Book Description

Are you looking for the best strategy on Facebook to promote your business? Do you want increase your income using Facebook marketing campaign? Do you want avoid common mistake and discover the ultimate secrets on Facebook? This is the complete guide for Facebook advertising ! Almost around a decade ago, television and print were considered to be the main modes of marketing and getting the message across to the consumer. With the advent of Facebook marketing in recent years, the competitive landscape has majorly changed. Companies now use Facebook as the main mode of communication between them and the consumer due to the many advantages that it offers to them. This change has mainly happened due to the rise of social media usage and the effect that it has on consumers. People use Facebook excessively in the modern age, more so to connect with other people. However, as the usage of Facebook has increased tremendously, marketers have noticed that it allows them to reach consumers in a much better way - a way that is more engaging than conventional media. Facebook marketing not only allows marketers to get their messages across effectively but also allows them to form personalized connections with consumers. People share a lot of their experiences with a specific product or service on Facebook, which eventually does not only stay restricted to them but reaches a much larger and wider audience by the use of the social networks of those very people. People also share a lot of reviews, advice, warnings, and tips on social media that marketers can use to their advantage. This gives other people a lot of validation before choosing to buy a product or service. With conventional media, this was not really possible. In addition to that, it is also of importance to note that it is much easier to reach a target audience through Facebook than it is to make a mark through conventional mediums. Statistics show that on an everyday basis, almost 684,478 pieces of content are shared on Facebook. This is a huge amount of data if you look at it closely. With this much amount of data circulating the internet every single day, marketers can make use of this, and they are absolutely doing so in the modern era. With a lot of filtering out of information and customization being available on Facebook, consumers also trust Facebook advertising way more than they trust other mediums. On Facebook, advertising does not only happen through the companies or company representatives but also through opinion leaders and other customers. Word of mouth is known to be a very strong and trusted medium of marketing and Facebook marketing does a very good job of generating word of mouth. This guide will focus on the following: Everything about Facebook Pages Marketing is a two-way street Pre-selling your audience Sales Funnel Improve, Test, Grow, and Monetize Analyzing and Retargeting Scheduling Maximizing Organic Reach on Facebook Using the Pixel to improve Ad Targeting Common mistakes and How to Avoid Them... AND MORE!!! Facebook marketing can help a business achieve its goals by targeting the right people and by making efforts to market in the right kind of way. By making use of all that this book has to offer, you will be able to market effectively using Facebook. Don't lose this opportunity, get your copy of this book !