Transparency Success Stories


Book Description




The Transparency Sale


Book Description

The future of sales is radically transparent. Are you ready for it? Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do? It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.




Tactical Transparency


Book Description

While exposing the risks inherent in maintaining a nontransparent relationship with customers, Tactical Transparency provides a methodology that will help your organization create its unique plan to bring greater authenticity to your company and your brands. Drawn largely from interviews with leaders in companies that have achieved measurable success in this arena, authors Shel Holtz and John C. Havens provide step-by-step details on how executives and professional communicators can create a transparency strategy that will keep their organization competitive in the twenty-first century. The authors show how organizations can evaluate their readiness for transparency, what they need to do to get ready, and how to effectively communicate their transparency strategy to their customers and employees. They also identify aspects of blog/new media "netiquette" an important but often misunderstood part of engaging in transparency. Your purchase of Tactical Transparency Includes a One Year Subscription to Fast Company ($10 value). View the refund/promotion details here.




Radically Transparent


Book Description

The explosion of social media blogs, social networking sites, and video sharing sites has ushered in a new era of digital transparency that puts the power to enhance or destroy a reputation in the hands of the consumer. This timely and practical book shows you how to harness the power of social media with crucial, proven tactics and strategies for every phase of online reputation management. Using step-by-step instruction and tested techniques, the expert authors unveil a detailed blueprint for building, managing, monitoring, and repairing your reputation.




Transparency


Book Description

In Transparency, the authors–a powerhouse trio in the field of leadership–look at what conspires against "a culture of candor" in organizations to create disastrous results, and suggest ways that leaders can achieve healthy and honest openness. They explore the lightning-rod concept of "transparency"–which has fast become the buzzword not only in business and corporate settings but in government and the social sector as well. Together Bennis, Goleman, and O'Toole explore why the containment of truth is the dearest held value of far too many organizations and suggest practical ways that organizations, their leaders, their members, and their boards can achieve openness. After years of dedicating themselves to research and theory, at first separately, and now jointly, these three leadership giants reveal the multifaceted importance of candor and show what promotes transparency and what hinders it. They describe how leaders often stymie the flow of information and the structural impediments that keep information from getting where it needs to go. This vital resource is written for any organization–business, government, and nonprofit–that must achieve a culture of candor, truth, and transparency.




The Roi of Trust Transparency


Book Description

Do you know the value of relationships? In today's culture, trust is the ultimate commodity. But how do you foster it in such a broken world? Through the power of transparency. In The ROI of Trust Transparency, Scott Steinford breaks down the elements and tactics to introduce a culture of openness that will allow you and your company to grow, from the individual to the corporate level. After reading this book, readers will: Understand how to establish a sustainable competitive advantage based on TrustTransparency; Practice the paradigm-shifting singular concept of TrustTransparency to enrich your relationships with suppliers, employees, and customers; Learn to use TrustTransparency as a measurable asset within your organization. When Scott first introduced me to Trust Transparency, I immediately saw how useful and applicable it is across all industries and invited him in to speak to my clients. In my consulting practice, I regularly observe two common opportunities for improving performance and culture - trust and communication - and this book nails it! It provides not only a profound understanding of their importance in both business and personal relationships but strong examples of how to improve. - Shawn M. Galloway - President, ProAct Safety, Inc. We often assume that trust and transparency in business show weakness or naiveté. Well, Scott has answered that question with the ROI of TrustTransparency. Scott has both the scars and the insight to write this book and the passion to change how we think about TrustTransparency as the missing link to success in life and business. - Loren Israelsen - President, United Natural Products Alliance Scott is a paradigm-busting, game-changing, big vision thought leader. Scott's unique receipt for success with TrustTransparency is a just in time gem for the business world. Executives across the globe should read this book and appreciate the insight and roadmap to improved relationships, productivity, and profitability Scott has set forth. A must-read for anyone with a desire to do and be more. - Dr. Bridgette Chambers - Entrepreneur - Author & Speaker




Getting to We


Book Description

Drawing on best practices and real examples from companies who are achieving record results, Getting to We flips conventional negotiation on its head, shifting the perspective from a tug of war between parties to a collaborative partnership where both sides effectively pull against a business problem.




The Transparency Edge


Book Description

A proven tool for sharpening one's competitive edge.




Radical Candor: Be a Kick-Ass Boss Without Losing Your Humanity


Book Description

"A high-profile business manager describes her development of an optimal management course designed to help business leaders become balanced and effective without resorting to insensitive aggression or overt permissiveness"--




Delivering Happiness


Book Description

Pay brand-new employees $2,000 to quit Make customer service the responsibility of the entire company-not just a department Focus on company culture as the #1 priority Apply research from the science of happiness to running a business Help employees grow-both personally and professionally Seek to change the world Oh, and make money too . . . Sound crazy? It's all standard operating procedure at Zappos, the online retailer that's doing over $1 billion in gross merchandise sales annually. After debuting as the highest-ranking newcomer in Fortune magazine's annual "Best Companies to Work For" list in 2009, Zappos was acquired by Amazon in a deal valued at over $1.2 billion on the day of closing. In Delivering Happiness, Zappos CEO Tony Hsieh shares the different lessons he has learned in business and life, from starting a worm farm to running a pizza business, through LinkExchange, Zappos, and more. Fast-paced and down-to-earth, Delivering Happiness shows how a very different kind of corporate culture is a powerful model for achieving success-and how by concentrating on the happiness of those around you, you can dramatically increase your own. #1 New York Timesand Wall Street Journal bestseller