Author : Martin M. Pegler
Publisher : Fairchild Books
Page : 408 pages
File Size : 39,33 MB
Release : 2006-06-09
Category : Architecture
ISBN :
A brand new edition of the bestselling text aimed at anyone in merchandising - from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Hundreds of textual and visual examples reveal how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Author : Martin M. Pegler
Publisher : Fairchild Books & Visuals
Page : 0 pages
File Size : 47,14 MB
Release : 1998
Category : Display of merchandise
ISBN : 9781563671739
This bestselling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimising the retailer's image and the target market.
Author : Martin M. Pegler
Publisher :
Page : 240 pages
File Size : 21,71 MB
Release : 1983
Category : Business & Economics
ISBN :
This best-selling text is for anyone in merchandising from store planners and manufacturers to visual merchandisers. Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest to window and interior displays, optimizing the retailer's image and the target market.
Author : Martin M. Pegler
Publisher :
Page : 355 pages
File Size : 36,10 MB
Release : 1995
Category : Display of merchandise
ISBN :
This revised edition of a best-selling text is for anyone in merchandising -- from store planners and manufacturers to visual merchandisers. In easy-to-read language and with a no-nonsense approach, Pegler zeroes in on all aspects of visual merchandising and display, from classic techniques to the most avant-garde developments. Using hundreds of textual and visual examples, the author reveals how to add interest and pizzazz to window and interior displays, optimizing the retailer's image and the target market. This informative and comprehensive text explains how to use mannequins and alternatives to mannequins as "silent salespeople"; how to create different display types and settings; where to find and how to use props, accessories, and furniture, and much more.
Author : Martin M. Pegler
Publisher :
Page : pages
File Size : 10,1 MB
Release : 2018-02-22
Category : Business & Economics
ISBN : 9781501315367
Author : Martin M. Pegler
Publisher :
Page : 29 pages
File Size : 44,85 MB
Release : 1983
Category : Display of merchandise
ISBN : 9780870054488
Author : Martin M. Pegler
Publisher : Bloomsbury Publishing USA
Page : 416 pages
File Size : 36,15 MB
Release : 2018-02-22
Category : Business & Economics
ISBN : 1501315293
Revised edition of Visual merchandising and display, c2012.
Author : Judy Bell
Publisher : Bloomsbury Publishing USA
Page : 448 pages
File Size : 47,88 MB
Release : 2017-08-10
Category : Business & Economics
ISBN : 1501315498
This all-inclusive approach to best practices in visual merchandising includes a new "Creative Challenge" chapter feature offering experiential tools to deepen students' understanding of the material, plus full-page color photographs of the latest retail concept stores.
Author : Jay Diamond
Publisher :
Page : 0 pages
File Size : 12,3 MB
Release : 1999
Category : Display of merchandise
ISBN : 9780137417940
Appropriate for undergraduate business and fashion courses in Visual Merchandising and Display. This comprehensive and practical textbook/workbook introduces visual merchandising through a combination of fundamentals and projects that provide hands-on experience.
Author : Tony Morgan
Publisher : Laurence King Publishing
Page : 511 pages
File Size : 23,50 MB
Release : 2022-05-02
Category : Design
ISBN : 152942318X
This comprehensive guide to visual merchandising covers both window dressing and in-store design, as well as all the other elements, real or virtual, used to enhance the contemporary retail experience. Featuring a range of shops, from fashion emporia such as Selfridges, Printemps, and Bergdorf Goodman to small outlets, the book offers practical advice, supported by tips from the most inspiring visual merchandisers and creative directors across the world. It reveals the secrets of their profession and all there is to know about the latest technology, mannequins, props etc. It also examines the psychology and ever-changing trends behind consumer behaviour. Visual merchandising is presented through lavish colour photographs, diagrams of floor layouts and store case studies, and includes invaluable information such as a glossary of terms used in the industry.
