The Language of Popular Science


Book Description

If you read (or write) popular science, you might sometimes wonder: how do the authors manage to make subjects that once put you to sleep in science class both so entertaining and approachable? The use of language is key. Based on analyses of popular science bestsellers, this linguistic study shows how expert popularizers use the voices and narratives of scientists to engage readers, demonstrating the power of science and portraying researchers as champions of knowledge. By doing so they often blur the lines between nonfiction and fiction, inviting readers to take part in thought experiments and turn ordinary scientists into omnipotent heroes.




Popular Science Complete Book of Power Tools


Book Description

This single-volume comprehensive encyclopedia includes easy-to-understand explanations of hundreds of woodworking techniques, descriptions of various power tools and their accessories, and tool usage and safety.




Language Unlimited


Book Description

Human language allows us to plan, communicate, and create new ideas, without limit. Yet we have only finite experiences, and our languages have finite stores of words. Drawing on research from neuroscience, psychology, and linguistics, David Adger takes us on a journey to the hidden structure behind all we say (or sign) and understand.




The Language of Science


Book Description

The communication of scientific principles is becoming increasingly important in a world that relies on technology. Exploring the use of scientific language in the news and examining how important scientific ideas are reported and communicated, this title in the Intertext series takes a look at the use and misuse of scientific language and how it shapes our lives. The Language of Science: explores the goals of, and problems with, scientific language and terminology demonstrates the power and misuse of scientific discourse in the media examines the special qualities of scientific communication explores how science and popular culture interact is illustrated with a wide range of examples from the MMR vaccine to AIDS and the biological weapons debate, and includes a glossary as well as ideas for further reading. This practical book is ideal for post-16 to undergraduate students in English Language, Linguistics, Journalism, Communications Studies or Science Communication.




The Science of Language


Book Description

Noam Chomsky is one of the most influential thinkers of our time, yet his views are often misunderstood. In this previously unpublished series of interviews, Chomsky discusses his iconoclastic and important ideas concerning language, human nature and politics. In dialogue with James McGilvray, Professor of Philosophy at McGill University, Chomsky takes up a wide variety of topics – the nature of language, the philosophies of language and mind, morality and universality, science and common sense, and the evolution of language. McGilvray's extensive commentary helps make this incisive set of interviews accessible to a variety of readers. The volume is essential reading for those involved in the study of language and mind, as well as anyone with an interest in Chomsky's ideas.




Presented Discourse in Popular Science


Book Description

In Presented Discourse in Popular Science, Olga A. Pilkington explores the forms and functions of the voices of scientists in books written for non-professionals. This study confirms the importance of considering presentation of discourse outside of literary fiction: popular science uses presented discourse in ways uncommon for fiction yet not conventional for non-fiction either. This analysis is an acknowledgement of the social consequences of popularization. Discourse presentation of scientists reconstructs the world of the scientific community as a human space but also projects back into it an image of the scientist the public wants to see. At the same time, Pilkington’s findings strengthen the view of popularization that rejects the notion of a strict divide between professional and popular science.




Does Science Need a Global Language?


Book Description

In early 2012, the global scientific community erupted with news that the elusive Higgs boson had likely been found, providing potent validation for the Standard Model of how the universe works. Scientists from more than one hundred countries contributed to this discovery—proving, beyond any doubt, that a new era in science had arrived, an era of multinationalism and cooperative reach. Globalization, the Internet, and digital technology all play a role in making this new era possible, but something more fundamental is also at work. In all scientific endeavors lies the ancient drive for sharing ideas and knowledge, and now this can be accomplished in a single tongue— English. But is this a good thing? In Does Science Need a Global Language?, Scott L. Montgomery seeks to answer this question by investigating the phenomenon of global English in science, how and why it came about, the forms in which it appears, what advantages and disadvantages it brings, and what its future might be. He also examines the consequences of a global tongue, considering especially emerging and developing nations, where research is still at a relatively early stage and English is not yet firmly established. Throughout the book, he includes important insights from a broad range of perspectives in linguistics, history, education, geopolitics, and more. Each chapter includes striking and revealing anecdotes from the front-line experiences of today’s scientists, some of whom have struggled with the reality of global scientific English. He explores topics such as student mobility, publication trends, world Englishes, language endangerment, and second language learning, among many others. What he uncovers will challenge readers to rethink their assumptions about the direction of contemporary science, as well as its future.







Popular Science


Book Description

Popular Science gives our readers the information and tools to improve their technology and their world. The core belief that Popular Science and our readers share: The future is going to be better, and science and technology are the driving forces that will help make it better.




The Future Then


Book Description

To commemorate the 145th anniversary of Popular Science, this gorgeous, full-color, fun, and lively collection of retro covers from the magazine’s archives explores all those far-flung inventions that never quite made it off the drawing board—from flying cars to personal jet packs—and tracks the evolution of those innovations that did. A lot has happened since 1872, the first year that Popular Science hit the newsstand. From the introduction of the automobile in 1879 to the dropping of the A-bomb in 1945, from the first time a cell phone rang in 1973 to the first flyby of Pluto in 2015, Popular Science was there and chronicled it all. The Future Then steps you through this illustrious history of scientific and technological breakthroughs, diving deep into the magazine’s archives to share more than 400 fascinating covers. Organized by decade, each chapter opens with a discussion of the era’s major advancements, then launches into a selection of the decade’s most compelling covers—each accompanied by the fascinating story of the featured technology. With special breakouts on the beloved artists behind the charming illustrations and clever insights into how the past century’s near misses led us to true innovation gold, The Future Then is your first-class ticket on a ride to the retrofuture.