The Village Buyers


Book Description

A real estate woman succumbs to a male buyer only to learn he and his clan are from outer space.




The Book Buyer


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The Bond Buyer


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Buying and Believing


Book Description

Advertising is a central part of the global system of commerce and culture. Every day it exposes consumers around the world to practices associated with the West, urban life, prosperity, and modernity. One consequence of this exposure is that it frees people's imaginations from time and place, and imposes a new and foreign reality. In this book Steven Kemper looks at a parallel trend, arguing that advertising firms in Nairobi, Caracas, and Colombo also domesticate the imagination, insinuating images into people's minds of the traditional as well as the modern, the local as much as the global. Drawing upon fieldwork conducted over thirty years, Kemper examines the Sri Lankan advertising industry to show how executives draw on their skills as folk ethnographers to "Sri Lankanize" commodities and practices to make them locally desirable, essentially producing new forms of Sri Lankan culture. Addressing many of the most pressing agendas of contemporary anthropology, Buying and Becoming breaks new ground in studies of culture and globalization.




The Book Buyer


Book Description

A review and record of current literature.




Book Buyer


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Production and Marketing of Egyptian Cotton


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Cooperation and Community


Book Description

In the villages and small towns of Oaxaca, Mexico, as in much of rural Latin America, cooperation among neighbors is essential for personal and community survival. It can take many forms, from godparenting to sponsoring fiestas, holding civic offices, or exchanging agricultural or other kinds of labor. This book examines the ways in which the people of Santa Ana del Valle practice these traditional cooperative and reciprocal relationships and also invent new relationships to respond to global forces of social and economic change at work within their community. Based on fieldwork he conducted in this Zapotec-speaking community between 1992 and 1996, Jeffrey Cohen describes continuities in the Santañeros' practices of cooperation, as well as changes resulting from transnational migration, tourism, increasing educational opportunities, and improved communications. His nuanced portrayal of the benefits and burdens of cooperation is buttressed by the words of many villagers who explain why and how they participate-or not-in reciprocal family and community networks. This rich ethnographic material offers a working definition of community created in and through cooperative relationships.