Winning the Social Media War


Book Description

Winning the Social Media War outlines how conservatives in the United States ceded the culture war to the left and provides a playbook with techniques on how to effectively win back influence over the culture through the use of social media. Through novel interviews, independent research, and case studies of particular accounts and individuals, Alex Bruesewitz threads together conceptual and mechanical ways of engaging with and using social media for maximum impact and influence. Winning the Social Media War reveals why conservatives lose to the left on social media and provides a tool kit to turn the tide back toward conservatism. Whether you are seeking to advance your personal social media status or that of a candidate, organization, brand, or movement, you will benefit from the collective years of experience of influential conservative figures. This book is required reading for conservatives aiming to stand athwart history yelling, “Stop!” with the amplitude that people—and God-willing, the nation—can actually hear.




War in 140 Characters


Book Description

A leading foreign correspondent looks at how social media has transformed the modern battlefield, and how wars are fought Modern warfare is a war of narratives, where bullets are fired both physically and virtually. Whether you are a president or a terrorist, if you don't understand how to deploy the power of social media effectively you may win the odd battle but you will lose a twenty-first century war. Here, journalist David Patrikarakos draws on unprecedented access to key players to provide a new narrative for modern warfare. He travels thousands of miles across continents to meet a de-radicalized female member of ISIS recruited via Skype, a liberal Russian in Siberia who takes a job manufacturing "Ukrainian" news, and many others to explore the way social media has transformed the way we fight, win, and consume wars-and what this means for the world going forward.




Likewar


Book Description

Social media has been weaponized, as state hackers and rogue terrorists have seized upon Twitter and Facebook to create chaos and destruction. This urgent report is required reading, from defense experts P.W. Singer and Emerson T. Brooking.




Crisis Ready


Book Description

Crisis Ready is not about crisis management. Management is what happens after the negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative event has occurred. Readiness is what is done to build an INVINCIBLE brand, where negative situations don't occur--and even if they do, they're instantly overcome in a way that leads to increased organizational trust, credibility, and goodwill. No matter the size, type, or industry of your business, Crisis Ready will provide your team with the insight into how to be perfectly prepared for anything life throws at you.




How to Lose the Information War


Book Description

Since the start of the Trump era, the United States and the Western world has finally begun to wake up to the threat of online warfare and the attacks from Russia, who flood social media with disinformation, and circulate false and misleading information to fuel fake narratives and make the case for illegal warfare. The question no one seems to be able to answer is: what can the West do about it? Central and Eastern European states, including Ukraine and Poland, however, have been aware of the threat for years. Nina Jankowicz has advised these governments on the front lines of the information war. The lessons she learnt from that fight, and from her attempts to get US congress to act, make for essential reading. How to Lose the Information War takes the reader on a journey through five Western governments' responses to Russian information warfare tactics - all of which have failed. She journeys into the campaigns the Russian operatives run, and shows how we can better understand the motivations behind these attacks and how to beat them. Above all, this book shows what is at stake: the future of civil discourse and democracy, and the value of truth itself.




Information Wars


Book Description

A “well-told” insider account of the State Department’s twenty-first-century struggle to defend America against malicious propaganda and disinformation (The Washington Post). Disinformation is nothing new. When Satan told Eve nothing would happen if she bit the apple, that was disinformation. But today, social media has made disinformation even more pervasive and pernicious. In a disturbing turn of events, authoritarian governments are increasingly using it to create their own false narratives, and democracies are proving not to be very good at fighting it. During the final three years of the Obama administration, Richard Stengel, former editor of Time, was an Under Secretary of State on the front lines of this new global information war—tasked with unpacking, disproving, and combating both ISIS’s messaging and Russian disinformation. Then, during the 2016 election, Stengel watched as Donald Trump used disinformation himself. In fact, Stengel quickly came to see how all three had used the same playbook: ISIS sought to make Islam great again; Putin tried to make Russia great again; and we know the rest. In Information Wars, Stengel moves through Russia and Ukraine, Saudi Arabia and Iraq, and introduces characters from Putin to Hillary Clinton, John Kerry, and Mohamed bin Salman, to show how disinformation is impacting our global society. He illustrates how ISIS terrorized the world using social media, and how the Russians launched a tsunami of disinformation around the annexation of Crimea—a scheme that would became a model for future endeavors. An urgent book for our times, now with a new preface from the author, Information Wars challenges us to combat this ever-growing threat to democracy. “[A] refreshingly frank account . . . revealing.” —Kirkus Reviews “This sobering book is indeed needed to help individuals better understand how information can be massaged to produce any sort of message desired.” —Library Journal




War and Media


Book Description

The trinity of government, military and publics has been drawn together into immediate and unpredictable relationships in a "new media ecology" that has ushered in new asymmetries in the waging of war and terror. To help us understand these new relationships, Andrew Hoskins and Ben O'Loughlin here provide a timely, comprehensive and highly readable survey of the field of war and media. War is diffused through a complex mesh of our everyday media. Paradoxically, this both facilitates and contains the presence and power of enemies near and far. The conventions of so-called traditional warfare have been splintered by the availability and connectivity of the principal locus of war today: the electronic and digital media. Hoskins and O'Loughlin identify and illuminate the conditions of what they term "diffused war" and the new challenges it raises for the actors who wage and counter warfare, for their agents and mechanisms of the new media and for mass publics. This book offers an invaluable review of the key literature and presents a fresh approach to the understanding of the dynamic relationships between war and media. It will be welcomed by a broad range of students taking courses on war and media and related modules, especially in media, communication and cultural studies, politics and international relations, sociology, journalism, and security studies.




