The Lifestyle Zip Code Analyst
Author :
Publisher :
Page : 896 pages
File Size : 43,27 MB
Release : 1992
Category : Consumer behavior
ISBN :
Author :
Publisher :
Page : 896 pages
File Size : 43,27 MB
Release : 1992
Category : Consumer behavior
ISBN :
Author :
Publisher :
Page : 476 pages
File Size : 47,99 MB
Release : 1980
Category : Forests and forestry
ISBN :
Author : Rebecca Elmore-Yalch
Publisher : Transportation Research Board
Page : 212 pages
File Size : 24,27 MB
Release : 1998
Category : Transportation
ISBN : 9780309062688
Provides an overview of market segmentation--what it is and why it is relevant to public transit agencies. It serves as an introduction for managers to the basic concepts and approaches of market segmentation and provides steps and procedures for marketers or market researchers who have the responsibility for implementing a market segmentation program.
Author :
Publisher :
Page : 772 pages
File Size : 12,38 MB
Release : 1991
Category : Advertising
ISBN :
Volumes for 1981-198 include four special directory issues.
Author : Gail A. Vander Stoep
Publisher :
Page : 184 pages
File Size : 44,40 MB
Release : 1993
Category : Forest reserves
ISBN :
Author : Mae N. Schreiber
Publisher : Taylor & Francis
Page : 346 pages
File Size : 17,19 MB
Release : 1997
Category : Business information services
ISBN : 9780815321095
A research guide locating reliable sources on industry, markets, countries, products, and regulations for doing business internationally. The reference volume includes primary, secondary, and reference sources, periodicals, indexes, government documents and computerized sources available through February 1996. The 800 sources are annotated and provide, when appropriate, locator numbers for government documents and order numbers for book purchases. The guide does not list journal articles or dissertations. Annotation copyrighted by Book News, Inc., Portland, OR
Author :
Publisher :
Page : 678 pages
File Size : 25,39 MB
Release : 1980
Category : Forests and forestry
ISBN :
Author : James Webster
Publisher : Routledge
Page : 338 pages
File Size : 12,57 MB
Release : 2005-10-18
Category : Business & Economics
ISBN : 1135603421
Ratings Analysis: The Theory and Practice of Audience Research provides a thorough and up-to-date presentation of the ratings industry and analysis processes. It serves as a practical guide for conducting audience research, offering readers the to
Author : Fred L. Miller
Publisher : ESRI, Inc.
Page : 436 pages
File Size : 23,45 MB
Release : 2007
Category : Business & Economics
ISBN : 1589480791
DVD contains: ArcView 9.2 software.
Author : Harriet Posner
Publisher : Laurence King Publishing
Page : 487 pages
File Size : 22,43 MB
Release : 2024-08-01
Category : Design
ISBN : 1529420334
Marketing Fashion is a practical guide to the fundamental principles of marketing, branding and promotion, from creating a customer profile to developing a brand identity. The book explains key concepts and illustrates how they are applied within the global fashion and retail industry, from haute couture to the mass market. For this third edition, examples drawn from a broad range of fashion, textile and retail have been updated to include more on social media and digital and emerging technologies, such as fashion in the metaverse. The updated text increases the focus on sustainability issues, while also tracing recent disruptions to traditional marketing frameworks such as degrowth. There are also more examples of global fashion weeks and brand collaborations. The book will appeal to students at degree or foundation level as well as those contemplating a career in the fashion industry. Chapters: Marketing Theory The Fashion Market Research & Planning Understanding the Customer Branding Promotion