in the Age of Digital Technology


Book Description

Guides managers to see hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs. Demonstrates how service organizations can capitalize on, or are impacted by, technological and social changes such as the sharing economy, social media, mobile technologies and more.




Service Management Principles for Hospitality and Tourism


Book Description

Research, teaching interests and collective industry experiences have led to a strong belief that service management theory provides a vital conceptual framework with near perfect applicability in hospitality and tourism.Service Management Principles for Hospitality & Tourism guides managers to a new perspective that sees hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers' needs within the context of personal relationships and experience. This edition includes references and examples about how service organizations can capitalize on, or are impacted by ongoing technological and social changes impacting the world, such as the sharing economy, social media, mobile and wearable technologies, online communities and more.Service Management Principles for Hospitality & Tourism:* incorporates pedagogical features including examples, review questions, study objectives, chapter outlines, key words, diagrams and photos, tips boxes, and more!* surveys many topics covering operations, marketing, and human resources.* provides a sound set of principles of service management.This text introduces students to a range of interrelated topics that are fundamentally critical to success in service enterprises.




Service Management Principles for Hospitality & Tourism


Book Description

Guides managers to a new perspective that sees hospitality and tourism as essential service businesses requiring a holistic cross-functional approach to meeting customers’ needs within the context of personal relationships and experience.




Service Management Principles for Hospitality and Tourism


Book Description

Service Management Principles for Hospitality and Tourism gives an introduction to hospitality and tourism and talks about the role of communication in this sector. It brings the focus of the readers to food service management and the aspect of marketing in the hospitality industry. Also discussed in the book is the quality management in the hospitality industry, the role f customer satisfaction in this sector, the management of corporate travel and tourists, the management in technological and networking sense, the challenges that lie in the hospitality and tourism sector and the future that the sector may undergo. The readers are provided with the basic knowledge on all the possible aspects of the management of hospitality and tourism sector.




Tourism, Hospitality and Digital Transformation


Book Description

Innovation and technological advancements can be disruptive forces, especially for conventional business in the hospitality and tourism industries. This book is timely with its critical examination of such forces and how the two industries should strategize and respond to changes effectively. It examines a wide scope of topics, from environmental scanning, formulation, implementation and evaluation to the way managers make strategy choices for better organizational performance. The book illustrates how companies can re-orient their strategies and appraise the effectiveness of the business; its key competitors; and how they should set business goals through various cases, i.e. different types of hospitality and tourism business from traditional hotels to Airbnb and endeavors to provide strategic conceptual theories with real world application through such case studies.




International Tourism and Hospitality in the Digital Age


Book Description

Tourism is one of the most rapidly evolving industries of the twenty-first century. The economy of many countries all over the world depends on their ability to attract visitors and maintain a distinct edge in a highly competitive market. International Tourism and Hospitality in the Digital Age brings together the best practices for growth, development, and strategic management within the tourism and hospitality industries. Highlighting comparative research that explores the cross-cultural contexts and societal implications of tourism, this book is an essential resource for professionals, researchers, academics, and students interested in a contemporary approach to promoting, managing, and maximizing profitability of leisure and recreation services.




Digital Transformation and Hospitality


Book Description

"Dive into the Digital Revolution of Hospitality! "Digital Transformation and Hospitality: A Focus on Electronic Service Delivery and Performance of Hotels" is your passport to a world where technology and hospitality blend seamlessly. In this captivating exploration, we unravel the dynamic relationship between the digital age and the art of guest service. Embark on a journey through the evolving landscape of hospitality as we introduce you to the profound changes brought about by digital innovation. Discover how hotels have harnessed the power of electronic service delivery to enhance the guest experience, streamline operations, and stay ahead in the ever-competitive hospitality industry. From the convenience of mobile check-ins to the magic of AI-powered chatbots, this book offers an in-depth look at the technological wonders shaping the guest experience. Explore real-world case studies, success stories, and the challenges faced by the industry as it adapts to this transformative era. As you turn these pages, you'll be inspired by the incredible fusion of human touch with digital prowess. Witness the rise of personalized service through data-driven insights, the transformation of 'accommodation' into 'experience, ' and the evolution of hotels into vibrant hubs of innovation. More than a celebration of the present, this book is a call to action. It reminds us that the journey of digital transformation is ongoing. The world of technology will continue to evolve, and so will guest expectations. By the end, you'll be equipped with a renewed vision of how hospitality can thrive in the digital age. If you're a professional in the hospitality industry, an aspiring hotelier, or simply curious about the exciting fusion of hospitality and technology, "Digital Transformation and Hospitality" is your essential guide to this thrilling new era. Get ready to embrace change, nurture innovation, and navigate the ever-shifting landscape of the digital age in hospitality."




Knowledge, Service, Tourism & Hospitality


Book Description

This proceedings volume contains papers presented at the 2015 International Conference on Management and Technology in Knowledge, Service, Tourism & Hospitality (SERVE 2015), covering a wide range of topics in the fields of knowledge and service management, web intelligence, tourism and hospitality. This overview of current state of affair




The Role of Service in the Tourism & Hospitality Industry


Book Description

This proceedings volume contains papers presented at the 2014 International Conference on Management and Technology in Knowledge, Service, Tourism & Hospitality (SERVE 2014), covering a wide range of topics in the fields of knowledge and service management, web intelligence, tourism and hospitality. This overview of current state of affair