Social Media and the Public Interest


Book Description

Facebook, a platform created by undergraduates in a Harvard dorm room, has transformed the ways millions of people consume news, understand the world, and participate in the political process. Despite taking on many of journalism’s traditional roles, Facebook and other platforms, such as Twitter and Google, have presented themselves as tech companies—and therefore not subject to the same regulations and ethical codes as conventional media organizations. Challenging such superficial distinctions, Philip M. Napoli offers a timely and persuasive case for understanding and governing social media as news media, with a fundamental obligation to serve the public interest. Social Media and the Public Interest explores how and why social media platforms became so central to news consumption and distribution as they met many of the challenges of finding information—and audiences—online. Napoli illustrates the implications of a system in which coders and engineers drive out journalists and editors as the gatekeepers who determine media content. He argues that a social media–driven news ecosystem represents a case of market failure in what he calls the algorithmic marketplace of ideas. To respond, we need to rethink fundamental elements of media governance based on a revitalized concept of the public interest. A compelling examination of the intersection of social media and journalism, Social Media and the Public Interest offers valuable insights for the democratic governance of today’s most influential shapers of news.




This Is Not Propaganda


Book Description

Learn how the perception of truth has been weaponized in modern politics with this "insightful" account of propaganda in Russia and beyond during the age of disinformation (New York Times). When information is a weapon, every opinion is an act of war. We live in a world of influence operations run amok, where dark ads, psyops, hacks, bots, soft facts, ISIS, Putin, trolls, and Trump seek to shape our very reality. In this surreal atmosphere created to disorient us and undermine our sense of truth, we've lost not only our grip on peace and democracy -- but our very notion of what those words even mean. Peter Pomerantsev takes us to the front lines of the disinformation age, where he meets Twitter revolutionaries and pop-up populists, "behavioral change" salesmen, Jihadi fanboys, Identitarians, truth cops, and many others. Forty years after his dissident parents were pursued by the KGB, Pomerantsev finds the Kremlin re-emerging as a great propaganda power. His research takes him back to Russia -- but the answers he finds there are not what he expected. Blending reportage, family history, and intellectual adventure, This Is Not Propaganda explores how we can reimagine our politics and ourselves when reality seems to be coming apart.




War and the Media


Book Description

`No book is more timely than this collection, which analyses brilliantly the Western media′s relentless absorption into the designs of dominant, rapacious power′ - John Pilger `A most timely book, with many valuable insights′ - Martin Bell O.B.E `It has long been known that the outcome of war is deeply influenced by the battle to win ′hearts and minds′. This book provides a stimulating set of perspectives which combine the analyses of prominent academics with the experiences of leading journalists′ - Professor Tom Woodhouse, University of Bradford `This volume represents an all-star cast of authors who have a tremendous amount of knowledge about media and world conflict. One of its strengths is that it doesn′t focus entirely narrowly on media, but puts the discussion of media issues in the context of changes in the world order in military doctrine′ - Professor Daniel C. Hallin, University of California `This book comes just in time. A coherent and wide-ranging collection of data, analyses and insights that help our understanding of the complex interaction between communication and conflict. A major intellectual contribution to critical thinking about the early 21st century′ - Cees J Hamelink, Professor International Communication, University of Amsterdam With what new tools do governments manage the news in order to prepare us for conflict? Are the media responsible for turning conflict into infotainment? Is reporting gender specific? How do journalists view their role in covering distant wars? This book critically examines the changing contours of media coverage of war and considers the complexity of the relationship between mass media and governments in wartime. Assessing how far the political, cultural and professional contexts of media coverage have been affected by 9/11 and its aftermath, the volume also explores media representations of the `War on Terrorism′ from regional and international perspectives, including new actors such as the Qatar-based Al-Jazeera - the pan-Arabic television network. One key theme of the book is how new information and communication technologies are influencing the production, distribution and reception of media messages. In an age of instant global communication and round-the-clock news, powerful governments have refined their public relations machinery, particularly in the way warfare is covered on television, to market their version of events effectively to their domestic as well as international viewing public. Transnational in its intellectual scope and in perspectives, War and the Media includes essays from internationally known academics along with contributions from media professionals working for leading broadcasters such as BBC World and CNN.