Author : Jeff Guaracino
Publisher : Harrington Park Press, LLC
Page : 0 pages
File Size : 44,96 MB
Release : 2017
Category : Gays
ISBN : 9781939594181
To research this book, the authors traveled to six continents, interviewed nearly a hundred industry experts, and analyzed multiple emerging trends among LGBT travelers. The Handbook of LGBT Tourism and Hospitality is an easy-to-read, practical, and relevant guidebook with a simple goal: to help marketing professionals, business owners, and allied professionals compete in the increasingly competitive global LGBT travel and hospitality industry.
Author : Rahul Pratap Singh Kaurav
Publisher : Taylor & Francis
Page : 431 pages
File Size : 22,39 MB
Release : 2020-12-14
Category : Business & Economics
ISBN : 1000176665
This is the first book to provide the student of tourism, hospitality and events with all that they need to undertake statistical analysis using SPSS for research in their industry. Employing examples directly from the tourism, hospitality and events sector, it provides a comprehensive explanation on how appropriate statistical tools and methods can be identified for this research context and provides a step-by-step demonstration on how to carry out the chosen statistical operations. Each chapter opens with a sector-specific case study reflecting current research trends and issues from a range of different countries that are affecting the industry today. It is followed by an examination of the SPSS procedures relating to the case study and various solutions are offered. The implementation of clear, step-by-step demonstrations on how to carry out statistical operations using a combination of screenshots, diagrams, and tables aids the reader’s understanding. Chapters close with thorough guidance on how to appropriately write up interpretations of the research in a report. Research implications and recommendations for tourism and hospitality businesses are also provided, to enable them to successfully create and manage research strategies in action. Adopting an interdisciplinary perspective and written by a range of industry experts from all over the globe, this book will be essential for all students and researchers in the field of tourism, hospitality, and events as well as all those in related fields with an interest in statistical data analysis.
Author : Professor Evangelos Christou
Publisher : Ashgate Publishing, Ltd.
Page : 339 pages
File Size : 28,93 MB
Release : 2012-10-01
Category : Business & Economics
ISBN : 1409485145
Social media is fundamentally changing the way travellers and tourists search, find, read and trust, as well as collaboratively produce information about tourism suppliers and tourism destinations. Presenting cutting-edge theory, research and case studies investigating Web 2.0 applications and tools that transform the role and behaviour of the new generation of travellers, this book also examines the ways in which tourism organisations reengineer and implement their business models and operations, such as new service development, marketing, networking and knowledge management. Written by an international group of researchers widely known for their expertise in the field of the Internet and tourism, chapters include applications and case studies in various travel, tourism and leisure sectors.
Author : Sally Everett
Publisher : SAGE
Page : 870 pages
File Size : 48,51 MB
Release : 2020-11-11
Category : Business & Economics
ISBN : 1529738628
This essential companion will guide you on your journey throughout your studies in tourism, hospitality and events management, from starting your university or college programme, to developing the essential skills needed for successful study and employment, to ensuring you perform well in assessments, through to applying for and securing a graduate level job and entering the workplace. Highly practical and accessible, chapters include: Think points to encourage you to pause and reflect on what the topic means for you Reflection exercises to help you evaluate your own skills, attributes and strengths/weaknesses Industry insights to offer you a unique view into the industry you’ll be working in Employer insights to provide you with real-world case examples from employers Student insights to show you different perspectives experienced by your peers Written by experts in the field, this friendly guide will provide you with everything you need to succeed and support you along every step of the way through your studies and into industry!
Author : Yildirim, Gulsun
Publisher : IGI Global
Page : 368 pages
File Size : 13,39 MB
Release : 2020-06-19
Category : Business & Economics
ISBN : 1799837270
Tour guides, a highly responsible group of professionals who are in direct communication with tourists traveling around the world, have a great impact on the proper promotion of the culture of countries, global peace, and tolerance. Additionally, they are also effective in the preservation of world natural heritage. Thus, the educational status of tour guides, as well as the characteristics and ethical values that they should possess, need to be examined on an international scale. In today’s world, where tourism demand is directed towards all types of tourism, practices in special interest tourism should be customized in order to ensure the highest level of service quality and cultural appreciation. Cases on Tour Guide Practices for Alternative Tourism provides emerging research exploring the theoretical and practical aspects of the occupational issues that surround tour guides and their applications within international tourism. Featuring coverage on a broad range of topics such as cultural education, specialized learning, and international business, this book is ideally designed for tour guides, travel agencies, tour managers, tour developers, heritage sites, museums, academicians, researchers, students, industry experts, and hospitality professionals.
