Author : M. Dale Beckman
Publisher :
Page : 300 pages
File Size : 41,44 MB
Release : 1988
Category : Marketing
ISBN : 9780039225872
Author :
Publisher :
Page : 1364 pages
File Size : 20,8 MB
Release : 1989
Category : Canada
ISBN :
Author : Onkvisit
Publisher :
Page : 750 pages
File Size : 17,86 MB
Release : 2005
Category :
ISBN : 9788120312388
Author : John Fahy
Publisher : McGraw-Hill Europe
Page : 0 pages
File Size : 33,88 MB
Release : 2012
Category : Marketing
ISBN : 9780077137014
This text begins by introducing basic concepts from the ground up, such as the marketing environment, customer behaviour and segmentation and positioning.
Author : Charles W. Lamb
Publisher : Ingram
Page : 890 pages
File Size : 15,3 MB
Release : 1992
Category : Business & Economics
ISBN :
Author : John Fahy
Publisher : McGraw-Hill Incorporated, Us
Page : 0 pages
File Size : 17,96 MB
Release : 2015
Category : BUSINESS et ECONOMICS / Marketing / General
ISBN : 9780077167950
Discovera framework for digital marketing and social media that will help students navigate this rapidly changing field, how marketing adds value to customers and organisations, how innovative brand positioning drives commercial success, how companies in the service sector such as Paddy Power build a loyal customer base, and how viral campaigns are an effective marketing tool for charitable organisations like the Rainforest Alliance.
Author : Charles W. Lamb
Publisher : Cengage Learning
Page : 400 pages
File Size : 20,63 MB
Release : 2018-05-07
Category : Business & Economics
ISBN : 9781337671842
Learn Marketing YOUR Way with MKTG! MKTG’s easy-reference, paperback textbook presents course content through visually-engaging chapters as well as Chapter Review Cards that consolidate the best review material into a ready-made study tool. With the textbook or on its own, MKTG MindTap allows you to learn on your terms. Read or listen to textbooks and study with the aid of instructor notifications, flashcards and practice quizzes. Track your scores and stay motivated toward your goals. Whether you have more work to do or are ahead of the curve, you’ll know where you need to focus your efforts. And the MindTap Green Dot will charge your confidence along the way. When it’s time to study, everything you’ve flagged or noted can be gathered into a guide you can organize. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Author : Robin Murray
Publisher :
Page : 0 pages
File Size : 30,15 MB
Release : 2010
Category : Social change
ISBN : 9781848750715
"This book is about the many ways in which people are creating new and more effective answers to the biggest challenges of our times: how to cut our carbon footprint; how to keep people healthy; and how to end poverty. It describes the methods and tools for innovation being used across the world and across different sectors – the public and private sectors, civil society and the household – in the overlapping fields of the social economy, social entrepreneurship and social enterprise. It draws on inputs from hundreds of organisations to document the many methods currently being used around the world." -- Back cover.
Author :
Publisher :
Page : 140 pages
File Size : 41,45 MB
Release : 2000-01
Category :
ISBN :
Popular Mechanics inspires, instructs and influences readers to help them master the modern world. Whether it’s practical DIY home-improvement tips, gadgets and digital technology, information on the newest cars or the latest breakthroughs in science -- PM is the ultimate guide to our high-tech lifestyle.
Author :
Publisher :
Page : 116 pages
File Size : 37,60 MB
Release : 1970-06
Category :
ISBN :
The Bulletin of the Atomic Scientists is the premier public resource on scientific and technological developments that impact global security. Founded by Manhattan Project Scientists, the Bulletin's iconic "Doomsday Clock" stimulates solutions for a safer world.
