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The Power of Trust

Author : Sandra J. Sucher

Publisher : PublicAffairs

Page : 304 pages

File Size : 11,30 MB

Release : 2021-07-06

Category : Business & Economics

ISBN : 1541756665

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Book Description

A ground-breaking exploration of the changing nature of trust and how to bridge the gap from where you are to where you need to be. Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees, community members, and investors decide whether an organization can be trusted. Based on two decades of research and illustrated through vivid storytelling, Sandra J. Sucher and Shalene Gupta examine the economic impact of trust and the science behind it, and conclusively prove that trust is built from the inside out. Trust emerges from a company being the “real deal”: creating products and services that work, having good intentions, treating people fairly, and taking responsibility for all the impacts an organization creates, whether intended or not. When trust is in the room, great things can happen. Sucher and Gupta’s innovative foundation for executing the elements of trust—competence, motives, means, impact—explains how trust can be woven into the day-to-day and the long term. Most importantly, even when lost, trust can be regained, as illustrated through their accounts of companies across the globe that pull themselves out of scandal and corruption by rebuilding the vital elements of trust.



Trust, Power and Public Relations in Financial Markets

Author : Clea Bourne

Publisher : Taylor & Francis

Page : 172 pages

File Size : 13,19 MB

Release : 2016-12-08

Category : Business & Economics

ISBN : 1317963954

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Book Description

The public relations profession positions itself as expert in building trust throughout global markets, particularly after crisis strikes. Successive crises have tainted financial markets in recent years. Calls to restore trust in finance have been particularly pressing, given trust’s crucial role as lubricant in global financial engines. Nonetheless, years after the global financial crisis, trust in financial markets remains both tenuous and controversial. This book explores PR in financial markets, posing a fundamental question about PR professionals as would-be ‘trust strategists’. If PR promotes its expertise in building and restoring trust, how can it ignore its potential role in losing trust in the first place? Drawing on examples from state finance, international lending agencies, trade bodies, financial institutions and consumer groups in mature and emerging financial centres, this book explores the wide-ranging role of PR in financial markets, including: State finance and debt capital markets Investor relations, M&A and IPOs Corporate communications for financial institutions Product promotion and consumer finance Financial trade associations and lobbying Consumerism and financial activism. Far reaching and challenging, this innovative book will be essential reading for researchers, advanced students and professionals in PR, communication and finance.



Trust and Power

Author : Sally H. Clarke

Publisher : Cambridge University Press

Page : 0 pages

File Size : 43,31 MB

Release : 2009-08-28

Category : History

ISBN : 9780521120388

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Book Description

Trust and Power argues that corporations have faced conflicts with the very consumers whose loyalty they sought. The book provides novel insights into the dialogue between modern corporations and consumers by examining automobiles during the 20th century. In the new market at the turn of the century, automakers produced defective cars, and consumers faced risks of physical injuries as well as financial losses. By the 1920s automobiles were sold in a mass market where state agencies intervened to monitor, however imperfectly, product quality and fair pricing mechanisms. After 1945, the market matured as most U.S. families came to rely on auto transport. Automakers sold a product suited to the unequal distribution of income. Again, the state intervened to regulate relations between buyers and sellers in terms of who had access to credit, and thus the ability to purchase expensive durables like automobiles.



Trust and Power

Author : Niklas Luhmann

Publisher : John Wiley & Sons

Page : 224 pages

File Size : 30,88 MB

Release : 2018-03-15

Category : Social Science

ISBN : 1509519467

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Book Description

In this important book, Niklas Luhmann uses his powers as an analyst of the social system to examine two of the most important concepts which hold that system together and allow it to evolve: trust and power. He criticises those theoretical accounts whose roots lie in what he refers to as ideologies – accounts which use implicit beliefs in particular conceptions of human nature to explain and predict social action in a one-dimensional way. Theories of rational choice and moralistic explanations are taken to task, as are the theories of both Marx and Habermas. Luhmann's unique scientific sociology underpins every page and enables him to highlight the potential shortcomings of these narrative approaches. Underlying this approach is the idea that ideologically-based social theory, whether critical or conservative, is unable to do justice to the complexities existing within the parameters of social systems, individuals, and the interactions between them. He aims to show instead how only a painstaking systems analysis can capture these intricacies. Although written over 40 years ago, Luhmann's complex vision of the operations of trust and power provides a wealth of insights of considerable value to scholars and students grappling with contemporary social and economic problems. The editors' introduction to this new edition and the significant revisions they have made to the translation will help to reveal the richness and clarity of this vision and its relevance to the ways that trust and power operate in today's society.



