Sustainable Tourism in the Social Media and Big Data Era


Book Description

• The aim of this Special Issue is to examine the current major topics concerning the use of social media and big data in sustainable tourism practices and to encourage interdisciplinary discussion among researchers regarding these issues. • This Special Issue covers all relevant areas of the debate, including 15 selected papers based on the following core ideas: smart tourism and big data, social media in the tourism industry, and online reviews and tourist behaviors. • This Special Issue discusses wide-ranging topics and research questions with regard to the smart tourism city, the impact of social media, online reviews, and tourist behaviors, and it represents a call to action for scholars to engage with broader social issues.




Sustainable Tourism in the Social Media and Big Data Era


Book Description

• The aim of this Special Issue is to examine the current major topics concerning the use of social media and big data in sustainable tourism practices and to encourage interdisciplinary discussion among researchers regarding these issues. • This Special Issue covers all relevant areas of the debate, including 15 selected papers based on the following core ideas: smart tourism and big data, social media in the tourism industry, and online reviews and tourist behaviors. • This Special Issue discusses wide-ranging topics and research questions with regard to the smart tourism city, the impact of social media, online reviews, and tourist behaviors, and it represents a call to action for scholars to engage with broader social issues.




Sustainability, Big Data, and Corporate Social Responsibility


Book Description

This book aims to provide theoretical and empirical frameworks and highlights the challenges and solutions with using Big Data for Corporate Social Responsibility (CSR) and Sustainability in the field of digital transformation and tourism. Sustainability, Big Data, and Corporate Social Responsibility: Evidence from the Tourism Industry offers a theoretical and empirical framework in the field of digital transformation and applies it to the tourism sector. It discusses Big Data used with CSR and sustainability for the improvement of innovation and highlights the challenges and prospects. It presents a modern insight and approach for use by decision-makers as an application to solve various problems and explores how data collection can shed light on consumer behavior making it possible to account for existing situations and plan for the future. This book is intended to provide a modern insight for researcher, students, professionals, and decision-makers on the application of Big Data to improve CSR and sustainability in the tourism sector.




Hotel and Travel Management in the AI Era


Book Description

In the age of artificial intelligence (AI), hotel and travel management are undergoing transformations to revolutionize guest experiences, make operations efficient, and improve industry standards. AI technologies redefine how hotels and travel companies personalize customer interactions, streamline operations, and optimize revenue management. From tools like chatbots and virtual assistants to predictive analytics, AI enables increased efficiency and customization. As AI continues to evolve, questions must be raised about data privacy, ethical use or algorithms, and the roles of hospitality workers as technology becomes pivotal. Hotel and Travel Management in the AI Era explores the intersection of AI and hotel and travel management, showcasing its potential for innovation and the challenges it presents for workers in the hospitality industry. It posits effective solutions for managing technology integration in an industry where the human aspect of management is pivotal. This book covers topics such as virtual and augmented reality, smart technology, and risk management, and is a useful resource for hospitality and tourism professionals, security workers, computer engineers, business owners, sociologists, researchers, and academicians.




Impact of Industry 4.0 on Sustainable Tourism


Book Description

Of interest to both academics and practitioners, Impact of Industry 4.0 on Sustainable Tourism reveals patterns and projections to provide a discourse on the progression of disruptive and futuristic technologies in the field of sustainable tourism research and practice.




Routledge Handbook of Mobile Technology, Social Media and the Outdoors


Book Description

This is the first book to explore the numerous ways in which mobile technologies and social media are influencing our outdoor experiences. Across the fields of outdoor education, outdoor recreation and leisure, and nature-based tourism, the book considers how practices within each of those domains are being influenced by dramatically shifting interactions between technology, humans, the natural world, and wider society. Drawing on cutting-edge research by leading scholars from around the world and exploring key concepts and theory, as well as developments in professional practice, the book explains how digital technology and media are no longer separate from typical human and social activity. Instead, the broader field of outdoor studies can be viewed as a world of intertwined socio-technical assemblages that need to be understood in more diverse ways. The book offers a full-spectrum view of this profound shift in our engagement with the world around us by presenting new work on subjects including networked spaces in residential outdoor education, digital competencies for outdoor educators, the use of social media in climbing communities, and the impact of digital technologies on experiences of adventure tourism. This is essential reading for anybody with an interest in outdoor studies, outdoor education, adventure education, leisure studies, tourism, environmental studies, environmental education, or science, technology, and society studies.




Tourism Innovation in the Digital Era


Book Description

Tourism Innovation in the Digital Era explores topics as diverse as big data analytics in tourism marketing to the impact of AI to the use of CSR in competitiveness amongst hotel groups, providing multidisciplinary approaches on the organizational impacts of digitalization and artificial intelligence in tourism and hospitality.




Proceedings of the 2022 3rd International Conference on Big Data and Social Sciences (ICBDSS 2022)


Book Description

This is an open access book. As a leading role in the global megatrend of scientific innovation, China has been creating a more and more open environment for scientific innovation, increasing the depth and breadth of academic cooperation, and building a community of innovation that benefits all. Such endeavors are making new contributions to the globalization and creating a community of shared future. The 3rd International Conference on Big Data and Social Sciences (ICBDSS 2022) was held on August 19 – 21, 2022, in Hulunbuir, China. With the support of experts and professors, the ICBDSS 2022 conference successfully held its first conference last year. In order to allow more scholars to have the opportunity to participate in the conference to share and exchange experience. This conference mainly focused on "big data", "social science" and other research fields to discuss. At present, my country has entered the era of "big data cloud migration", that is, the era of big data, the Internet of things, cloud computing and mobile Internet. The market demand for big data talents is also increasing day by day. The purpose of the conference is to provide a way for experts, scholars, engineering technicians, and technical R&D personnel engaged in big data and social science research to share scientific research results and cutting-edge technologies, understand academic development trends, broaden research ideas, strengthen academic research and discussion, and promote the academic achievement industry Platform for chemical cooperation. The conference sincerely invites experts, scholars from domestic and foreign universities, scientific research institutions, business people and other relevant personnel to participate in the conference.




Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing


Book Description

In today's dynamic digital marketing landscape, understanding and predicting tourist behavior is a significant challenge for businesses and organizations in the tourism sector. Consumer choices are influenced by various factors, making it essential to use innovative approaches and insights to engage with tourists and enhance their overall experience effectively. Decoding Tourist Behavior in the Digital Era: Insights for Effective Marketing is a comprehensive collection of papers addressing conventional paradigms and exploring contemporary research methodology advancements. This book offers fresh perspectives to help the tourism sector understand and analyze tourist behavior in the digital era. The book examines tourist behavior holistically and provides a roadmap for stakeholders to develop targeted strategies and initiatives. By leveraging insights from the latest research, businesses can tailor their marketing efforts to meet tourists' evolving needs and preferences, ultimately enhancing customer satisfaction and loyalty. Public sector organizations can also use these insights to formulate destination marketing and development plans that resonate with tourists, thereby driving economic growth and sustainable tourism practices.




Sustainable Tourism Marketing


Book Description

In this book, we introduce the themes and approaches covered in the issue Sustainable Tourism Marketing. Its objective was to analyze the main contributions made as a result of research related to sustainable tourism–marketing management and current trends in the field. This book gathered articles about the marketing of destinations, and the marketing and communication management of companies and tourism organizations from a sustainable tourism perspective.