Author : Dr. Njau Florence W, Caroline Kihara Njagi, Stephen Kamau Nguthi, Dr. Joyce Kivuva, Dr. John Manyanja
Publisher : AJPO Journals USA LLC
Page : 147 pages
File Size : 20,44 MB
Release : 2023-08-15
Category : Travel
ISBN : 9914745954
TOPICS IN THE BOOK Post Covid Resilience and Recovery Strategy for Tourism in Developing Countries: Tourism and Hospitality Innovations during the Covid-19 Pandemic Influence of Service Quality on Emotional Satisfaction in Game Lodges The Moderating Role of Visitors’ Nationality on the Relationship between Service Quality and Behavioural intentions in Star Rated Game Lodges Pull Motivation Factors Influencing Tourists’ Destination Loyalty in the Lake Victoria Region Tourism Circuit, Kenya Role of Forest Diversification in Promoting Tourism: A Critical Literature Review Influence of Demographic Factors, Economic Factors, Social-Cultural Factors and Geographic Factors on Demand for Domestic Tourism in Kenya: A Critical Literature Review
Author : Testbook.com
Publisher : Testbook.com
Page : 40 pages
File Size : 28,8 MB
Release : 2018-10-03
Category : Study Aids
ISBN :
Important Current Affairs September 2018 Capsule in one place. Download the PDF of Important Current Affairs & have a command over General Awareness by knowing the September month's major news
Author : Dinis, Maria Gorete
Publisher : IGI Global
Page : 389 pages
File Size : 27,52 MB
Release : 2021-02-19
Category : Social Science
ISBN : 1799870979
Tourism consumers are increasingly demanding and seek to base their travel decision-making process on relevant and credible tourism information. In recent years, user-generated content on social media, the opinion of travel bloggers, and entertainment programs in the media have influenced the public's travel purchasing behavior and acted as a driving force for the development of tourism products, such as film tourism. It also has played a role in the evolution and development of marketing, giving rise to new applications, as in the case of digital and influence marketing. On the other hand, tourism organizations and destination management organizations face major challenges in communicating the attributes of a tourism product, since this cannot be experienced before consumption. Thus, they need to know how and in which means or platforms of communication they can inform potential consumers. Impact of New Media in Tourism provides theoretical and practical contributions in tourism and communication including current research on the influence of new media and the active role of consumers in tourism. With a focus on decision making and increasing the visibility of products and destinations, the book provides support for tourism agencies and organizations around the world. Covering themes that include digital marketing, social media, and online branding, this book is essential for professionals, academicians, researchers, and students working or studying in the field of tourism and hospitality management, marketing, advertising, and media and communications.
Author : Jinlin Zhao
Publisher : CRC Press
Page : 319 pages
File Size : 25,11 MB
Release : 2018-06-27
Category : Business & Economics
ISBN : 135137656X
Here is an insightful look into the great changes in the hospitality and tourism industry in China in recent years. The steady growth of the GDP in China, the increasing middle-income population, lifestyle changes of the Chinese people, and fast infrastructure development (speed trains, airports, highways, and seaports, linking many mega cities, mid-level cities, and townships) have all had a significant effect on the Chinese hospitality industry, which is booming in China. With much more money in their pockets, the Chinese are spending more than 60% of their disposable income on food and travel. International food and hotel chains have responded by increasing their presence in China, and in turn, new domestic restaurant and hotel chains have sprung up to compete for the business. With chapters by scholars from various universities in China and the United States, these issues and more are covered in this new volume. Readers will gain a true understanding of the current development of Chinese hospitality and tourism industry.
Author : Lauren Duffy
Publisher : Routledge
Page : 190 pages
File Size : 31,51 MB
Release : 2020-05-07
Category : Business & Economics
ISBN : 0429638655
Cuba has experienced many social, economic, and political changes since Raul Castro retained presidency of the island nation in 2008. This comprehensive volume examines how Cuba has restructured some of its core economic policies in order to tackle stagnation; these include allowing for more legalized private enterprises, reducing the number of State-employed workers, and fostering additional outside investments. The authors explore the surge of entrepreneurial activity in tourism among Cuban residents due to these reforms, whether that be offering new tourism products or expanding traditional ones. Though the current diplomatic climate suggests continued uncertainty, the ripple effect of a potentially thawing relationship between Cuba and the USA resulted in an unexpected surge of international tourists wishing to experience Cuba before it opened to the American travel market. This book highlights the factors that are influencing, and in some cases complicating, tourism planning and development in Cuba. The authors explore a wide range of topics including tourism and land-use policy, competitiveness, responsible practices, gender and ethical advertising, the role of tour guides, emergence of casa particulares, experiential learning and solidarity, and authenticity through local art. This book will interest students, researchers, politicians and investors with a focus on Cuba. It was originally published as a special issue of the journal Tourism Planning & Development.
