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The Advisory Board Playbook

Author : Nancy Mayer

Publisher :

Page : 220 pages

File Size : 31,11 MB

Release : 2022-03-29

Category :

ISBN : 9781513693439

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Book Description

Are the Right People at your Table? A powerful advisory board brings its successes, experience, and expertise to your table. Expect a properly facilitated seasoned team to collaborate and build capital, connections, and ideas in your favor. This collective of six to eight diverse professionals condenses timelines, eliminates costly mistakes, and expands your sphere of influence to increase your growth exponentially and help secure your next round of funding. "Less than 6% of startups, and small to medium businesses have a formalized advisory board and the ones that do are seeing 3X revenues and 2X productivity for a substantial impact on profitability." Business Development Bank of Canada Report The value and power of advisory boards is one of the best knowledge-based investments with a very high ROI which capitalizes on the current trends in society - working together to co-create better solutions. Whether a Strategic, Customer (CAB), Community or Peer board, the Advisory Board Builder proprietary approach will deliver tools for monetary, performance and relational capital rewards. This book will show you: How the RIGHT advisory board can add huge value and a competitive advantage to your business' bottom line Five steps to having an engaged, effective advisory board How to make board meetings, fun and interactive with actionable results Which type of advisory board is the best option for your organization and how to implement it successfully "A wise advisor's hindsight is your foresight." Nancy Mayer "As an investor and the founder of VentureCapital.com since the 70s, I have seen the magic that happens when a variety of mentors / advisors collaborate to help founders solve a specific challenge. In this book, Nancy has been able to formalize a step-by-step process to get the right advisors at the table and apply their collective knowledge to create innovative solutions." Brad Bertoch, Founder of VentureCapital.org "As the founder of The NGO Whisperer(TM) and a Global Consultant working with notfor-profits worldwide, I highly recommend The Advisory Board Playbook as a guide to anyone seeking to set up a not-for-profit advisory board for their organization. This book helps not-for-profit leaders understand both the Why and the How of leveraging great advisors to ensure that the purpose or the organization and the good work it brings to the world are optimized and that everyone involved feels valued and appreciated." Carolyne A. Opinde Dr.h.c. MSc.PMP(R), Founder and CEO, The NGO Whisperer(TM) "This is a great book that should be on your shelf." Bradley Roulston, Fellow to the FPSC and community organizer



Game-Changing Advisory Boards

Author : William Hawfield

Publisher : Createspace Independent Publishing Platform

Page : 0 pages

File Size : 20,13 MB

Release : 2013-04-04

Category : Advisory boards

ISBN : 9781478221135

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Book Description

21 privately-owned company owners share stories of how they leveraged advisory boards to help them build valuable, sustainable companies.



The Advisor Playbook

Author : Duncan MacPherson

Publisher :

Page : 0 pages

File Size : 20,40 MB

Release : 2015-10-21

Category : Business & Economics

ISBN : 9780968440186

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Book Description

How you are perceived by clients is key for a professional advisor. Readers who take on board what The Advisor Playbook outlines will come away with an understanding of how they are perceived, of how to cast themselves as a consultant with a process rather than a salesperson with a quota, and will set a constantly rising bar for their own success.



How to Build an Advisory Board to Grow Your Business and Increase Your Profits

Author : William B

Publisher : Independently Published

Page : 102 pages

File Size : 14,28 MB

Release : 2018-07-16

Category : Business & Economics

ISBN : 9781520605074

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Book Description

A guidebook for small business owners and entrepreneurs on how to build an effective advisory board. This is meant to be a reference book for entrepreneurs. Short, concise and to the point. We hope it helps you as much as it has helped us.



