Book Description
Showing a wide range of examples from first-rate designers across the world, Shaping Text is a primer for graphic designers and typographers.
Author : Jan Middendorp
Publisher : Bis Pub
Page : 175 pages
File Size : 50,98 MB
Release : 2012
Category : Design
ISBN : 9789063692230
Showing a wide range of examples from first-rate designers across the world, Shaping Text is a primer for graphic designers and typographers.
Author : Jon Callow
Publisher :
Page : 130 pages
File Size : 41,4 MB
Release : 2013
Category : Language arts
ISBN : 9781875622870
The shape of text to come is designed to engage educators with both image and word both effectively and intellectually. It seeks to provide a way for teachers yo understand how images work in their own right, as well as in relation to written text. By presenting key concepts around multimodal texts and the role of visual language this book will guide readers through a framework that will enhance their understanding of visual grammar as well as build on concepts of written grammar.
Author : Charles Bazerman
Publisher :
Page : 0 pages
File Size : 49,49 MB
Release : 1988
Category : Technical writing
ISBN : 9780299116941
The forms taken by scientific writing help to determine the very nature of science itself. In this closely reasoned study, Charles Bazerman views the changing forms of scientific writing as solutions to rhetorical problems faced by scientists arguing for their findings. Examining such works as the early Philosophical Transactions and Newton's optical writings as well as Physical Review, Bazerman views the changing forms of scientific writing as solutions to rhetorical problems faced by scientists. The rhetoric of science is, Bazerman demonstrates, an embedded part of scientific activity that interacts with other parts of scientific activity, including social structure and empirical experience. This book presents a comprehensive historical account of the rise and development of the genre, and views these forms in relation to empirical experience.
Author : Julia Flanders
Publisher : Routledge
Page : 373 pages
File Size : 23,24 MB
Release : 2018-11-02
Category : Language Arts & Disciplines
ISBN : 1317016149
Data and its technologies now play a large and growing role in humanities research and teaching. This book addresses the needs of humanities scholars who seek deeper expertise in the area of data modeling and representation. The authors, all experts in digital humanities, offer a clear explanation of key technical principles, a grounded discussion of case studies, and an exploration of important theoretical concerns. The book opens with an orientation, giving the reader a history of data modeling in the humanities and a grounding in the technical concepts necessary to understand and engage with the second part of the book. The second part of the book is a wide-ranging exploration of topics central for a deeper understanding of data modeling in digital humanities. Chapters cover data modeling standards and the role they play in shaping digital humanities practice, traditional forms of modeling in the humanities and how they have been transformed by digital approaches, ontologies which seek to anchor meaning in digital humanities resources, and how data models inhabit the other analytical tools used in digital humanities research. It concludes with a glossary chapter that explains specific terms and concepts for data modeling in the digital humanities context. This book is a unique and invaluable resource for teaching and practising data modeling in a digital humanities context.
Author : Leonard S. Marcus
Publisher : Houghton Mifflin Harcourt
Page : 424 pages
File Size : 33,82 MB
Release : 2008
Category : History
ISBN : 9780395674079
Marcus offers this animated history of the visionaries--editors, illustrators, and others--whose books have transformed American childhood and American culture.
Author : Marvin A. McMickle
Publisher : Fortress Press
Page : 98 pages
File Size : 32,52 MB
Release : 2008-09-03
Category : Religion
ISBN : 1451414366
Shaping the Claim helps the preacher discover the core of the message to be preached the sermonic "claim." In order to be effective, says McMickle, a sermon needs to address the hearers at three distinct levels; the head or the intellect, the heart or passion and conviction, and the hand or an expected and desired response. In order to discover the biblical "claim" that a sermon should make upon a particular congregation at a particular time, McMickle presents a helpful three-step process: (1) What? (2) So What? and (3) Now What? The book is keyed to online sermon samples and other Web-based features such as sermon illustrations and art.
Author : Bruce Sterling
Publisher : MIT Press (MA)
Page : 0 pages
File Size : 22,2 MB
Release : 2005
Category : Design
ISBN : 9780262195331
A guide to the next great wave of technology -- an era of objects so programmable that they can be regarded as material instantiations of an immaterial system.
