Smooth Selling a quick course in building relationships


Book Description

This entertaining and valuable how to will introduce readers to a field-tested sales program that can shave years off the learning process. A must read for anyone new to sales who wants to find out what's truly important and start making more and better sales quickly. Readers will discover how to use their natural relationship-building skills to close a higher percentage of business. And everyone will be delighted by the stories of her fascinating and sometimes humorous experiences as a highly successful woman pioneer selling to mega-organizations.




Discovering Public Relations


Book Description

Discovering Public Relations introduces students to the field of PR in a practical, applied, and hands-on way that prepares them for the modern workplace.







Mastering Soft Skills


Book Description

This book shows that to succeed in professional services you need soft skills. These skills work hand in hand with your hard skills, your expertise and what you know, to make you a more effective Influencer, Persuader, Salesperson and eventually, Trusted Advisor. Mastering Soft Skills is the first book to:- Demonstrate why soft skills are so important in professional services- Categorize which specific hard and soft skills are critical to being a more effective influencer, persuader and salesperson respectively- Show how the skills help you build rapport, communicate well, create trust, be empathetic and master self control- Teach what you need to do to master them and get results People from many walks of life can benefit from these soft skills, but if you are selling to companies and your product offers little tangible advantage, or you work in professional services where people are part of the product, these soft skills are the difference that make the difference.




The Power of Selling


Book Description




Comdex Call Center Training Course Kit (With Cd)


Book Description

Comdex Call Centre Training Kit is a revolutionary 3-stage self learning system that covers the contents in sessions to give the readers a comprehensive exposure to the world of Call Centers. These sessions help to initiate call center skills and further sharpen the acquired skills for becoming a seasoned call center executive. The book contains a CD running an Accent Training Software. Such an approach aids in finding any possible mismatch of acquired and desired skills. It helps to practice hard on those areas.




The Psychology of Selling


Book Description

Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.




Social Media for Strategic Communication


Book Description

Social Media for Strategic Communication: Creative Strategies and Research-Based Applications Second Edition teaches students the skills and principles needed to use social media in persuasive communication campaigns. This book combines cutting edge research with practical, on-the-ground instruction to prepare students for the real-world challenges they’ll face in the workplace. By focusing on strategic thinking and awareness, this book gives students the tools they need to adapt what they learn to new platforms and technologies that may emerge in the future. A broad focus on strategic communication – from PR, advertising, and marketing, to non-profit advocacy—gives students a broad base of knowledge that will serve them wherever their careers may lead. The Second Edition features new case studies and exercises and increased coverage of diversity and inclusion issues and influencer marketing trends.




You Can Sell


Book Description

Results Are Rewarded, Efforts Aren't Bestselling author Shiv Khera reveals the secrets of every successful sales professional, and explains clearly and simply why 'Results Are Rewarded, Efforts Aren't'. You Can Sell teaches you how to gain a thorough and in-depth knowledge of the business world, a clearer understanding of the tasks at hand and, ultimately, how to sell your way to success. This book explains how you can: · Gain success and avoid pitfalls; · Meet and exceed goals; · Establish credibility and grow; · Gain a competitive edge; and · Understand the qualities of a winning professional.




Masters of Sales


Book Description

Sold! The magic word. The holy grail. Why are some salespeople remarkably successful, while others make call after call with no results? How do some turn any no into a yes, while others can’t even get their foot in the door? For the first time, more than 70 of the most successful salespeople in the world have come together to reveal their secrets to success. You’ll learn what makes these outstanding sellers true masters of their craft—and how you can adapt the masters’ tactics for your own. Learn Martha Stewart’s secrets to promoting yourself as an expert. Discover the 11 key questions to ask from Harvey McKay. Get Anthony Parinello’s advice on selling to CEOs. Be trained in guerrilla tactics for direct selling from Jay Conrad Levinson. Find out Brian Tracy’s secrets on the psychology of selling. Bursting with valuable advice from Jack Canfield, Anthony Robbins, Keith Ferrazzi, Tom Hopkins, Al Lautenslager and more than 60 other masters of the art of selling, this exclusive compilation of the best sales strategies ever known puts you on the fast track to sales success.