The Complete Idiot's Guide to Best Practices for Small Business


Book Description

• Illustrates how to make money and keep it with time-honored strategies • Insightful real-life anecdotes to illustrate key concepts




The Complete Idiot's Guide to Strategic Planning


Book Description

Get ahead of the competition with some expert planning. As any business manager knows, success doesn't just happen. It takes hard work and planning to get the desired results. Strategic planning is the discipline that helps businesses build on their present success by analyzing all the factors that can impact the future and take measures to anticipate them.The Complete Idiot's Guide® to Strategic Planning offers clear and concrete discussions about: ? Defining business goals in mission statements ? Proven methods to gather the information necessary to formulate a strategy ? Anticipating the competition ? Executing a strategic plan




The Complete Idiot's Guide to Knowledge Management


Book Description

Discusses management models and concepts, strategies for sharing knowledge, and ways to implement the concept within a company.




The Complete Idiot's Guide to Starting Your Own Business


Book Description

Act on your dreams of starting a business with this lighthearted, user-friendly guide that provides expert advice on business planning, financing, legal concerns, and marketing issues--all the information one needs to become his or her own boss. Line drawings.




The Complete Idiot's Guide to Direct Marketing


Book Description

Offers advice on starting a direct marketing campaign, including tips on doubling response rates, writing creative copy, and evaluating mailing lists.







The Complete Idiot's Guide to Accounting


Book Description

Introduces the basics of accounting, discussing such topics as creating accounting statements, tracking sales, keeping tax records, producing a balance sheet, and maintaining receipts.




The Complete Idiot's Guide to Starting and Running a Retail Store


Book Description

A comprehensive guide to running a retail store, with advice on hiring and training, licenses and registrations, working with customers, and learning the retail market.