The Complete Idiot's Guide to Online Shopping


Book Description

Tired of shopping at the mall? Now, it's easier than ever--and more secure--to shop online. Learn basics of maneuvering through eBay and other sites that offer everything from books to collectibles, vintage cars to travel deals. Accessible text provides quick reference.




The Complete Idiot's Guide to Search Engine Optimization


Book Description

Most businesses depend on their rankings on Google, Yahoo!, and other search engines to drive traffic to their websites. The higher a business's ranking, the more traffic its site gets. Where does a webmaster or online market manager go for advice and instruction on optimizing a business's website for higher search engine rankings? The few search engine optimization (SEO) books currently on the market are dated and do not cover the latest local, mobile, and social marketing techniques. The Complete Idiot's Guide® to Search Engine Optimization is a comprehensive, up-to-date, easy-to-use guide for SEO. It starts with a general overview of how search engines and SEO work and then flows into specific techniques for basic website optimization. It addresses the analysis and ongoing maintenance of a site's optimization and finishes with a look at how search engine marketing fits within a company's overall online marketing plan. In The Complete Idiot's Guide® to Search Engine Optimization, readers learn- How search engines and SEO work. How to optimize your site's keywords, tags, and design. How to optimize the links to your site, local and mobile searches, and social media. How to apply the strategies to a blog and web videos for search engines. How to use third-party SEO tools. How search engine marketing fits within a company's overall online marketing plan.




The Complete Idiot's Guide to the Internet


Book Description

An overview of the Internet explores such online fundamentals as getting connected, searching the Web, contributing to newsgroups, FTP, Gopher, chat groups, e-mail, multimedia, MP3, and online security.




The Complete Idiot's Guide to Starting and Running a Retail Store


Book Description

Make the dream of opening a retail business a reality. The fastest-growing segment of small business is retail-everything from clothing to linens, books to boats, gourmet pans to furniture. With over 30 years’ experience in retail, national expert and consultant James Dion offers practical, hands-on tips and advice on all aspects of retail business, from choosing the right business model and finding the ideal location to financing, purchasing, and marketing. In this Complete Idiot’s Guide®, you get: • Information on permits, registrations, licenses, and other legal paperwork. • Advice on hiring, training, and motivating reliable employees. • Exceptional customer service techniques. • Creative tips on how to merchandise and market your store.




The Complete Idiot's Guide to Managing Your Money


Book Description

Offers advice on creating a long-term financial plan, shopping for insurance and mortgages, managing credit card debt, and establishing a good credit rating.




The Complete Idiot's Guide to Online Medical Resources


Book Description

From avoiding scams to getting what you need, Price provides a reader-friendly, trustworthy guide to finding and evaluating reliable medical information online.




The Complete Idiot's Guide to Using Your Computer - for Seniors


Book Description

The easiest way to get what you want from your computer With The Complete Idiot's Guide® to Using Your Computer - For Seniors, getting started with your computer couldn't be easier. This guide is focused on all the activities you want to learn how to do including how to set up and use your computer and email, browse and search online and protect your computer against viruses and spam. Also learn how to work with photos, shop online, use social networks, and play games, music and films so you can get the most out of your computer. You'll also find out how to seek help and troubleshoot common problems. With lots of helpful visuals, oversized type and absolutely everything you need to know to use a computer with ease, The Complete Idiot's Guide® to Using Your Computer - For Seniors is the perfect companion to have on hand.




The Complete Idiot's Guide to Networking


Book Description

A guide for beginners offers diagrams and instructions for creating and updating computer networks in the home and office, covering new technologies, troubleshooting, and security.




The Complete Idiot's Guide to Starting a Web-Based Business


Book Description

The web-based basics! Aspiring web entrepreneurs will find here everything they need to know about starting and running their own small-scale online business. Whether they intend to sell goods, services, subscriptions, or advertising, this book provides them with the specific nuts and bolts of planning, designing, build­ing, hosting, marketing, and operating their online businesses. • The Complete Idiot's Guide® to Starting Your Own Business has over a quarter million copies sold in five editions • 1.6 million web-based businesses in the U.S., a $175 billion market in 2007 • Online businesses benefiting from increasing number of Internet users—with increased traffic for subscription, advertising, and affiliate program revenue




The Complete Idiot's Guide to Scrapbooking


Book Description

Explains how to assemble photographs and clippings into a homemade scrapbook and offers ideas for borders and themes.