Dimensions of Language


Book Description




The Global English Style Guide


Book Description

This detailed, example-driven guide illustrates how much technical communicators can do to make written texts more suitable for a global audience. You'll find dozens of guidelines that you won't find in any other source, along with thorough explanations of why each guideline is useful.




Language and Style


Book Description

We are living in a time of rapid radical social change. In New Accents each volume in the series will seek to encourage rather than resist the process of change, to stretch rather than reinforce the boundaries that currently define literature and its academic study. This book offers a new focus on various connected topics in the treatment of style as a human phenomenon, and especially the style of literary artefacts. The subject of style is of intense and continuing interest, and the bibliography in the field of literary style alone is enormous. The essays that follow are therefore an attempt to contribute to the literature of a continuing study.




Style in Language


Book Description




Fashion as Cultural Translation


Book Description

The book highlights how the signs of fashion showcase stories, hybridations, forms of feeling, from the classics of fashion in cinema, to fashion as cultural tradition in the global world, to digital media. Based on a strong socio-semiotic method (Barthes, The Language of Fashion is the main reference), the book crosses some of the main aspects of the contemporary culture of the clothed body: from time and space, to gender, to fashion as cultural translation, to the narratives included in the media convergence of our age. According to Jurji Lotman, fashion introduces the dynamic principle into seemingly inert spheres of the everyday. Fashion’s unexpected function of overturning received meaning is conveyed through its collocation within the dynamic storehouse of what Lotman calls the “sphere of the unpredictable.” In this horizon, the concept of fashion as a worldly system of sense (Benjamin) generates different “worlds” through its signs.




Translation Competence and Language Contrast – A Multi-Method Study


Book Description

Experience in translation does not always correlate with the quality of the target text. Also, the evaluations of translation work vary considerably among evaluators. Why not shifting the focus of attention from the final translation to the underlying translation process when assessing translation competence? Iryna Kloster applies a multi-method approach to model the translation competence based on empirical parameters, such as gaze behavior, dictionary use, revisions as well as subjective evaluations of comprehension and translation difficulty. Eye tracking, keystroke logging, screen recording and retrospective interviews were applied to collect data in the experimental groups consisting of novice and semi-professional translators. As a consequence, the author suggests using language contrasts for researching translation competence. She draws conclusions based on hypotheses testing, provides justification by triangulating quantitative and qualitative data and discusses the results in the light of empirical translation studies as well.




The Pragmatics of Style (RLE Linguistics B: Grammar)


Book Description

In the general area of style study or stylistics there is no shortage of ideas, definitions or published works. It is hoped, in the present volume, to contribute to the prosperity of the discipline mainly by clarifying and exemplifying how pragmatic considerations may be relevant to any study of style, in the conviction that pragmastylistics is more interesting and useful than stylistics on its own. The starting point must be a brief survey of the definitions and style and stylistics. The very form of the latter term suggests a scientific and orderly, rather than an intuitive or impressionistic, investigation of style. There are two separate levels of study: one, a general, methodical and scientific discipline; the other, an application of its methods or postulates to the analysis of the ‘style’ of a specific utterance, text, speaker, writer, movement or period. It is clear that, in order to approach either, we must first attempt to understand style.




Style


Book Description

Style refers to ways of speaking - how speakers use the resource of language variation to make meaning in social encounters. This 2007 book develops a coherent theoretical approach to style in sociolinguistics, illustrated with copious examples. It explains how speakers project different social identities and create different social relationships through their style choices, and how speech-style and social context inter-relate. Style therefore refers to the wide range of strategic actions and performances that speakers engage in, to construct themselves and their social lives. Coupland draws on and integrates a wide variety of contemporary sociolinguistic research as well as his own extensive research in this field. The emphasis is on how social meanings are made locally, in specific relationships, genres, groups and cultures, and on studying language variation as part of the analysis of spoken discourse.




Investigating English Style


Book Description

This work is an attempt to provide the reader with a comprehensive introductory to stylistics, especially regarding English language stylistics.