The Houdini Solution


Book Description

Transform the shackles of conformity into the tools for generating amazing, unconventional results Houdini performed his greatest tricks within the confines of a box. Now one of the advertising industry's brightest and most innovative stars shows you how to do likewise: to use the power of thinking inside the box to unleash the power of innate creativity. Who hasn't been extremely creative when boxed into an exceedingly tight deadline or budget? The Houdini Solution introduces a radical theory of how to generate more focused and powerful ideas by accepting, and even thriving on, constraints instead of being controlled by them. Filled with inspiring anecdotes and intriguing exercises that will yield surprising results, this book will spur you on to unleash the full power of your creativity, work magic in the workplace, and succeed beyond your wildest dreams.




The Houdini Inheritance


Book Description

Magic shows and mysteries abound in this showstopping new standalone from a bestselling author who has sold close to a million copies of these middle-grade adventures! The English seaside, 1920s A world famous escape artist . . . A suitcase full of secrets . . . And a death-defying stunt . . . When Harry Houdini comes to visit the seaside town of Sidford-on-Sea, Glory and her friend Dennis are first in-line to see him. He is there to perform a daring trick: he will jump off the town pier in chains, pitching himself into the water below. But when Glory outsmarts the infamous Houdini, she is suddenly sucked into his world, and finds herself tasked with looking after his precious trunk - the one that contains all his secrets. With Houdini in danger, Glory and Dennis are thrown deep into an adventure that takes them all the way to Coney Island in America, and the dark underbelly of its amusement parks . . . ' Utterly thrilling.' Abi Elphinstone ' Magical.' Katya Balen ' An absolute cracker.' Hilary McKay ' A page-turning, plot-twisting, mind-bending treat.' Piers Torday 'Bursting with excitement, action and heart.' Jasbinder Bilan 'Emma Carroll at her dazzling, storytelling best.' Phil Earle




The Life and Afterlife of Harry Houdini


Book Description

Joe Posnanski enters the colorful world of Harry Houdini and his legions of devoted fans to explore the illusionist’s impact on global culture—and why his legacy endures to this day. Nearly a century after Harry Houdini died on Halloween in 1926, he feels as modern and alive as ever. The name Houdini still leaps to mind whenever we witness a daring escape. The baby who frees herself from her crib? Houdini. The dog who vanishes and reappears in the neighbor’s garden? Houdini. Every generation produces new disciples of the magician, from household names in magic like David Copperfield and David Blaine to countless other followers whose lives have been transformed by the power of Houdini. In rural Pennsylvania, a thirteen-year-old girl finds the courage to leave a violent home after learning that Houdini ran away to join the circus; she eventually becomes the first female magician to saw a man in half on television. In Australia, an eight-year-old boy with a learning impediment feels worthless until he sees an old poster of Houdini advertising “Nothing on earth can hold Houdini prisoner,” and begins his path to becoming that nation’s most popular magician. In California, an actor and Vietnam War veteran finds purpose in his life by uncovering the secrets of his hero. But the unique phenomenon of Houdini was always more than his death-defying stunts or his ability to escape handcuffs and straitjackets. It is also about the power of imagination and self-invention. His incredible transformation from Ehrich Weiss, humble Hungarian immigrant and rabbi’s son, into the self-named Harry Houdini has won him a slice of immortality. No one has withstood the test of time quite like Houdini. Fueled by Posnanski’s personal obsession with the magician—and magic itself—The Life and Afterlife of Harry Houdini is a poignant odyssey of discovery, blending biography, memoir, and first-person reporting to trace Houdini’s metamorphosis into an iconic figure who has inspired millions.




Harry Houdini Mysteries: The Houdini Specter


Book Description

Will Harry Houdini’s penchant for exposing the trickery of mediums get him into a deeper mystery than he can handle? Still struggling to make a name for himself in turn-of-the-century New York, Harry Houdini sees an opportunity for glory in exposing the tricks of the medium Lucius Craig. But to do so, he must work out how the medium managed to conjure a “spirit” while tied to a chair by Houdini himself—and how the apparition was able to stab an audience member to death and then disappear. The Houdini Specter is the third thrilling adventure in a Sherlock Holmes-inspired series starring the legendary magician.




