Web 2.0 Fundamentals: With AJAX, Development Tools, and Mobile Platforms


Book Description

Designed for a broad spectrum of people with technically diverse backgrounds, this book covers the most recent developments in Web 2.0 programming topics and applications, including up-to-date material on cloud computing, Google AppEngine, Social Networks, Comet, HTML5, semantic technology, and a chapter on the future of the Web. This book prepares readers for more advanced technical topics in Web 2.0. The accompanying CD-ROM and companion website provide code samples from the book and appendices with an extensive set of links (over 1,000) for supplemental material and links for the Twitter and Facebook pages. (Please note, eBook version does not include CD-ROM).




Web Programming and Internet Technologies


Book Description

Today's Web programmers are required to understand and use the tools and skills for both client and server-side programming. Web Programming and Internet Technologies: An E-Commerce Approach provides an accessible, comprehensive introduction to creating fully functioning websites with e-commerce capabilities. Ideal for the one-term course, or as a self-learning guide for professionals, the authors weave a continuing case study of a real-world commercial enterprise throughout the text that gradually grows in sophistication. Introductory chapters ask readers to create a simple website that uses the basic features of XHTML. Readers will continue to modify and expand their early work, creating a centralized mechanism for changing the look and feel of the site via cascading style sheets, and incorporating JavaScript, PHP, MySQL, and much more. A CD-ROM is included with every new printed copy of the text and includes complete and pre-tested XHTML and CSS markup for all web pages discussed, as well as all associated JavaScript and PHP scripts, and the data for setting up the MySQL database. With its hands-on, active-learning approach, students using this new full-color text will see, and experience first-hand, the many levels and capabilities of programming for the world wide web. Key Features: -Based on a real business model, this text provides a comprehensive introduction to all aspects of creating a complete website with e-commerce capabilities. -Uses a project-based approach that asks readers to develop a website whose functionality will parallel that of the real-world case study in the text. -Includes examples and screen shots of real websites throughout for readers to reference. -Presents and utilizes maintstream and relevant open-source and widely used technologies: XHTML, CSS, JavaScript, PHP, MySQL, XML, and more. -Every chapter concludes with a collection of activities to assure the reader has a full understanding of the chapter material. These activities include: quick questions to test the readers basic knowledge of the content; short exercises to improve basic understanding; 'exercises on the parallel project' that guide the reader through creating his/her own fully functional commercial website; a section titled 'What Else You May Want or Need to Know', containing additional information relevant to the chapter; and finally, a reference section with links to websites for further details and explanations of the topics covered in the chapter. -The accompanying CD-ROM contains complete and pre-tested XHTML and CSS markup for all web pages discussed in teh text, as well as all associated JavaScript and PHP scripts, and the data for setting up the MySQL database (eBook version doe not include the CD-ROM).




Web 2.0 Fundamentals: With AJAX, Development Tools, and Mobile Platforms


Book Description

Designed for a broad spectrum of people with technically diverse backgrounds, this book covers the most recent developments in Web 2.0 programming topics and applications, including up-to-date material on cloud computing, Google AppEngine, Social Networks, Comet, HTML5, semantic technology, and a chapter on the future of the Web. This book prepares readers for more advanced technical topics in Web 2.0. The accompanying CD-ROM and companion website provide code samples from the book and appendices with an extensive set of links (over 1,000) for supplemental material and links for the Twitter and Facebook pages. (Please note, eBook version does not include CD-ROM).




Business Information Systems


Book Description

This book contains the refereed proceedings of the 15th International Conference on Business Information Systems, BIS 2012, held in Vilnius, Lithuania, in May 2012. The 26 revised full papers were carefully reviewed and selected from 70 submissions. They are grouped into nine sessions on business process discovery, business process verification, service architectures, collaborative BIS, data management, Web search applications, BIS in finance, decision support, and specific BIS issues. The volume is completed by an invited paper on "Information Systems and Business and Information Systems Engineering."




Reassembling Scholarly Communications


Book Description

A range of perspectives on the complex political, philosophical, and pragmatic implications of opening research and scholarship through digital technologies. The Open Access Movement proposes to remove price and permission barriers for accessing peer-reviewed research work--to use the power of the internet to duplicate material at an infinitesimal cost-per-copy. In this volume, contributors show that open access does not exist in a technological vacuum; there are complex political, philosophical, and pragmatic implications for opening research through digital technologies. The contributors examine open access across spans of colonial legacies, knowledge frameworks, publics and politics, archives and digital preservation, infrastructures and platforms, and global communities.




Human Computer Interaction Handbook


Book Description

Winner of a 2013 CHOICE Outstanding Academic Title Award The third edition of a groundbreaking reference, The Human-Computer Interaction Handbook: Fundamentals, Evolving Technologies, and Emerging Applications raises the bar for handbooks in this field. It is the largest, most complete compilation of HCI theories, principles, advances, case st




Web 2.0 Fundamentals


Book Description

Designed for a broad spectrum of people with technically diverse backgrounds, this book covers the most recent developments in Web 2.0 programming topics and applications, including up-to-date material on cloud computing, Google AppEngine, Social Networks, Comet, HTML5, semantic technology, and a chapter on the future of the Web. This book prepares readers for more advanced technical topics in Web 2.0. The accompanying CD-ROM and companion website provide code samples from the book and appendices with an extensive set of links (over 1,000) for supplemental material and links for the Twitter and Facebook pages. (Please note, eBook version does not include CD-ROM).




Social Commerce


Book Description

This is a multidisciplinary textbook on social commerce by leading authors of e-commerce and e-marketing textbooks, with contributions by several industry experts. It is effectively the first true textbook on this topic and can be used in one of the following ways: Textbook for a standalone elective course at the undergraduate or graduate levels (including MBA and executive MBA programs) Supplementary text in marketing, management or Information Systems disciplines Training courses in industry Support resources for researchers and practitioners in the fields of marketing, management and information management The book examines the latest trends in e-commerce, including social businesses, social networking, social collaboration, innovations and mobility. Individual chapters cover tools and platforms for social commerce; supporting theories and concepts; marketing communications; customer engagement and metrics; social shopping; social customer service and CRM contents; the social enterprise; innovative applications; strategy and performance management; and implementing social commerce systems. Each chapter also includes a real-world example as an opening case; application cases and examples; exhibits; a chapter summary; review questions and end-of-chapter exercises. The book also includes a glossary and key terms, as well as supplementary materials that include PowerPoint lecture notes, an Instructor’s Manual, a test bank and five online tutorials.




Data Mining: Foundations and Intelligent Paradigms


Book Description

There are many invaluable books available on data mining theory and applications. However, in compiling a volume titled “DATA MINING: Foundations and Intelligent Paradigms: Volume 3: Medical, Health, Social, Biological and other Applications” we wish to introduce some of the latest developments to a broad audience of both specialists and non-specialists in this field.




E-commerce


Book Description

For the undergraduate and graduate e-commerce course in any business discipline. This comprehensive, market-leading text emphasizes the three major driving forces behind e-commerce to provide a coherent conceptual framework for understanding the field: technology change, business development, and social issues.