Crisis Communication


Book Description

Senior management and leaders within companies embroiled in crisis, have learned the hard way what happens when the unthinkable becomes a reality - an accident results in death or injury; a failed company takeover causes share prices to plummet; or toxic food, medicines and drinks leads to mass hysteria. All attention focuses on the guilty parties - and the media can be expected to make this crisis headline news within a matter of hours. No company or organisation is immune to crisis. Everyday, organisations run the risk of being affected. However, a crisis does not necessarily have to turn into a disaster for the business or organisation involved. Crisis Communication provides readers with advice on how to limit damage effectively by acting quickly and positively. Moreover, it explains how to turn a crisis into an opportunity by communicating efficiently, through the use of successful public relations strategies. Providing information on accountability; crisis communication planning; building your corporate image; natural disasters; accidents; financial crises; legal issues; corporate re-organisation; food crises; dealing with negative press; media training; and risk managers, Crisis Communication is a thorough guide to help prepare your organisation for any future calamities. Including international case studies, crisis communication checklists and sample crisis preparation documents, this book ensures that you are fully prepared for the absolute necessity of proactive crisis communication and proper planning, should you be confronted with a crisis.




The Key to Survival


Book Description

Effective communication is essential to meeting basic human needs. In the latest edition of their popular text, Smith and Tague-Busler are joined by new author Starla Herbig in presenting interpersonal communication concepts and techniques in a lively, accessible manner. Updated examples and exercises enhance established chapter coverage and minor reorganization prompts readers to explore the role of self-concept and self-esteem in their interactions with others before authors introduce elements of interpersonal communication. Affordable and straightforward, The Key to Survival is intended for those with varying backgrounds. Engaging chapter-opener narratives link common miscommunication experiences to essential topics. Boxes throughout chapters provide sidebar commentary on primary topics and approachable exercises. Key terms, discussion questions, and a comprehensive glossary support an enjoyable teaching and learning experience.




Communicating for Development


Book Description

Arguing that widespread changes in human attitude and behavior patterns are central to ensuring a more secure and sustainable future on earth, this book focuses on communication processes in development. Colin Fraser and Sonia Restrepo-Estrada, pioneers in the use of communication techniques and media in developmental work, show how communication can be used to mobilize societies, to facilitate democratic and participatory decision making, and to help people acquire new knowledge and skills. Among the issues explored are: social mobilization worldwide for child immunization; communication as a means of facilitating rapid advances in family planning; and the use of video to enable peasant farmers to participate in their own development.




Working Woman's Communications Survival Guide


Book Description

"You'll discover dozens of business-tested techniques and strategies that show you how to build your self-esteem and make it work for you: practical advice for enhancing your self-esteem and projecting your most powerful image ... a 7-step self-esteem building program; avoid speech patterns that make you seem like a lightweight: simple strategies for projecting a more authoritative voice ... sounding more confident ... and projecting body language that echoes success; deal with difficult people and trying situations: three ways to resolve conflicts ... tips for making confrontation work for you ... techniques for controlling back-stabbers, "yes-women," critics, and other problem people; use the art of negotiation and influence to get your way: power tools for getting your point across ... three rules for convincing adversaries ... nine ways to negotiating know-how; master the art of listening: proven reasons why women make better listeners ... three ways to make your responses show that you care ... practical techniques to increase your listening effectiveness; fire up your presentation skills: three tricks for taming fear ... nine ways to spicy and stylish presentations ... tips for getting the audience "hooked," keeping them interested, and creating inspiring endings ... as well as how to handle a heckler; find a mentor and use networking: what a mentor can do for you ... seven steps to creating a winning mentor/protege relationship ... proven strategies for successful networking." "Plus, you'll also find the SELF profile - a test for assessing your personality style, as well as dozens of quizzes, checklists, and real-life case histories showing these success techniques in action." "Today's business world is more competitive than ever - and what a woman doesn't know can cost her her career. This valuable guide provides all the tools you need to present your ideas effectively, project a powerful presence, and get the recognition you deserve!"--BOOK JACKET.




