Tourism in Iran


Book Description

Iran has long been regarded as an international pariah state in some parts of the international community. However, its negative image in many countries disguises its history of tourism and rich cultural and natural heritage. Following the July 2015 nuclear deal and the reduction in sanctions, Iran is focusing on international tourism as a means to generate economic growth in addition to its substantial domestic tourism market. Given the significance of tourism in the Middle East and in international politics, as well as restrictions on international mobility, this volume brings together the first contemporary collection of research on tourism in Iran. Written by experts based both within and outside of Iran, the chapters engage with a number of crucial issues including the importance of religion, the role of women in society, sustaining Iran’s cultural heritage, Iran’s image and the resistive economy to provide a benchmark assessment of tourism and its potential future in a troubled political environment. The book will undoubtedly be of interest not only to those readers who focus specifically on Iran but also those who seek a wider understanding of Iran’s role in the region and how tourism is utilised as part of national and regional economic development policies.




The Shooting Star


Book Description

Shivya Nath quit her corporate job at age twenty-three to travel the world. She gave up her home and the need for a permanent address, sold most of her possessions and embarked on a nomadic journey that has taken her everywhere from remote Himalayan villages to the Amazon rainforests of Ecuador. Along the way, she lived with an indigenous Mayan community in Guatemala, hiked alone in the Ecuadorian Andes, got mugged in Costa Rica, swam across the border from Costa Rica to Panama, slept under a meteor shower in the cracked salt desert of Gujarat and learnt to conquer her deepest fears. With its vivid descriptions, cinematic landscapes, moving encounters and uplifting adventures, The Shooting Star is a travel memoir that maps not just the world but the human spirit.




Travel as a Political Act


Book Description

Change the world one trip at a time. In this illuminating collection of stories and lessons from the road, acclaimed travel writer Rick Steves shares a powerful message that resonates now more than ever. With the world facing divisive and often frightening events, from Trump, Brexit, and Erdogan, to climate change, nativism, and populism, there's never been a more important time to travel. Rick believes the risks of travel are widely exaggerated, and that fear is for people who don't get out much. After years of living out of a suitcase, he still marvels at how different cultures find different truths to be self-evident. By sharing his experiences from Europe, Central America, Asia, and the Middle East, Rick shows how we can learn more about own country by viewing it from afar. With gripping stories from Rick's decades of exploration, this fully revised edition of Travel as a Political Act is an antidote to the current climate of xenophobia. When we travel thoughtfully, we bring back the most beautiful souvenir of all: a broader perspective on the world that we all call home. All royalties from the sale of Travel as a Political Act are donated to support the work of Bread for the World, a non-partisan organization working to end hunger at home and abroad.




Positioning and Branding Tourism Destinations for Global Competitiveness


Book Description

Market positioning and branding has evolved from a peripheral process in the marketing effort to a critical process in any strategic planning initiative. Effective positioning will result in a strong brand that develops an emotional and productive two-way relationship. Positioning and Branding Tourism Destinations for Global Competitiveness focuses on utilizing destination branding and content marketing for sustainable growth and competitive advantage within the tourism and hospitality industry, including tools and techniques for travel branding and best practices for better tourism management strategies. Featuring coverage on a broad range of topics such as hospitality, brand loyalty, and knowledge transfer, this book is ideally designed for industry professionals including those within the hotel, leisure, transportation, theme park, and food service sectors, policymakers, practitioners, researchers, and students.




New Developments in Competition Law and Economics


Book Description

This book further develops both the traditional and the behavioural approach to competition law, and applies these approaches to a variety of timely issues. It discusses several fundamental questions regarding competition law and economics, and explores the applications of competition law and economics. In turn, the book analyses the interplay of intellectual property rights and patents in various aspects of competition law, and investigates the impacts that developments in information technology, such as big data analytics, have on competition law. The book also discusses the impact of energy law reforms on energy markets from a competition law perspective. Competition law is a classic field of economic analysis. This is largely due to the fact that competition law uses terms such as market, price, and competition and must therefore rely on economic know-how and analyses. In the United States, economic analysis has greatly influenced not just the scholarship on antitrust law, but also judicial decisions and agency enforcement. Antitrust law and economics are based on the traditional paradigm of neoclassical economics, which relies on the assumption that the market players, i.e. consumers and producers, are rational. This approach to competition law was later received in Europe under the banner of a “more economic approach”. For the past two decades, behavioural law and economics, which seeks to generate better insights into legal phenomena by providing more realistic psychological foundations for economic models, and to offer a multitude of applications in legislation and legal adjudication, has challenged the traditional economic approach to law in general and, more recently, to competition law specifically.




World Heritage in Iran


Book Description

This edited volume presents for the first time a broad, multi-disciplinary examination of Pasargadae by experts from both outside and within Iran. It specifically focuses on those disciplines that are absent from existing studies, such as ethnography, tourism and museum studies providing valuable insights into this fascinating place. In its totality, the book argues that to understand World Heritage sites and their problems fully, a holistic approach should be adopted, which considers the manifold of perspectives and issues. It also puts forward a novel approach to the question of heritage, representation and construction of collective identity from the framework of place.




Cultural and Heritage Tourism in the Middle East and North Africa


Book Description

This is the first book to provide a comprehensive account of cultural and heritage tourism in the Middle East and North Africa (MENA) region and the many complexities that heritage sites and tourist attractions face. The MENA region has long been regarded as the cradle of Western and Arab civilisation and is the home of many of the world’s major religions. Because of this, the region is rich in heritage sites that serve as major tourist attractions and as icons of national, cultural and religious identity. However, as this book examines, heritage in the region is simultaneously highly contested and has even become a target for terrorism creating a situation that brought major challenges for heritage management and sustainable tourism development. Many of the region’s innumerable cultural sites are threatened, in some cases by overuse, in others by neglect and, in many, simply by the pressures of economic development. This book is therefore of interest not only to heritage managers and policy makers but those academics who seek to address the delicate balance between tourism development, communities and the tourists who visit such sites in a turbulent but highly significant region of the world.




Experiencing Persian Heritage


Book Description

The book analyses new perspectives and challenges for the development of tourism and hospitality in emerging international destinations, based on Iran as a heritage destination.




Tourism in the Muslim World


Book Description

Provides a synthesis of thought on an influential issue for tourism, and a point of focus for tourism researchers, managers and developers in countries such as the United Arab Emirates, Jordan, Egypt, Maldives and Turkey, as well as the Western world.




Geoparks and Geotourism


Book Description

This book aims to identify geotourism and geoparks as gateways to socio-cultural, socio-environmental, and socio-economic sustainability in rural areas. At present, geotourism is a new movement helping travelers to increase their knowledge about natural resources, the cultural identities of host communities, and ways of preserving them. The 'emerging tourism' niche of geotourism is still at an early stage of commercial development in most countries, and geoparks as a sustainable development model for protected areas are pioneers in the development of geotourism marketing. The establishment of the European Geoparks Network and the Global Geoparks Network are positive steps toward the preservation and presentation of geo-heritage as a new tourist attraction. Geoparks and Geotourism provides an opportunity for students, professionals, and authorities of geoparks to take advantage of emerging techniques to create new products, facilities, services, technologies, and management practices for geoparks in the future. Consequently, the book is a paradigm for geoparks who want to come under the umbrella of the Global Geoparks Network. The numerous examples provided of geoparks currently attracting travelers may contribute to the creation of innovative strategies for sustainability and geoconservation in rural areas around the world.