You & Your Mitsubishi Shogun (Pajero/Montero)


Book Description

The Mitsubishi Pajero was first launched in 1983, creating a new class of 4x4, smaller and more affordable than the Range Rover. Renamed Shogun for the UK market, and Montero for Spain and the Americas, this rugged, yet refined, off-roader rapidly became Mitsubishi¦s best-selling export product. In the 22 years since its introduction, the Shogun's popularity has gone from strength to strength, and in the UK grey imports of Pajeros now outnumber official Shoguns, while the Shogun brand has expanded to include the Shogun Sport and the Shogun Pinin. This fascinating book is essential reading for all Shogun owners and enthusiasts.




Autocar


Book Description







Get a Name!


Book Description

So many companies and brands out there in the market, it will be impossible to stand out without a great name. Just imagine, there are already more than 150,000 companies operating in a small country like Singapore. How will your brand stand out if it doesn't have a great name? Finding a great name is also no longer easy because of the proliferation of companies and brands in our society. Chances are, the name you think of has already been registered and trademarked by someone else. So, what do you do? The 10 Rules Of Naming will show you how to create a powerful brand name in a simple, straightforward and jargon-free manner. Besides explaining the 10 rules of naming in detail, the book also covers the pitfalls of naming to avoid, binding everything together through vivid examples of how companies with great names went about creating those names.




In Love with the Car


Book Description

IN LOVE WITH THE CAR takes a humourous look at the cult of the car. Mixing fact and fantasy with imaginative cartoons, it casts an irreverent eye over the mystique of car naming, the seduction of brand advertising and the history of some car manufacturers. Take a passenger seat, preferably in the back, and enjoy this motoring distraction without worrying about the road ahead.







Torn Trousers: A True Story of Courage and Adventure: How A Couple Sacrificed Everything To Escape to Paradise


Book Description

What could possibly go wrong in paradise? Tired of mortgage payments, thirty-something Andrew and Gwynn sold nearly everything they owned but their Siamese cat and escaped their humdrum nine-to-five existence for life in paradise—a tiny island in one of the remotest spots on Earth: the Okavango Delta in Botswana. Woefully inexperienced, they took control of a luxury game lodge that catered to the likes of French aristocrats, Hollywood directors, Mafia lawyers, and the captain of the England cricket team. Not forgetting the hippos who liked to crash cocktail hour. Trouble soon followed as the reality of running a hotel on an island accessible only by boat or plane burst upon them. Andrew and Gwynn learned it's one thing for guests to wake up with gentle giraffes outside their windows, but it's quite another to keep them safe from poisonous snakes, temperamental elephants, and a hyena with a taste for plastic. All that was child's play compared to figuring out how to feed their guests when a 'quick run' to the grocery store required a plane, a bush pilot, and moderate risk to life, limb, and property. By turns funny, touching, and suspenseful, Torn Trousers is a real modern fairytale about getting exactly what you wished for…and then having to live with it. Scroll up and buy to escape to Africa today!




U.K. Vet


Book Description




The Game Localization Handbook


Book Description

Part of the New Foundations of Game Development Series! As games become more popular in international markets, developers and publishers are looking for ways to quickly localize their games in order to capitalize on these markets. Authored by two internationally known experts in game localization, The Game Localization Handbook, Second Edition provides information on how to localize software for games, whether they are developed for the PC, console, or other platforms. It includes advice, interviews, and case studies from industry professionals, as well as practical information on pre-production, production, translation, and testing of localized SKUs. Written for producers, translators, development personnel, studio management, publishers, students, and anyone involved directly or indirectly with the production of localized games, this single-reference handbook provides insightful guidelines to all the tasks involved for planning and executing successful localizations.