Book Description

"Indonesia is a country endowed with a wealth of colorful cultures and flora and fauna. The land provides endless source of inspiration for anyone to create work and etch traces of significance on the mother land. Martha Tilaar is one of these people. Through her journey in cosmetics for the past 42 years, she has made her contribution by pioneering in the opening of a chapter in the history of in the creation of Indonesian makeup color trend. Through this book Martha shares with her fellow Indonesians her stories and journey in creating and processing Indonesian color trend. She describes here how the archipelago has inspired her in creating color trend for Indonesian women. She explicitly looks back to the 80s when Indonesian cosmetics were not yet well received by the Indonesians. This condition bothered her and in 1987 she resolutely produced the very first Sariayu color trend named “Twilight at Sriwedari”. This initial collection received recognition and acknowledgement from various beauty observers and experts as the pioneer in Indonesian color trend that has to date been consistently created annually based on the Indonesian culture and nature. The history of the journey and the inspirations behind the birth of the color trend are told by Martha Tilaar in such a way that makes each page of the book captivating and full of meaning. The book is complemented by various styles and inspirations of Indonesian artists in facial makeup and hairstyle who provide the illustrations for the history of exotic Indonesian color trend."