Bright Signals


Book Description

First demonstrated in 1928, color television remained little more than a novelty for decades as the industry struggled with the considerable technical, regulatory, commercial, and cultural complications posed by the medium. Only fully adopted by all three networks in the 1960s, color television was imagined as a new way of seeing that was distinct from both monochrome television and other forms of color media. It also inspired compelling popular, scientific, and industry conversations about the use and meaning of color and its effects on emotions, vision, and desire. In Bright Signals Susan Murray traces these wide-ranging debates within and beyond the television industry, positioning the story of color television, which was replete with false starts, failure, and ingenuity, as central to the broader history of twentieth-century visual culture. In so doing, she shows how color television disrupted and reframed the very idea of television while it simultaneously revealed the tensions about technology's relationship to consumerism, human sight, and the natural world.




Radio and Television Regulation


Book Description

From AM radio to color television, broadcasting raised enormous practical and policy problems in the United States, especially in relation to the federal government's role in licensing and regulation. How did technological change, corporate interest, and political pressures bring about the world that station owners work within today (and that tuned-in consumers make profitable)? In Radio and Television Regulation, Hugh R. Slotten examines the choices that confronted federal agencies—first the Department of Commerce, then the Federal Radio Commission in 1927, and seven years later the Federal Communications Commission—and shows the impact of their decisions on developing technologies. Slotten analyzes the policy debates that emerged when the public implications of AM and FM radio and black-and-white and color television first became apparent. His discussion of the early years of radio examines powerful personalities—including navy secretary Josephus Daniels and commerce secretary Herbert Hoover—who maneuvered for government control of "the wireless." He then considers fierce competition among companies such as Westinghouse, GE, and RCA, which quickly grasped the commercial promise of radio and later of television and struggled for technological edge and market advantage. Analyzing the complex interplay of the factors forming public policy for radio and television broadcasting, and taking into account the ideological traditions that framed these controversies, Slotten sheds light on the rise of the regulatory state. In an epilogue he discusses his findings in terms of contemporary debates over high-resolution TV.




Color Television


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Allocation of TV Channels


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Report


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