In AI We Trust

Author : Helga Nowotny

Publisher : John Wiley & Sons

Page : 125 pages

File Size : 35,38 MB

Release : 2021-08-19

Category : Science

ISBN : 1509548823

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Book Description

One of the most persistent concerns about the future is whether it will be dominated by the predictive algorithms of AI – and, if so, what this will mean for our behaviour, for our institutions and for what it means to be human. AI changes our experience of time and the future and challenges our identities, yet we are blinded by its efficiency and fail to understand how it affects us. At the heart of our trust in AI lies a paradox: we leverage AI to increase our control over the future and uncertainty, while at the same time the performativity of AI, the power it has to make us act in the ways it predicts, reduces our agency over the future. This happens when we forget that that we humans have created the digital technologies to which we attribute agency. These developments also challenge the narrative of progress, which played such a central role in modernity and is based on the hubris of total control. We are now moving into an era where this control is limited as AI monitors our actions, posing the threat of surveillance, but also offering the opportunity to reappropriate control and transform it into care. As we try to adjust to a world in which algorithms, robots and avatars play an ever-increasing role, we need to understand better the limitations of AI and how their predictions affect our agency, while at the same time having the courage to embrace the uncertainty of the future.







Trusts Law

Author : Graham Moffat

Publisher : Cambridge University Press

Page : 1110 pages

File Size : 34,6 MB

Release : 2005-09-29

Category : Law

ISBN : 9781139445283

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Book Description

With its unique contextual emphasis and authoritative commentary, Trusts Law: Text and Materials is a book that no serious undergraduate on trust law courses can afford to be without. The book is divided into four main parts: trusts and the preservation of family wealth; trusts and family breakdown; trusts and commerce; and trusts and non-profit activity. Within each of these parts, leading cases, statutes, and historical and research materials are placed alongside the narrative of the author's text to give emphasis both to general theories of trust concepts and to the practical operation of trusts. Attention is also given to important themes such as the developing relationship between trusts law and other areas of private law such as the Law of Restitution. This new edition takes account of all relevant judicial and legislative developments since the third edition, and expands discussion of key themes in current developments of the law.



The Power of Trust: How Top Companies Build, Manage and Protect It

Author : Natalie Doyle Oldfield

Publisher : Paperback

Page : 336 pages

File Size : 35,15 MB

Release : 2017-10-17

Category : Business & Economics

ISBN : 9780994041630

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Book Description

Trust is the most basic quality at the heart of every relationship. We understand it naturally and our inner alarms go off when trust is damaged or absent. But most business leaders consider trust to be something intangible and difficult to quantify.This book clearly demonstrates that trust is both measurable and manageable. It offers a practical guide to building and protecting trust, and making it part of the balance sheet of every organization. Natalie Doyle Oldfield has spent years studying trust. She lays out a practical, step-by-step approach that will enable everyone from the CEO to the front line employee to thrive in a culture of trust.By taking a look at the science and research, case studies of trust broken and rebuilt, and the reflections of leading business figures, this book will show you how to create trusting relationships with customers, employees and stakeholders. It will show you how to make trust part of your core business strategy and how to make it pay off on the bottom line. "In this groundbreaking book you'll hear real case studies about why the businesses that operate on a strong foundation of trust and integrity, dramatically outperform. Better still, Natalie shows you, with results from her original research, how you can join their ranks!"Cathleen Fillmore Owner, Speakers Gold Bureau"Natalie changed the way we view our customers, our thought process and everything we do - we now see things in a different way. Since working with Natalie and implementing the Trust Building Model and the Client Trust Index(TM) we now have a customer performance metric and benchmark to measure customer experience."Kevin Pelley, CEO, Kohltech Windows and Entrance Systems"Natalie has coined the importance of trust and offers a toolbox to implement the thinking and strategy. This book is a not to be missed compendium relevant for negotiators, executive, leaders of government and the rest of us. I will certainly be using this book in my work."Keld Jensen, award winning author of The Trust Factor"Natalie's style immediately engages you with examples and best practices, spelling out just how leading companies have outpaced those in their industries by investing in their employees and customers."David Alston, Chief Innovation Officer, Introhive"Natalie Doyle Oldfield's well-researched and expertly crafted work takes you on a journey to understand the bottom line benefits of creating and managing trusting business relationships. The Power of Trust will stand out on bookshelves as one of the best business books published in recent years. It's balanced with what goes to the heart of what matters most "Trust". Kathy Malley, APR, FCPRS, Vice President, Malley Industries Inc



The Trustworthy Leader

Author : Amy Lyman

Publisher : John Wiley & Sons

Page : 224 pages

File Size : 49,55 MB

Release : 2011-11-15

Category : Business & Economics

ISBN : 1118157672

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Book Description

How leaders from the best workplaces build trust in their organizations The Trustworthy Leader reveals the benefits organizations enjoy when trustworthy behavior is practiced consistently by their leaders. Drawing from examples from the Best Companies to Work For, Lyman, cofounder of Great Place to Work Institute, explains that being trustworthy means that leaders' behaviors are rooted in their commitment to the value of trust and not simply in an imitation of the practices of others. She identifies six elements that reflect a leader's trustworthiness: honor, inclusion, engaging followers, sharing information, developing others, and moving through uncertainty to pursue opportunities. Features leaders from great companies such as REI, Wegman's, R.W. Baird, TDIndustries, and more Based on more than 20 years of rigorous research into the value of trust in companies large and small and its link to financial and organizational performance Published to coincide with the release of the FORTUNE 100 Best Companies to Work For 2012 list This book offers a key to developing high levels of trust, a critical endeavor in an age when seemingly every day a story of a leader's lapse in ethical behavior makes headlines.