B2B Executive Playbook

Author : Sean Geehan

Publisher : Clerisy Press

Page : 257 pages

File Size : 29,68 MB

Release : 2011-08-09

Category : Business & Economics

ISBN : 1578604478

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Book Description

The first book completely focused on successfully running B2B, which is very different from B2C. The fate of a B2B lies in the hands of a few individuals so what ultimately determines if a company thrives, or even survives, is how these key relationships are targeted, structured and managed. Over 30 percent of all B2B product development, marketing, and other discretionary dollars are wasted. When the realities of B2B marketplace are not integrated into a company's SOP, it is more likely that the company is wasting money as well as the employees' time and efforts. If the budget and plans aren't structured for B2B specifically, they won't move the meter. But there is good news -- there is a corresponding equal amount of potential revenue, growth and prosperity. The leading B2B companies dramatically build their top and bottom lines when leaders realize that success, undeniably and unquestionably, resides with how they engage with the their customers and how that will drive their internal alignment and operations. What is it that they are doing differently than their competition and others in their industry that drive revenue growth, deliver predictable earnings, retain and grow customers and develop new offerings that customers will not only buy, but for which they will pay premiums.



The New Marketing Playbook

Author : Ritchie Mehta

Publisher : Pearson UK

Page : 312 pages

File Size : 45,76 MB

Release : 2021-06-03

Category : Business & Economics

ISBN : 1292373784

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Book Description

"A must-have book for anyone interested in marketing to learn, step by step, how marketing is actually done." Jaideep Prabhu, Professor of Marketing at the Cambridge Judge Business School, Cambridge University "This book is a great read that will help you add value to your business, customers and partners like no other. It guides you through the latest tools and techniques and breaks them down into simple to use templates that you can apply to your marketing activities." Margaret Jobling, Chief Marketing Officer of NatWest Group We are living in a period of hyper-change; economic shocks, political upheavals, natural disasters, and global health pandemics are part of ‘normal’ life. Existing marketing models are designed for a “business as usual” mode so how do you prepare for this new environment? You need The New Marketing Playbook: a dynamic set of action-oriented marketing tools, techniques and principles to keep you at the top of your marketing game. With its easy to understand and actionable marketing framework, your organisation will be able to navigate a dynamic and changing environment in order to grow and thrive. It’s a ‘must have’ playbook you can keep coming back to that combines theory, practise, insights, and case studies that will help transform your marketing activities to unearth undiscovered insights about your customers. It will also help you develop new propositions and customer experiences to meet their needs, create compelling communication and engagement strategies, and measure and improve your marketing with a roadmap of strategies your organisation should take. What got us here, won’t take us there. Discover The New Marketing Playbook.



The Flipchart Guide to Customer Advisory Boards, Volume 1

Author : J. Gospe

Publisher :

Page : 72 pages

File Size : 30,21 MB

Release : 2013-01-22

Category : Business & Economics

ISBN : 9781479388561

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Book Description

Customer Advisory Boards (CABs), councils, and other executive forums connect your company's leaders with a small group of executive decision makers from you most important customers. They come together to explore the intersection of strategic issues affecting their businesses and the value your company provides. But to guarantee a successful, world-class advisory board, your company must be organizationally, operationally, and culturally prepared. Are you ready? Written for executive leaders, this playbook is about strategies that will ensure you get the most out of your advisory board investment. Discover if a CAB is appropriate for your company See how executives use the advisory board to tune their company's strategic direction Learn where CABs fit into the overall "voice of the customer" model Study the Top 10 List of what all executives need to know about CABs Also, be sure to check out The Flipchart Guide to Customer Advisory Boards, Volume 2: How to execute a world-class CAB meeting



