Why Engineers Need to Grow a Long Tail


Book Description

Often the details of new media get lost in an alphabet soup that usually begins with an "i" - the iPod, the iPad, the iTouch. Yet the essence of new media is not in these devices, but in their use. This short primer shows engineers how to think about new media by focusing on the deeper issues of communicating in this new user-generated era. Readers will grasp the mindset of new media; an understanding that will long outlast the latest social networking tools. It will empower practicing engineers to develop new, powerful ways to help the public to understand what engineers do and why engineering is important; but perhaps most importantly it gives engineers the foundation for reaching the next generation of innovative engineers.




Bluestockings Now!


Book Description

Bringing together top specialists in the field, this edited volume challenges the theory that the eighteenth-century British intellectual women known as the Bluestockings were an isolated phenomenon spanning the period from the 1750s through the 1790s. On the contrary, the contributors suggest, the Bluestockings can be conceptualized as belonging to a chain of interconnected networks, taking their origin at a threshold moment in print media and communications development and extending into the present. The collection begins with a definition of the Bluestockings as a social role rather than a fixed group, a movement rather than a static phenomenon, an evolving dynamic reaching into our late-modern era. Essays include a rare transcript of a Bluestocking conversation; new, previously unknown Bluestockings brought to light for the first time; and descriptions of Bluestocking activity in the realms of natural history, arts and crafts, theatre, industry, travel, and international connections. The concluding essay argues that the Blues reimagined and practiced women’s work in ways that adapted to and altered the course of modernity, decisively putting a female imprint on economic, social, and cultural modernization. Demonstrating how the role of the Bluestocking has evolved through different historical configurations yet has structurally remained the same, the collection traces the influence of the Blues on the Romantic Period through the nineteenth century and proposes the reinvention of Bluestocking practice in the present.




Robots in K-12 Education: A New Technology for Learning


Book Description

"This book explores the theory and practice of educational robotics in the K-12 formal and informal educational settings, providing empirical research supporting the use of robotics for STEM learning"--Provided by publisher.




Why Engineers Need to Grow a Long Tail


Book Description

Often the details of new media get lost in an alphabet soup that usually begins with an "i" - the iPod, the iPad, the iTouch. Yet the essence of new media is not in these devices, but in their use. This short primer shows engineers how to think about new media by focusing on the deeper issues of communicating in this new user- generated era. Readers will grasp the mindset of new media; an under- standing that will long outlast the latest social networking tools. It will empower practicing engineers to develop new, powerful ways to help the public understand what engineers do and why engineering is important; but perhaps most importantly this primer gives engineers the foundation for reaching the next generation of innovative engineers.




An Elegant Puzzle


Book Description

A human-centric guide to solving complex problems in engineering management, from sizing teams to handling technical debt. There’s a saying that people don’t leave companies, they leave managers. Management is a key part of any organization, yet the discipline is often self-taught and unstructured. Getting to the good solutions for complex management challenges can make the difference between fulfillment and frustration for teams—and, ultimately, between the success and failure of companies. Will Larson’s An Elegant Puzzle focuses on the particular challenges of engineering management—from sizing teams to handling technical debt to performing succession planning—and provides a path to the good solutions. Drawing from his experience at Digg, Uber, and Stripe, Larson has developed a thoughtful approach to engineering management for leaders of all levels at companies of all sizes. An Elegant Puzzle balances structured principles and human-centric thinking to help any leader create more effective and rewarding organizations for engineers to thrive in.







Car


Book Description

This astonishing journey into the belly of one of our most important industries, a portrait of the energy and ingenuity of America at work, follows the 1996 Ford Taurus from its conception to its public debut.




How Engineers Create the World


Book Description

In over 200 delightful short essays Bill captures the creativity and impact of engineers. He talks of their spectacular achievements - jets, satellites, skyscrapers, and fiber optics - but draws his deepest insights from the everyday, the quotidian. He finds beauty, elegance and meaning in Ferris wheels, Tupperware, Slinkys, mood rings, waterless urinals and Velcro. Delivered originally on public radio between 1999 and 2006, each essay is a small slice of the world created by engineers. The essays also illuminate and inform about the important topics of our day by showing how intertwined engineering and technology are with terrorism, security, intellectual property and our cultural legacy.