Author : Daniel W. Baack
Publisher :
Page : pages
File Size : 13,55 MB
Release : 2016
Category : Analgesics industry
ISBN : 9781506323176
This case study considers the international market for headache and pain relievers. A variety of marketing techniques have been adopted to ensure effective international marketing, making pain relievers available to individuals and health-care providers worldwide.
Author : Daniel W. Baack
Publisher : SAGE Publications
Page : 737 pages
File Size : 31,35 MB
Release : 2012-02-09
Category : Business & Economics
ISBN : 1452242585
International Marketing presents an innovative, integrated approach to the course, in which marketing concepts are explored in depth within the international context. Daniel W. Baack, Eric Harris, and Donald Baack identify five key factors that impact any international marketing venture—culture, language, political/legal systems, economic systems, and technological/operational differences—and discuss them in relation to the core marketing concepts of markets, products, pricing, distribution (place), and promotion. Uniquely, the book provides discussions of sustainability and "bottom of the pyramid" concepts within each chapter, and is richly illustrated with examples from both multinational companies as well as smaller local concerns. Setting the path for the future direction of this course, the authors provide instructors and students with the first truly international marketing textbook.
Author : Amanda Ellison
Publisher : Bloomsbury Publishing
Page : 241 pages
File Size : 25,80 MB
Release : 2020-06-11
Category : Health & Fitness
ISBN : 1472971442
'From ice cream headaches to migraine, this fascinating and entertaining account of a common curse draws together modern science, ancient views and personal experience.' – Professor Roy Taylor, author of Life Without Diabetes 'An insightful, entertaining book' – Daily Mail Written by a leading neuroscientist, Splitting tells the fascinating true story about headaches, and the secrets they reveal about your brain and overall health. Did you know... - chocolate doesn't give you a headache - and may in fact prevent one happening? - 30% of us sneeze at sunlight? - you can see off a headache with an orgasm? - that you shouldn't wear a striped top if your spouse gets migraines? From migraines to sinus pain to tension headaches – and everything in between – Splitting separates fact from fiction, putting you in control and helping you practise habits that will protect you from headache.
Author : Randolph W. Evans
Publisher : Elsevier Health Sciences
Page : pages
File Size : 34,72 MB
Release : 2019-10-07
Category : Medical
ISBN : 0323708714
This issue of Neurologic Clinics, guest edited by consulting editorRandolph W. Evans, will focus onMigraine and other Primary Headaches. Topics include, but are not limited to,Epidemiology, Burden, and Comorbidities of Migraine; Pathophysiology of Migraine; Transient Neurologic Dysfunction in Migraine; Vestibular Migraine; Diagnostic Testing for Migraine; Acute Treatment of Migraine; Migraine in the Emergency Eepartment; Preventive Migraine Treatment; Inpatient Management of Migraine; Behavioral Medicine for Migraine; Chronic Migraine; Pediatric Migraine; Migraine in Women; Trigeminal Autonomic Cephalalgias; and Other Primary Headaches
Author : Charles W. Lamb
Publisher : South Western Educational Publishing
Page : 792 pages
File Size : 17,12 MB
Release : 2002
Category : Business & Economics
ISBN :
A comprehensive marketing text organized around the marketing mix and filled with student-oriented, current examples of the latest marketing topics, concepts and technologies.
Author : Susan Benjamin
Publisher : Sourcebooks, Inc.
Page : 274 pages
File Size : 41,63 MB
Release : 2007
Category : Business & Economics
ISBN : 1402216874
Over 1,000 marketing tactics small businesses can actually use and afford.
Author :
Publisher :
Page : 582 pages
File Size : 38,38 MB
Release : 1974
Category : Advertising
ISBN :
Author : Chester M. Brown
Publisher :
Page : 15 pages
File Size : 32,60 MB
Release : 1963
Category : Chemical industry
ISBN :
Author : Jes Olesen
Publisher : Lippincott Williams & Wilkins
Page : 1212 pages
File Size : 18,78 MB
Release : 2006
Category : Medical
ISBN : 0781754003
Established worldwide as the one definitive, encyclopedic reference on headache, The Headaches is now in its thoroughly revised, updated Third Edition. The foremost international authorities examine the mechanisms of over 100 types of headache and provide evidence-based treatment recommendations, including extensive tables of controlled clinical trials. This edition presents the revised International Headache Society classification of headaches and explains how to use this new classification for accurate diagnosis. Many headache entities are discussed for the first time, such as chronic migraines; primary headache attributed to sexual activity; primary stabbing, cough, exertional, and thunderclap headaches; hypnic headaches; and new daily persistent headaches. A new section focuses on childhood headaches. Chapters that focus on headaches in elderly patients and patients with psychiatric or medical diseases are also included.
Author : Ahmed M. Afifi
Publisher : Springer Nature
Page : 210 pages
File Size : 34,98 MB
Release : 2020-03-14
Category : Medical
ISBN : 3030367940
Since its serendipitous discovery, surgeons and physicians have continued to study and refine the surgical treatment of chronic headaches. This innovation has been a “disruptive” treatment challenging the classical methods of management for patients living with migraines. This comprehensive reference provides the starting point for many surgeons who are entering this field and also describes intricate and variable technical details, providing the reader with a basic knowledge while delving deeper into techniques honed through years of treatment experience. Surgical Treatment of Chronic Headaches and Migraines is organized across 17 chapters and contributed to by a multidisciplinary wealth of practitioners in the fields of plastic surgery, neurology, pain medicine, and more. Topics examine the various types of headaches that may require surgical treatment and include postoperative care alongside minimally invasive interventions. The text is rounded out by a look towards the future in this field and further enhanced by high-quality videos, tables, and figures, making it a valuable reference for anyone looking to treat patients exhibiting the debilitating pain of chronic headaches and migraines.
