The Pommie Sheila Blog


Book Description

Australia, the final frontierThese are the adventures of a Pommie Sheila and Kiwi BlokeTheir so far, four year missionTo explore their strange new worldTo seek out new friendsAnd new civilisationsTo boldly go where they haven't been much before!




Buyology


Book Description

NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.




The Life of Slang


Book Description

This book traces the development of English slang from the earliest records to the latest tweet. It explores why and how slang is used, and traces the development of slang in English-speaking nations around the world. The records of the Old Bailey and machine-searchable newspaper collections provide a wealth of new information about historical slang, while blogs and tweets provide us with a completely new perspective on contemporary slang. Based on inside information from real live slang users as well as the best scholarly sources, this book is guaranteed to teach you some new words that you shouldn't use in polite company. Teachers, politicians, broadcasters, and parents characterize the language of teenagers as sloppy, repetitive, and unintelligent, but these complaints are nothing new. In 1906, an Australian journalist overheard some youths on a street-corner: Things will be bally slow till next pay-day. I've done in nearly all my spond. Here, now; cheese it, or I'll lob one in your lug. Lend us a cigarette. Lend it; oh, no, I don't part. Look out, here's a bobby going to tell us to shove along. What, he wondered, was the world coming to. For the 411, read on ...







Pomegranates and Saffron


Book Description

Winner, Gourmand Best in the World (2015) Winner, Best Eastern European Cookbook in US (2014) Silver, Living Now Book Award, Ethnic Cookbooks category (2015) Winner, National Indie Excellence Award, International Cookbooks category (2016) Finalist of Best Book Awards, International Cookbooks category (2016) "...This amazing, extensive, and comprehensive compilation on this ancient culture and cuisine is a must for anyone interested in expanding their culinary repertoire.” — Sheilah Kaufman, Award-Winning Author of The Turkish Cookbook Imagine a country where East and West are beautifully intertwined in the cuisine and culture and where its treasured cooking secrets are waiting to be discovered. Welcome to Azerbaijan. In Pomegranates and Saffron, Feride Buyuran takes you on a delightful culinary journey through this beautiful land in the Caucasus, her birthplace. Explore over 200 tempting recipes for appetizers and salads, soups and stews, pasta, meat, vegetable and egg dishes, breads, saffron rice pilafs, aromatic drinks, and desserts, all adapted for preparation in a Western kitchen. Interspersed throughout the text are fascinating glimpses of local culture and traditional proverbs related to food that will make your adventure even more memorable. Featuring hundreds of stunning photographs of food, people, and landscapes throughout, this book lends a rare peek into the fascinating culture of Azerbaijan—colorful, rich, and diverse.







Everybody Jam


Book Description

Danny Dawson lives in the middle of the Australian outback. His older brother Jonny was killed in an accident last year but no-one ever talks about it. And now it's time for the annual muster. The biggest event of the year on the cattle station, and a time to sort the men from the boys. But this year things will be different: because Jonny's gone and Danny's determined to prove he can fill his brother's shoes; because their fourteen-year-old sister is pregnant; because it's getting hotter and hotter and the rains won't come; because cracks are beginning to show . . . When Danny's mum admits she can't cope, the family hires a housegirl to help out - a wide-eyed English backpacker. She doesn't have a clue what she's let herself in for. And neither do they.




Australian Slang


Book Description

Aussie Slang is a richly-textured, often ribald world of understatement and laconic humour. This guide aims to do three things; (a) to help the traveller decipher what they hear around them in everyday Australian life, (b) give the causal reader some insight into informal Australian culture, and (c) make a record of some old Australian expressions that are slipping into disuse now that English has become a global language. Readers will recognize both British and American terms in this list. Australian English has absorbed much from these two great languages. For depth of knowledge of their own language, no-body beats the British. Its their language after all. A thousand years in the making, the English language is embedded deep in the DNA of the British. No-one uses their language more skilfully than they do. On the other hand, American English has a creative power that recognizes no boundaries. Americans have taken a very good all-purpose language and extended it in all kinds of directions with new words describing the world as it is today. They do not generally cling to old forms out of respect for tradition. As Winston Churchill observed, Britain and America … two great nations divided by the same language. Australian English sits comfortably in the space between the two. Australian English began in the early days of settlement as English English with a healthy dash of Celtic influence from the many Scots, Irish and Welsh settlers who came to Australia. Large numbers of German settlers also came in the 1800's,and their influence on the language is also clearly evident. For over a hundred years, Australia developed in splendid isolation its unique blend of English, tempered by the hardships of heat and cold, deluge and drought, bushfires and cyclones. The harsh environment united people in a common struggle to survive. People helped each other. Strong communitarian loyalties were engendered. It is from this that the egalitarian character of Australia evolved. There is a strong emphasis on building a feeling of solidarity with others. Strangers will call each other "mate" or "luv" in a tone of voice ordinarily reserved for close friends and family in other parts of the world. Everyone was from somewhere else, and no-one was better than anyone else. A strong anti-authoritarian attitude became deeply embedded in Australian English. This was mainly directed towards their British overlords who still ran the country as a profitable colony. The Australian sense of humour is generally understated, delivered with a straight-face, and is often self-deprecating in nature. No-one wants to appear to be “up themselves”. Harsh or otherwise adverse conditions had to be met without complaint, so when discussing such conditions, it was necessary to do so with laconic, understated humour. Anyone not doing so was deemed a “whinger” (win-jer).Following World War II the American influence came increasingly to influence Australian culture and therefore the language. No-one is better at selling their popular culture to the world than the United States of America. Their pop culture is a beguiling instrument of foreign policy, so pervasive and persuasive it is. Young Australians enthusiastically embraced American culture, and since the 1940's the old established British language and customs have become blended with the American. If Australian English has a remarkable quality, it is the absence of regional dialects. It is spoken with relative uniformity across the entire nation. Brisbane on the East coast is a 4,300 kilometre (2,700 mile) drive from Perth on the West coast, yet there is little discernible linguistic difference between the two places compared with the difference, for example between Boston and San Francisco in the US. Nowhere else in the world do we see such linguistic uniformity across large distances.







A Dictionary of South African English


Book Description

Containing over 5000 entries, this enlarged and revised edition provides a wealth of new and updated words borrowed from Afrikaans, Malay, township slang, Indian Khosian and Bantu languages, including words influenced by the political upheavals of recent years. Branford offers phonetic transcripts for words derived from other languages, and for most entries, he gives etymologies, grammatical usages, and helpful quotes.