Book Description

The Complete Idiot's Guide® to Greening Your Business provides the most up-to-date concrete, practical steps to take to make money by going green. Setting practical, achievable goals for the right green initiative. Streamlining operations. Innovative staffing strategies to save commuting time and office overhead. Cutting fuel and energy costs. Understanding carbon credits and their value. Making your products greener. Green manufacturing, packaging, and shipping initiatives. Paperless marketing programs, precision-targeted to get more from less. Businesses are always looking to increase their profitability and market share. With rising fossil-fuel costs, consumers searching for environmentally responsible companies, and mounting need for green or greener products, business has jumped on the green initiative and reaped the financial benefits.