Building Connected Communities of Care

Author : Keith Kosel

Publisher : CRC Press

Page : 258 pages

File Size : 11,32 MB

Release : 2020-02-20

Category : Medical

ISBN : 100003707X

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Book Description

As a community, aligning efforts across a community to support the safety and well-being of vulnerable and underserved individuals is extraordinarily difficult. These individuals suffer disproportionally from health issues, job loss, a lack of stable housing, high utility costs, substance abuse, and homelessness. In addition to medical care, these individuals often critically need access to community social sector organizations that provide a distinct and complementary set of services, such as housing, food services, emergency utility assistance, and employment assistance. These services are just as vital as healthcare services to these individuals’ long-term health and well-being, with data suggesting that 80–90% of health outcomes can be attributed to factors beyond direct medical intervention. This book proposes a novel approach to the coordination of medicine and social services through the use of people, process, and technology, with the goal being to streamline coordination between medical and Community-Based Organizations and to promote true cross-sector patient and client advocacy. The book is based on the experience of Dallas, TX, which was one of the first metropolitan regions to develop a comprehensive foundation for partnership between a community’s clinical and social sectors using web-based information exchange. In the 5 years since the initial launch, the authors have been able to provide seamless connection, communication, and coordination between healthcare providers and a wide array of community-based social service organizations (a/k/a Community-Based Organizations or CBOs), criminal justice entities, and various other community organizations, including non-collegiate educational systems. This practical how-to guide is the codification of transferrable lessons from successes and challenges faced when working with clinical, community, and government leaders. By reading this playbook, leaders interested in building (or expanding) connected clinical-community services will learn how to: 1) facilitate cross-sector care coordination; 2) enable community care partners to better provide targeted services to community residents; 3) reduce duplication of services across partnering organizations; and 4) help to bridge service gaps in the currently fragmented system. Implementation of services, as recommended in this book, will ultimately streamline assistance efforts, reduce repeat crises and emergency funding requests, help address disparities of care, and improve the health, safety, and well-being of the most vulnerable community residents.



The Sports Event Management and Marketing Playbook

Author : Frank Supovitz

Publisher : John Wiley & Sons

Page : 388 pages

File Size : 39,43 MB

Release : 2024-10-15

Category : Business & Economics

ISBN : 1394220561

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Book Description

Authoritative and accessible textbook on how to successfully plan and execute live sports events, with helpful learning aids included throughout This Third Edition of The Sports Event Management and Marketing Playbook is a timely and practical guide on how to successfully plan and deliver live sports events, combining time-proven processes and techniques with the many best practices, tools, and trends that have emerged in every facet of this expanding, highly visible, and ever-innovating industry since the Second Edition was published in 2014. The book is structured as a step-by-step guide on how to begin the development, creation, and planning for a sports event, and continues through management, marketing, production, and ultimately the post-event evaluation processes. Real-life illustrative case studies (called "Sideline Stories") to elucidate key concepts are included throughout the text. Each chapter concludes with a convenient summary (called "Post-play Analysis") to aid in information retention, along with relevant, skill-building questions/exercises (called "Coach's Clipboard") instructors can use as student assignments. Written by two respected and experienced industry practitioners in the sports event business, The Sports Event Management and Marketing Playbook includes information on: Revenue streams, ranging from ticket sales, sponsorship, advertising, and merchandise to participation fees, grants, and donations The event-sponsor relationship, covering what event organizers really want from sponsors—and vice versa Guest management, from selling tickets to hotel management, and what to do if tickets are not selling Unexpected events, including safety and security concerns, and how to react to emergencies and crises efficiently and effectively Media partnerships, covering how to campaign for attention and talk to the media With accessible and comprehensive coverage of the subject, The Sports Event Management and Marketing Playbook serves as an excellent learning aid for students in advanced undergraduate and Masters courses in Sports Event Management, Sports Marketing, Hospitality Management, and Sports Industry Management. Part of The Wiley Event Management Series



The Entrepreneur's Playbook

Author : Leonard Green

Publisher : AMACOM

Page : 219 pages

File Size : 47,45 MB

Release : 2017-03-09

Category : Business & Economics

ISBN : 0814438180

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Book Description

Why stumble alone on a risky venture on your way to failure when you can tap into the best ideas and minds for increasing your chances for success? Most entrepreneurs have had to learn things the hard way--concepts such as: big ideas rarely make great businesses; laboring on a business plan can be a waste of time; and you will need dramatically more start-up money than you originally thought you did. Lenoard Green, an experienced investor, entrepreneur, and business professor, has encapsulated together all the inside secrets, proven strategies, and mistakes experienced so that you can learn it all beforehand, rather than when all your capital is on the line. Based on his popular Ultimate Entrepreneurship course, The Entrepreneur’s Playbook explains how to: Locate sure-bet opportunities for improving products Find funding Take calculated risks and minimize failure Get serious about positioning, distributing, and licensing Stripping away the complexity favored by business schools and the hype of the technology sector, the book reveals eighteen down-to-earth principles and dozens of tactics for every kind of business. Plus, the invaluable instruction available for you is now interactive. Dozens of exercises are given throughout the book that can be submitted online for feedback.