Greater


Book Description

New York Times bestseller Pastor Steven Furtick draws on the biblical story of Elisha to give you the confidence to know that nothing is impossible with God, the clarity to see the next step He’s calling you to take, and the courage to do anything He tells you to do. Most of us aren’t in danger of ruining our lives, but we are in danger of wasting them. We all have honest moments when we’re gripped by a desire to feel that what we’re doing matters more. That who we are matters more. And according to John 14:12, Jesus wants the very same thing for every one of us: “Very truly I tell you, whoever believes in me will do the works I have been doing, and they will do even greater things than these, because I am going to the Father.” That single promise—“even greater things than these”—should be enough to shatter our acceptance of spiritual mediocrity. Unfortunately, most believers have only tried and given up on vague notions of greatness…then settled into a life that’s just good enough. But God has a vision for your life that is Greater. God is ready to accomplish a greatness in your life that is entirely out of human reach—beyond anything you see in yourself on your best day, but exactly what God has seen in you all along. In Greater, Pastor Steven Furtick draws on the biblical story of Elisha to empower you to: • Take a God-given dream from idea to reality • Stretch your limited resources and abilities in ways you never thought possible • Replace the images of yourself that keep you feeling stuck in the past • Make a significant impact with your life starting today, rather than making endless plans for tomorrow that you never get around to If you’re tired of being ordinary, it’s time to dream bigger. If you’re feeling overwhelmed about where to begin, it’s time to start smaller. It’s time to ignite God’s Greater vision for your life.




Creative Boot Camp


Book Description

Creative Boot Camp is a 30-day creative training program that will increase the quantity and quality of your ideas. The book begins by exploring what creativity is and isn't, how we can train ourselves to improve our own ideation, and what steps we need to take to generate more ideas and better ideas for our creative selves, our creative projects, our creative businesses, and our creative lives. Like any muscle, creativity requires repetitive and challenging exercise to grow. The 30-day program provides an escalation of creative exercises that test our problem-solving prowess and train us to overcome the obstacles that inhibit ideation. The program tests regularly, both in idea quantity and quality, to ensure we are on track with our boot camp goals. But unlike the gym, these exercises aren't to be dreaded. They are light, fun, and take 10-15 minutes max. By the end of the 30-day boot camp, readers will see noticeable improvement in the quantity and quality of their ideas.




Communication Arts


Book Description




Houdini


Book Description

From the prizewinning Jewish Lives series, an exuberant biography of the world’s greatest escape artist In 1916, the war in Europe having prevented a tour abroad, Harry Houdini wrote a film treatment for a rollicking motion picture. Though the movie was never made, its title, “The Marvelous Adventures of Houdini: The Justly Celebrated Elusive American,” provides a succinct summary of the Master Mystifier’s life. Born Erik Weisz in Budapest in 1874, Houdini grew up an impoverished Jewish immigrant in the Midwest and became world-famous thanks to talent, industry, and ferocious determination. He concealed as a matter of temperament and professional ethics the secrets of his sensational success. Nobody knows how Houdini performed some of his dazzling, death-defying tricks, and nobody knows, finally, why he felt compelled to punish and imprison himself over and over again. Must a self-liberator also be a self-torturer? Tracking the restless Houdini’s wide-ranging exploits, acclaimed biographer Adam Begley asks the essential question: What kind of man was this?




Hey Whipple, Squeeze This


Book Description

The new edition of the book readers call the bible for advertising The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five editions, this updated version now provides the necessary tools to navigate the field’s changing technical and social media landscapes. From learning how to tell brand stories to creating content for Instagram, YouTube, and TikTok, Whipple will help sharpen your writing chops, enhance your creativity, and raise the level of your work whether you’re new to the business or a practicing professional. In this fully updated edition, you’ll explore: How to employ the traditional concepting techniques today’s creatives use, as well as new developments in applied creativity and inquiry-based innovation. How to use emerging technologies and the different technical structures of social media platforms to bring brand stories to life. How to go 180 ̊ against common sense for ideas that have the potential of becoming viral. How to create the kind of portfolio that will get you a job in the industry.