International Business Information


Book Description

Changes in the economy required business professionals and researchers to learn about new sources of information, as well as to expand their understanding of international business subjects. The sources, language, document coding, and definitions are different -- truly foreign. International Business Information was written to help business ......




International Business Information


Book Description

This newly updated and expanded edition of a reference bestseller is the only work available that guides business researchers and librarians to the most valuable sources for information on international business--and shows how to interpret and use that data. The authors discuss the best available resources and how to use them to find answers to a wide range of questions about international business. They also describe business practices in various regions and countries, the basics of international trade and finance, international business organizations, and relevant political departments and agencies. Many exhibits and tables are included, and the book's appendices include glossaries, checklists for evaluating sources, and sample disclosure documents.




Marketing Research for Managers


Book Description

The purpose of Marketing Research for Managers is to enable managers to become more informed research users and buyers. The more managers know about how marketing research works, the more effective they can be in using it as a management tool. This new edition of the text includes: * The development of the "knowledge economy" * Analysis of customer relationship management * Comprehensive discussion of electronic techniques * New and updated case studies and examples




Business Information Sources


Book Description

Annotated bibliography and guide to sources of information on business and management - includes material reating to accounting, taxation, computers and management information systems, insurance, real estate business, marketing, personnel management, labour relations, etc.




International Business Information on the Web


Book Description

The sites selected for this Web research guide are specific to the needs of business researchers, providing annotated listings of global business information sources. Researchers will find resources such as finding financial information on a foreign company, identifying overseas buyers and suppliers, and finding a market research study or an industry analysis from another country.




International Business Research


Book Description

As more and more companies enter the global business arena, it is critical that they acquire relevant information specific to their industry and the country that they wish to enter. This book explains how to perform accurate, timely, and appropriate research to make informed strategic decisions. The chapters of "International Business Research" follow the overall research process - defining the research problem, explanation of research methodologies, data analysis, report writing and dissemination. The book presents methodologies for most functional areas and can be used as a research tool for the broad international business field. It includes in-chapter learning objectives, exercises, summaries, boxed inserts, and a detailed glossary. In addition, a sample data disk is bound into each copy of the book.




Targeting the Powerful


Book Description

If your organisation wants to tap into the wealth and influence of the rich and powerful, you need to know as much about them as possible. Prospect research, already used by fund-raisers with considerable success in the USA to target key people, can make all the difference to the success or failure of your initial approach. Targeting the powerful: international prospect research is a highly practical guide to prospect research, written by a leading expert. It explains how to conduct in-depth research into a person, company or charitable foundation, and how to use the information to recommend a line of approach most likely to succeed. Contents:What is prospect research?; Setting up a prospect research department; Online, CD-ROM, the Internet or paper? Ethics, security and confidentiality; Day to day questions; Finding the prospects; Marketing your organisation to the prospect; People; Company information; Foundations and trusts; International comparisons; A report on a new country; General sources for a new country; Specific international resources; The United Kingdom; Western Europe and Scandinavia; Central and Eastern Europe; Asia-Pacific; The United States; Canada; The rest of the world; Addresses; Index.




EBOOK: Business Research Methods


Book Description

Are you about to begin your dissertation or a research project, but don’t know what topic to choose?Are you unsure of what research methods to use and how they should be applied to your project?Are you worried about how to write up your research project?Then this is the book for you! A balanced coverage of qualitative and quantitative methods means that no matter what approach you choose to use for your project, there are examples and case studies to help guide you through the process. Student Research boxes provide an insight into situations and research decisions that students have encountered in real life projects. They contain hints, tips and sometimes questions to help you think through your own project. A Running Case Study charts the progression of two student research projects - one qualitative and one quantitative - and shows how the content of each chapter can be used to develop their projects. Thought provoking questions are included in order to help you consider the issues and decisions involved, which you can then apply to your own project. Deeper Insight boxes delve further into particular research issues, offering you a detailed description to increase your understanding of these areas, whilst Real Life examples put research methods into context, by showing you how they have been applied in real world situations. The Online Learning Centre contains a vast amount of extra resources to help you create a superior project: Six statistical chapters are available to help you prepare, test and analyse your hypotheses and data. Extra cases, appendices and dataset exercises help you to take your study further. Check out the Research Skills Centre for free chapters of Study Skills books, examples of good and bad proposals, and templates for questionnaires and surveys. All of this and more can be found at www.mcgraw-hill.co.uk/textbooks/blumberg







Inside Washington


Book Description

This sixth edition of a national bestseller is organized the way businesspeople think--by product rather than by agency. It is a comprehensive, yet user-friendly, resource for navigating the products and services of various U.S. and foreign government agencies as well as multilateral organizations including the International Finance Corporation and Inter-American Development Bank.