Author : Amnon Raz-Krakotzkin
Publisher : University of Pennsylvania Press
Page : 334 pages
File Size : 37,4 MB
Release : 2007-08-06
Category : Literary Criticism
ISBN : 9780812240115
In The Censor, the Editor, and the Text, Amnon Raz-Krakotzkin examines the impact of Catholic censorship on the publication and dissemination of Hebrew literature in the early modern period. Hebrew literature made the transition to print in Italian print houses, most of which were owned by Christians. These became lively meeting places for Christian scholars, rabbis, and the many converts from Judaism who were employed as editors and censors. Raz-Krakotzkin examines the principles and practices of ecclesiastical censorship that were established in the second half of the sixteenth century as a part of this process. The book examines the development of censorship as part of the institutionalization of new measures of control over literature in this period, suggesting that we view surveillance of Hebrew literature not only as a measure directed against the Jews but also as a part of the rise of Hebraist discourse and therefore as a means of integrating Jewish literature into the Christian canon. On another level, The Censor, the Editor, and the Text explores the implications of censorship in relation to other agents that participated in the preparation of texts for publishing—authors, publishers, editors, and readers. The censorship imposed upon the Jews had a definite impact on Hebrew literature, but it hardly denied its reading, in fact confirming the right of the Jews to possess and use most of their literature. By bringing together two apparently unrelated issues—the role of censorship in the creation of print culture and the place of Jewish culture in the context of Christian society—Raz-Krakotzkin advances a new outlook on both, allowing each to be examined through the conceptual framework usually reserved for the other.
Author : Janice Marcuccilli Strop
Publisher : Portage & Main Press
Page : 194 pages
File Size : 37,44 MB
Release : 2011-02-02
Category : Education
ISBN : 1553792483
Today's multimedia, multimodal world necessitates literacy instruction that includes a variety of text forms (such as film, print, music, Internet, photographs). Strop and Carlson provide all types of learners with the lifelong tools they need to explore and interpret texts. This book will help teachers and students reach beyond printed texts to expand perspectives, understand different text forms and genres, make intertextual connections, and transcend strategy-based instruction. Multimedia Text Sets includes: -ideas for explicit teaching of how to read different forms and genres of texts. -real stories, which demonstrate the power of multiple literacies, from three teachers who incorporate multimedia text sets in their classrooms. -engaging ideas for instruction you can use to help develop your own students' reading/writing practices with a variety of text forms. -practical suggestions on how to create your own multimedia text sets. Contributors to this book are Holly Dionne, Richard Kuhnen, and Stephanie Reid.
Author : Nicholas Mason
Publisher : JHU Press
Page : 214 pages
File Size : 16,75 MB
Release : 2013-10
Category : Business & Economics
ISBN : 1421409984
Important revisions to the history of advertising and its connection to Romantic-era literature. Outstanding Academic Title, Choice Literary Advertising and the Shaping of British Romanticism investigates the entwined histories of the advertising industry and the gradual commodification of literature over the course of the Romantic Century (1750–1850). In this engaging and detailed study, Nicholas Mason argues that the seemingly antagonistic arenas of marketing and literature share a common genealogy and, in many instances, even a symbiotic relationship. Drawing from archival materials such as publishers' account books, merchants' trade cards, and authors' letters, Mason traces the beginnings of many familiar modern advertising methods—including product placement, limited-time offers, and journalistic puffery—to the British book trade during the eighteenth and nineteenth centuries. Until now, Romantic scholars have not fully recognized advertising’s cultural significance or the importance of this period in the origins of modern advertising. Mason explores Lord Byron’s appropriation of branding, Letitia Elizabeth Landon’s experiments in visual marketing, and late-Romantic debates over advertising's claim to be a new branch of the literary arts. Mason uses the antics of Romantic-era advertising to illustrate the profound implications of commercial modernity, both in economic practices governing the book trade and, more broadly, in the development of the modern idea of literature.