Executing Crisis


Book Description

Business leaders would be better served by understanding key crisis concepts and applying them to their own situation rather than relying on crisis advisors to swoop in to take care of a problem once it has become a crisis. Loaded with Case Studies! How leaders deal with crisis can clarify character and strengthen reputation. On the other hand, the wrong words and actions from the C-Suite can worsen the crisis spiral. Crisis management does not begin on the day the fire erupts, the hurricane barrels through, or the accident happens. Dr. Jo Robertson, a leading expert in heading off and containing crisis, lays out the key concepts that business leaders need to apply to their own organizations so they don’t have to rely on outside crisis advisors to swoop in and save the day.




Digital Imaging and Communications in Medicine (DICOM)


Book Description

This is the second edition of a very popular book on DICOM that introduces this complex standard from a very practical point of view. It is aimed at a broad audience of radiologists, clinical administrators, information technologists, medical students, and lecturers. The book provides a gradual, down to earth introduction to DICOM, accompanied by an analysis of the most common problems associated with its implementation. Compared with the first edition, many improvements and additions have been made, based on feedback from readers. Whether you are running a teleradiology project or writing DICOM software, this book will provide you with clear and helpful guidance. It will prepare you for any DICOM projects or problem solving, and assist you in taking full advantage of multifaceted DICOM functionality.




The Handbook of Development Communication and Social Change


Book Description

This valuable resource offers a wealth of practical and conceptual guidance to all those engaged in struggles for social justice around the world. It explains in accessible language and painstaking detail how to deploy and to understand the tools of media and communication in advancing the goals of social, cultural, and political change. A stand-out reference on a vital topic of primary international concern, with a rising profile in communications and media research programs Multinational editorial team and global contributors Covers the history of the field as well as integrating and reconceptualising its diverse perspectives and approaches Provides a fully formed framework of understanding and identifies likely future developments Features a wealth of insights into the critical role of digital media in development communication and social change




Survival of the Friendliest


Book Description

A powerful new theory of human nature suggests that our secret to success as a species is our unique friendliness “Brilliant, eye-opening, and absolutely inspiring—and a riveting read. Hare and Woods have written the perfect book for our time.”—Cass R. Sunstein, author of How Change Happens and co-author of Nudge For most of the approximately 300,000 years that Homo sapiens have existed, we have shared the planet with at least four other types of humans. All of these were smart, strong, and inventive. But around 50,000 years ago, Homo sapiens made a cognitive leap that gave us an edge over other species. What happened? Since Charles Darwin wrote about “evolutionary fitness,” the idea of fitness has been confused with physical strength, tactical brilliance, and aggression. In fact, what made us evolutionarily fit was a remarkable kind of friendliness, a virtuosic ability to coordinate and communicate with others that allowed us to achieve all the cultural and technical marvels in human history. Advancing what they call the “self-domestication theory,” Brian Hare, professor in the department of evolutionary anthropology and the Center for Cognitive Neuroscience at Duke University and his wife, Vanessa Woods, a research scientist and award-winning journalist, shed light on the mysterious leap in human cognition that allowed Homo sapiens to thrive. But this gift for friendliness came at a cost. Just as a mother bear is most dangerous around her cubs, we are at our most dangerous when someone we love is threatened by an “outsider.” The threatening outsider is demoted to sub-human, fair game for our worst instincts. Hare’s groundbreaking research, developed in close coordination with Richard Wrangham and Michael Tomasello, giants in the field of cognitive evolution, reveals that the same traits that make us the most tolerant species on the planet also make us the cruelest. Survival of the Friendliest offers us a new way to look at our cultural as well as cognitive evolution and sends a clear message: In order to survive and even to flourish, we need to expand our definition of who belongs.




Medical Student Survival Skills


Book Description

Medical students encounter many challenges on their path to success, from managing their time, applying theory to practice, and passing exams. The Medical Student Survival Skills series helps medical students navigate core subjects of the curriculum, providing accessible, short reference guides for OSCE preparation and hospital placements. These guides are the perfect tool for achieving clinical success. Medical Student Survival Skills: History Taking and Communication Skills is a concise and compact guide to obtaining and recording medical histories and achieving positive patient interactions. The first section explores taking history—from initial introduction to identifying symptoms—and includes abdominal and chest pain, dizziness and vertigo, shortness of breath, sexual history, confusion and loss of memory. Essential patient communication skills and strategies for various situations are described in the second section, including angry patients, instances of drug and alcohol abuse, diabetes counselling and breaking bad news.