The Business of Being a Gaming Influencer


Book Description

Have you dreamed of making money by playing video games? Getting paid to show off your gaming skills online sounds like an awesome career, but it takes more than just game skills. Learn about the basic business skills and economics behind this career in influencer marketing, all while staying safe online.




How to be a Gaming Influencer


Book Description

Have you dreamed of making money by playing video games? Getting paid to show off your gaming skills online sounds like an awesome career, but it takes more than just game skills. Learn about the basic business skills and economics behind this career in influencer marketing, all while staying safe online.




Secrets for Influencers


Book Description

Practical Growth Hacks to become a Professional Gamer.Do you want to generate more income with your activity as a Gamer?In this book you will find Hacks to improve strategy and generate more income as a Gamer. Secrets for Influencers who are dedicated to playing video games, direct and clear such as: How to earn income by being an influencer about the gaming world . The best tips to become a gamer influencer . The games to make money as an influencer . The power of Fortnite on the gamer market The power of Fortnite on the gamer market . The figure of a successful video game youtuber Dedicating to video games as a form of business The requirements to be a video game youtuber Discover how to create a successful gaming YouTube channel Recommended content creation to be an influencer The tips you need to know to be a video game influencer . Know how to promote your gaming content The formula to attract brands The best way to promote your content . The formula to attract brands and earn income as a gamer . Become a gamer influencer on Twitch The personality type of an influencer on Twitch The way to monetize on Twitch The opportunity to succeed as an influencer on Facebook gaming . Everything you need to know about gaming marketing Myths that the gaming world has overcome All about social gaming marketing The power of videos . The power of videogames in the digital media The content that a gamer influencer must create The marketing strategies to be a gamer influencer . Learn the 6 challenges for video game influencers . The dominance of video game influencers . Become part of the influencer community . In this book we show you the general characteristics to make a living from the influencer profession.We deal directly with topics such as buying followers, and hacks to improve interaction. BlackHat strategies at your fingertips, that most agencies or Influencers do not dare to recognize.In Red Influencer we have over 5 years advising MicroInfluencers like you to create your content strategy, to improve their reach and impact on networks. If you want to be an influencer in the world of Video Games, this book is a must, as it offers you a deep knowledge in all aspects of Gaming. We have experience with Influencers of all ages and subjects, and you can be one too. Get this book now and start understanding the professional secrets to Earning Subscribers, Monetizing and Being an Influencer Gamer. This book is a practical guide from intermediate to advanced level for Influencers, who are not seeing the expected results or are stuck. We know that becoming an Influencer is complicated and we do not sell smoke like others, everything you will find in this book is the synthesis of success stories of Influencers Gamers. The current Influencer Marketing has arrived and is the future. And there are more and more brand ambassadors and users who generate income with their content and videos.People like you, who began to work their personal brand and to target a specific niche. We show in detail all the secrets of the sector that moves fortunes! You will be able to apply our tricks and hacks to your strategies as a Gamer to increase CTR, improve engagment and have a strategy to monetize in the medium and long term.If others have been able to generate income as a Gamer with perseverance, dedication and originality, you can too! In our web redinfluencer.com













