Strategic Communication in EU-Russia Relations


Book Description

“This book is a timely reminder of the ties that join Russia and the European Union and the opportunities that still exist to improve a troubled relationship. The book does not shy away from the difficulties that the relationship currently faces, but seeks to find opportunities in these obstacles that could lead to improvements. With the voice of Russian scholars fully audible in this excellent collection of essays, this book provides an excellent opportunities for English-speaking audiences to learn more about this complex relationship.”Victor Bulmer-Thomas, Chatham House, UK “The thinking of Evgeny Pashentsev in this volume presents an enlightening analysis and synthesis of the integration of the political, social, cultural and technological advances around the globe with respect to their impact on EU-Russia relations. His chapters are a must read for both scholars and strategic consultants who seek to understand the future of the paradigm shift taking place in these countries.”Bruce I. Newman, DePaul University, USA, and Founding Editor-in-Chief, Journal of Political Marketing In this book the international team of EU, Russian and US researchers focus on the dangerous challenges of the current unstable international equilibrium and opportunities of the breakthrough for a better future. Eight chapters engage with a variety of issues, ranging from general tendencies and controversies in EU–Russia strategic communication and its political and economic aspects to reputation management of Russian companies in the EU and the psychological aspect of US sanctions in EU-Russia relations. Analyzing the security dimension, the authors focus on the geopolitical threats, opportunities and risks of advanced technologies such as artificial intelligence, robotics, cyborgization and human genetics.




Russia and the EU


Book Description

The annexation of Crimea in 2014 and Russia’s support for military insurgency in eastern Ukraine undermined two decades of cooperation between Russia and the EU leaving both sides in a situation of reciprocal economic sanctions and political alienation. What is left of previous positive experiences and mutually beneficial interactions between the two parties? And, what new communication practices and strategies might Russia and Europe use? Previously coherent and institutionalized spaces of communication and dialogue between Moscow and Brussels have fragmented into relations that, while certainly not cooperative, are also not necessarily adversarial. Exploring these spaces, contributors consider how this indeterminacy makes cooperation problematic, though not impossible, and examine the shrunken, yet still existent, expanse of interaction between Russia and the EU. Analysing to what extent Russian foreign policy philosophy is compatible with European ideas of democracy, and whether Russia might pragmatically profit from the liberal democratic order, the volume also focuses on the practical implementation of these discourses and conceptualizations as policy instruments. This book is an important resource for researchers in Russian and Soviet Politics, Eastern European Politics and the policy, politics and expansion of the European Union.




Security in Shared Neighbourhoods


Book Description

This edited volume addresses the foreign policy approaches demonstrated by the European Union (EU), Russia and Turkey towards their shared neighbourhood. These three geopolitical players promote active foreign and security policies towards the Black and Caspian Seas, the Mediterranean and the Middle East, and determine stability in these regions.




The Handbook of Strategic Communication


Book Description

Presents cocreational perspectives on current international practices and theories relevant to strategic communication The Handbook of Strategic Communication brings together work from leading scholars and practitioners in the field to explore the many practical, national and cultural differences in modern approaches to strategic communication. Designed to provide a coherent understanding of strategic communication across various subfields, this authoritative volume familiarizes practitioners, researchers, and advanced students with an inclusive range of international practices, current theories, and contemporary debates and issues in this dynamic, multidisciplinary field. This Handbook covers an expansive range of strategic communication models, theories, and applications, comprising two dozen in-depth chapters written by international scholars and practitioners. In-depth essays discuss the three core areas of strategic communication—public relations, marketing communication, and health communication—and their many subfields, such as political communication, issues management, crisis and risk communication, environmental and science communication, public diplomacy, disaster management, strategic communication for social movements and religious communities, and many others. This timely volume: Challenges common assumptions about the narrowness of strategic communication Highlights ongoing efforts to unify the understanding and practice of strategic communication across a range of subfields Discusses models and theories applied to diverse areas such as conflict resolution, research and evaluation, tobacco control, climate change, and counter terrorism strategic communication Examines current research and models of strategic communication, such as the application of the CAUSE Model to climate change communication Explores strategic communication approaches in various international contexts, including patient-oriented healthcare in Russia, road and tunnel safety in Norway, public sector communication in Turkey, and ethical conflict resolution in Guatemala The Handbook of Strategic Communication is an indispensable resource for practitioners, researchers, scholars, and students involved in any aspect of strategic communication across its many subfields.




