The Lawyer's Guide to Effective Yellow Pages Advertising


Book Description

Although Yellow Pages advertising should be a major profit-building business marketing strategy for many law firms, the harsh reality is that 99% of ads simply don't work. This book will provide you with the information you need to create effective, powerful Yellow Pages ads and drive your client development programs forward. You'll find information on identifying and focusing on your target market, as well as how to plan and design the perfect ad that not only reaches potential clients, but motivates them to call. Book jacket.




Effective Yellow Pages Advertising for Lawyers


Book Description

This book shows you how to create more powerful Yellow Pages advertising and attract new business to your practice by creating advertising that gets attention, and holds attention.




Model Rules of Professional Conduct


Book Description

The Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.




Summary of Ultimate Guide to Local Business Marketing – [Review Keypoints and Take-aways]


Book Description

The summary of Ultimate Guide to Local Business Marketing – How to master local online marketing presented here include a short review of the book at the start followed by quick overview of main points and a list of important take-aways at the end of the summary. The Summary of This updated and expanded edition of Ultimate Guide to Local Business Marketing walks you through how to bring the marketing strategy of your local company into the information age. In the following blinks, we will discuss how you can increase your customer base by utilising the power of intelligent keywords, search engines, and a website that is savvy and well-built. Ultimate Guide to Local Business Marketing summary includes the key points and important takeaways from the book Ultimate Guide to Local Business Marketing by Perry Marshall and Talor Zamir. Disclaimer: 1. This summary is meant to preview and not to substitute the original book. 2. We recommend, for in-depth study purchase the excellent original book. 3. In this summary key points are rewritten and recreated and no part/text is directly taken or copied from original book. 4. If original author/publisher wants us to remove this summary, please contact us at [email protected].




ABA Journal


Book Description

The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.




Marketing the Law Firm


Book Description

Marketing the Law Firm: Business Development Techniques examines how marketing can improve client satisfaction and increase the bottom line for both corporate and consumer practices.




Attorney Liability in Bankruptcy


Book Description

This practical guide through the unique and difficult issues involved when a past or current service member divorces includes a CD-ROM with forms.




ABA Journal


Book Description

The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.







ABA Journal


Book Description

The ABA Journal serves the legal profession. Qualified recipients are lawyers and judges, law students, law librarians and associate members of the American Bar Association.