The Essential Guide to the Business & Law of Esports & Professional Video Gaming


Book Description

"As esports has grown, the need for professional legal representation has grown with it. Justin's Essential Guide to the Business & Law of Esports & Professional Video Gaming provides a great baseline and will help prevent the legal horror stories of esports in the past." Mitch Reames, AdWeek and Esports Insider "Justin’s exploration of the business and law side of the esports sector fills a gap of knowledge that is an absolute necessity in truly understanding the esports space." Kevin Hitt, The Esports Observer The Essential Guide to the Business & Law of Esports & Professional Video Gaming covers everything you need to know about the past, present, and future of esports and professional video gaming. The book is written by one of the foremost attorneys and business practitioners in today’s esports and professional gaming scene, Justin M. Jacobson, Esq. This guide is meant to provide you with an in-depth look at the business and legal matters associated with the esports world. • Includes coverage of the stakeholders in the esports business "ecosystem," including the talent, the teams, the publishers, and the event organizers. • Explores various legal fields involved with esports, including intellectual property, employment and player unions, business investments and tax "write-offs," immigration and visas, event operation tips, social media and on-stream promotions, and much more. • The most current book on the market, with actual contract provisions modeled on existing major esports player, coach, shoutcaster, and sponsorship agreements. About the Author Justin M. Jacobson, Esq. is an entertainment and esports attorney located in New York City. For the last decade, he has worked with professional athletes, musicians, producers, DJs, record labels, fashion designers, as well as professional gamers, streamers, coaches, on-air talent, and esports organizations. He assists these creative individuals with their contract, copyright, trademark, immigration, tax, and related business, marketing, and legal issues. He is a frequent contributor to many industry publications and has been featured on a variety of entertainment, music, and esports publications and podcasts, including Business Insider, The Esports Observer, Esports Insider, Tunecore, and Sport Techie. Justin has positioned himself as a top esports business professional working with talent in a variety of franchise leagues including the Overwatch League, Overwatch Contenders, and Call of Duty Pro League as well as in many popular competitive titles such as Fortnite, CS:GO, Gears of War, Halo, Super Smash Brothers, Rainbow 6, PUBG, Madden, and FIFA and mobile games such as Brawlhalla, Clash of Clans, and Call of Duty mobile. Previously, he worked with various esports talent agencies as well as in an official capacity on behalf of several esports teams and brands.




Using Influencer Marketing as a Digital Business Strategy


Book Description

Using Influencer Marketing as a Digital Business Strategy presents a comprehensive exploration of the burgeoning world of digital influencers, whose impact on consumer behavior and brand promotion is rapidly transforming the marketing landscape. This book delves into the most relevant topics in the field, providing a valuable contribution to both management and academia alike. The book delves into the essence of influencer marketing by examining the different types of influencers and their crucial role in reaching a brand's target audience. The strategic partnership between influencers and brands is analyzed, highlighting how these influential content creators act as powerful intermediaries between companies and potential consumers. By examining the intricate relationship between influencers, brands, and consumers, the book sheds light on the purchase intention process and consumer habits in the digital age. Given the recent emergence of influencer marketing as a prominent force, this book serves as a critical reference source for researchers, business executives, marketing professionals, influencer marketing agencies, and graduate students seeking to expand their understanding of this dynamic field.




Get in the Game


Book Description

An essential guide for marketers and execs wishing to integrate their brands with modern games and esports In Get in the Game: How to Level Up Your Business with Gaming, Esports, and Emerging Technologies, decorated gaming and social media research and marketing executive Jonathan Stringfield delivers a roadmap to understanding and navigating marketing and business integrations into the gaming ecosystem: who plays games (and why), how modern games are created and oriented around the world of esports, and where brands can get involved with modern games. This book explains the breadth and depth of the gaming audience, describing the rapidly changing demographics of modern games and the various motivations gamers have for playing games. It also unpacks the history of gaming and how it has impacted the creative processes and output from the industry. Finally, it offers a practical guide for brands wishing to integrate themselves into new gaming environments, with an emphasis on maximizing success for marketers, developers, content creators, and fans. Get in the Game provides: A thorough introduction to why marketers and executives must pay closer attention to gaming, as well as existing roadblocks to understanding the gaming industry Comprehensive explorations of the psychology and motivations of gaming, and implications towards messaging and brand safety. Practical discussions of gaming as a competitive platform or streaming viewing experience. In-depth examinations of gaming ad placements, deep marketing integrations between companies and games, and future directions for the industry and how it relates to the emergence of the metaverse. Perfect for marketing strategists, brand managers, and Chief Marketing Officers, Get in the Game will also earn a place in the libraries of executives seeking to connect with the misunderstood yet largest segment in consumer entertainment.