Reviewing European Union Accession


Book Description

The year 2017 has been an uneasy one for the EU, with so-called Brexit on the horizon and the rise of populist euroskepticism in a number of Member States. This year, with the tenth anniversary of the Romanian and Bulgarian accession to the Union, is a good year to pause and reflect over the life and future of the Union. In this work, we envision the next decade with Europe 2020 strategy and review the fruits of the 2004 accession in Central and Eastern Europe. What has the Union achieved? Which policy areas are likely to change and how? How successful, and by what measure, has the accession of the 10 Member States in 2004 been? Reviewing European Union Accession addresses a wide range of issues, deliberately without any thematic constraints, in order to explore EU enlargement from a variety of perspectives, both scientific and geographical, internal and external. In contrast to the major works in this field, we highlight the interrelated, and often unexpected, nature of the integration process – hence the subtitle, unexpected results, spillover effects and externalities.




The Routledge Handbook of EU-Russia Relations


Book Description

The Routledge Handbook of EU-Russia Relations offers a comprehensive overview of the changing dynamics in relations between the EU and Russia provided by leading experts in the field. Coherently organised into seven parts, the book provides a structure through which EU-Russia relations can be studied in a comprehensive yet manageable fashion. It provides readers with the tools to deliver critical analysis of this sometimes volatile and polarising relationship, so new events and facts can be conceptualised in an objective and critical manner. Informed by high-quality academic research and key bilateral data/statistics, it further brings scope, balance and depth, with chapters contributed by a range of experts from the EU, Russia and beyond. Chapters deal with a wide range of policy areas and issues that are highly topical and fundamental to understanding the continuing development of EU-Russia relations, such as political and security relations, economic relations, social relations and regional and global governance. The Routledge Handbook of EU-Russia Relations aims to promote dialogue between the different research agendas in EU-Russia relations, as well as between Russian and Western scholars and, hopefully, also between civil societies. As such, it will be an essential reference for scholars, students, researchers, policymakers and journalists interested and working in the fields of Russian politics/studies, EU studies/politics, European politics/studies, post-Communist/post-Soviet politics and international relations. The Routledge Handbook of EU-Russia Relations is part of a mini-series Europe in the World Handbooks examining EU-regional relations established by Professor Wei Shen.




The Palgrave Handbook of Malicious Use of AI and Psychological Security


Book Description

This handbook focuses on new threats to psychological security that are posed by the malicious use of AI and how it can be used to counteract such threats. Studies on the malicious use of AI through deepfakes, agenda setting, sentiment analysis and affective computing and so forth, provide a visual representation of the various forms and methods of malicious influence on the human psyche, and through this on the political, economic, cultural processes, the activities of state and non-state institutions. Separate chapters examine the malicious use of AI in geopolitical confrontation, political campaigns, strategic deception, damage to corporate reputation, and activities of extremist and terrorist organizations. This is a unique volume that brings together a multidisciplinary range of established scholars and upcoming new researchers from 11 countries. This handbook is an invaluable resource for students, researchers, and professionals interested in this new and developing field of social practice and knowledge.




The EU-Russia Strategic Partnership


Book Description

Why have the European Union and the Russian Federation encountered severe difficulties in developing their relationship? Why haven’t the parties lived up to the initial promise and enthusiasm of the early 1990s? Beginning with the immediate aftermath of the dissolution of the Soviet Union, this book provides a practical answer to these questions whilst linking the issues to International Relations theorizing. Taking into account both the role of ideas and power, the book links the topic with three variants of mainstream theorizing: the English School, (neoliberal) institutionalism and constructivism. In the process a multi-causal framework that looks for points of convergence between different paradigms in the study of IR is developed. Providing an overview, history and explanation of the problems of institutionalization in EU-Russia relations during the post-Cold War era, this book is vital reading for students and scholars of the EU and Russia, European studies, European security and Russian foreign policy. It will also be of major interest to scholars of International Relations theory.




Perspectives on EU-Russia Relations


Book Description

This book explains how the internal dynamics of transition have influenced the relationship between Russia and the EU. Taking an holistic approach, the authors present a balanced analysis exploring EU, Russian and US perspectives on the Russian-EU relationship and examine a range of political, economic, business and security issues including the Northern dimension of Russian-EU relations, the Chechen situation, Russian domestic economic policy, trade, the business environment, energy and EU technical assistance. They also address such questions as: * Will bilateral relations be achieved with a Western or Russian model? * Who is the main driver of Russian-EU relations? * Is Russia converging with the EU in terms of business, culture, legal environment and systems? * Does the Russian-EU link provide a new model for EU external relations?




The EU-Russia Strategic Partnership


Book Description

This book explores why, despite the initial promise and enthusiasm at the beginning of the 1990s, the European Union (EU) and the Russian Federation have encountered severe difficulties in developing their institutionalised relationship.